BMWi3
BMWi8
The Ultimate
Driving Machine®
FUELED BY INNOVATION.
BMW i. BORN ELECTRIC. |
bmwusa.com/bmwi |
THE ULTIMATE DRIVING MACHINE® MEETS THE ULTIMATE GOAL: SUSTAINABILITY.
Whathappenswhenyougetbehindthewheelofanelectric-driveUltimateDriving Machine?TouchtheStart/Stopbutton–twoflat-panelinstrumentdisplaysspring tolifeandanewdrivinglifestylebegins.Presstheacceleratorpedalandyousurge forward.Inthatinstant,torqueispowerfullyevident.Releasetheacceleratorpedal and feel the instant braking effect of Brake Energy Recuperation. The handling, thanks to near-perfect 50/50 weight distribution and the low center of gravity, is precise and confident. The view out through expansive windows: panoramic. The feeling inside: relaxed, easy-going, vibrant. Welcome to a new personal mobility lifestyle. Welcome to BMW i.
Premium quality and high performance with a focus on sustainability.
BMW i: an innovative new automotive brand combining premium quality and high performance with a focus on sustainability. The BMW i3 is the first production car from BMW to be designed from the ground up as an electric-drive vehicle, not a retrofitofanexistinggasoline-fueledmodel.ItisfollowedbytheBMWi8–aplug-in hybridofferingtrulyexhilaratingsports-carperformancewiththeadvantageofsmall- car levels of fuel consumption and
WE REFUSED TO RECYCLE OLD THINKING.
To accommodatethe batterysizethatwas requiredto provide practical, electrically drivenrange,ourengineerswentonaquesttogreatlyreducetheweightofthebody and chassis.Thus, the concept of LifeDrive architecture was born.This innovative vehicle construction consists oftwo separate functional units.
The upper Life Module is a high-strength yet extremely light passenger module made primarilyfrom molded carbon-fiber-reinforced plastic (CFRP).
ThelowerDriveModuleismadefromaluminumandintegratesthebattery,electric drivetrain, suspension and crash-absorption components.
TheLifeDriveprovidesthefoundationofthepremiumdrivingexperienceyouwould expect of any BMW, in an advanced electric-drive car.
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