Sony DSLR-A850 BROCHURE

DSLR-A850	Digital Single Lens Reflex Camera

The rugged Sony® α850 DSLR features a 35mm full frame 24.6 megapixel Exmor™ CMOS image sensor and SteadyShot INSIDE™ body-integrated image stabilization for a full frame DSLR. In addition, Dual BIONZ™ imaging processors allow continuous shooting up to 3 fps with superb image quality and ultra-low noise.

Bullets

•35mm full frame 24.6MP Exmor™ CMOS image sensor

•SteadyShot INSIDE™ in-camera image stabilization

•Dual BIONZ™ processors for up to fast 3 fps performance

•Ultra bright, 98% coverage glass pentaprism viewfinder

•Intelligent Preview Function reduces trial-and-error

•3.0”2 Xtra Fine LCD™ photo-quality display (921K)

•Precise and fast 9-point AF system w/ additional 10-point assist

•Rugged magnesium alloy shell

•Dust/Moisture-resistant design

•Long-lasting battery performance

•Durable Shutter Design proven for 100,000 cycles

•Accepts CompactFlash® and Memory Stick Duo™ Media4

•40-segment multi-pattern metering

•Dynamic Range Optimizer optimizes exposure and contrast

•On-Chip Column A/D Conversion

•Dual Noise Reduction Processing

•F2.8 Sensor for enhanced focusing with fast lenses

•Updated Image Data Converter SR34 software

•PhotoTV HD viewing w/ HDMI™ output3

•APS-C Size Capturing5

•Viewfinder magnification of 0.74x

•Eyepiece Shutter shields against unwanted light entry

•AF Micro Adjustment6 customizes focus for lenses

•Optional Focusing Screens (sold separately)

•Mirror Lockup Mode for long exposure shots

•2EV Exposure Bracketing (3 exposures)

•Rubberized grip provides firm, confident hold

•Convenient button layout for quick, easy adjustments

•Remote Camera Control

•Image Data Lightbox4 software

•Picture Motion Browser4 software

Features

35mm full frame 24.6MP Exmor™ CMOS image sensor

The A850 features a 35mm full frame Exmor™ CMOS image sensor that is approximately 2.35x larger than the APS-C sized sensors found in many DSLR cameras. The result is a larger capture area, improved wide angle performance, and tighter depth of field control. In addition, its 24.6MP resolution maximizes the resolving power of your existing lenses and delivers sharper, higher contrast photos.

SteadyShot INSIDE™ in-camera image stabilization:

Building on years of expertise, Sony has developed the world’s first body-integrated image stabilization solution for a full frame DSLR1. The SteadyShot INSIDE™ in-camera image stabilizer actually shifts the image sensor to compensate for camera shake without sacrificing image quality. The compensation effect is equal to as many as four shutter speed steps, giving you more creative freedom when shooting in low light. And, because it is integrated into the camera body, SteadyShot INSIDE technology works with all compatible α system lenses.

Dual BIONZ™ processors for up to fast 3fps performance:

The α harnesses the power of Dual BIONZ™ image processing engines to deliver true-to-life images with ultra-low noise and continuous shooting at up to 3 fps.

Ultra bright, 98% coverage glass pentaprism viewfinder

A large, ultra bright glass pentaprism viewfinder provides you with amazing clarity and high optical performance for tighter focus control. In addition, it offers viewfinder magnification of 0.74x, allowing you to see an image nearer to its actual size, as well as 98% field coverage for detailed framing work.

Intelligent Preview Function

The Intelligent Preview function allows you to see the effects of manual adjustments to exposure value, shutter speed, aperture, Dynamic Range Optimizer and White Balance before you take the shot, so you can determine the optimum settings before you take the shot, instead of losing time to trial-and-error.

3.0” Xtra Fine™ LCD4 (921K pixels)

Review your images in stunning detail on the 3.0” Xtra Fine™ LCD4 display (921k pixels). With photo-quality resolution of 270ppi (pixels per inch), you can identify any necessary focus or exposure corrections at the time of capture, rather than discovering them when you transfer your images to your PC.

PhotoTV HD viewing w/ HDMI™ output

The α850 provides direct HDMI™ output to your BRAVIA® HDTV and other compatible HDTV screens, so you can view and share photos in breathtaking clarity and detail Additionally, PhotoTV HD capable BRAVIA® HDTVs will automatically optimize display settings, such as sharpness, gradation, and color to display your images in a way that more closely matches the natural look of printed photographs

Precise and fast 9-point AF system w/ 10 point assist

A high-performance autofocus system uses 9 focus points (center dual-cross type) and 10 assist points to deliver fast and precise focusing.

Rugged magnesium alloy shell

The body of the A900 is entirely covered in a die-cast magnesium alloy shell, providing a rugged feel and surprisingly lightweight.

Moisture/dust-resistant design

Sealed viewfinder optics and rubber gasket surrounds on all buttons, dials, and switches help resist the entry of dust and moisture into the camera, and allow for safe use in a wide range of environments.

Anti-Dust Technology

Changing lenses in a DSLR can allow dust to enter the camera -- so to help keep the CMOS imager cleaner for better pictures, the Sony® α; (alpha) DSLR-A900 utilizes both static-free antidust coating on the imager's filter and anti-dust vibration that automatically shakes the sensor to dislodge dust each time the camera is shut off.

Battery Performance