CITROEN DS 5 Brochure
DS 5
WE’VE GONE A NOTCH HIGHER COMPARED
TO ANYTHING THAT’S BEEN DONE SO FAR.
PIERRE MONFERRINI
DS 5 PROJECT MANAGER
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D S LIN E
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THE ARCHITECTURE EMBODIES THE
CORE ESSENCE OF THE LINEAGE.
FRÉDÉRIC SOUBIROU
EXTERIOR DESIGN MANAGER
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D ESIGN
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AD ESIGN
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PIERRE MONFERRINI
DS 5 PROJECT MANAGER
STYLE
DS 5 is a modern approach to the premium
executive car, with distinctive, contemporary
air. It’s a car that’s very hard to categorise.
It offers a new crossbreed of genres.
The interior perfectly matches the excitement
triggered by the exterior, complementing the
vehicle as a whole. It really is a great moment.
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AUDREY AMAR
PROJECT LEADER
When you get into any car, you’re just
in a car. But, when you climb into DS 5,
there is a clear expression of exclusivity
and renement.
In the cabin there’s one button per
function. Instead of searching for functions
in menus and sub-menus, you just press
a button to get the function working.
It’s very simple.
REFINEMENT
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OLIVIER DAILLANCE
COLOUR AND TRIM STUDIO MANAGER
DETAIL
The leather used in DS 5 is outstanding.
No other general manufacturer uses it. But
we use it. We even used particle technology
from the cosmetics industry. Some amazing
things. Real chemistry.
We do our utmost best to maintain quality down
to the tiniest detail in luxury style. In turn it’s
much harder to produce several copies while
maintaining high standards than to do a one-off.
Haute couture is a concept car. We industrialise
haute couture.
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YVAN AGLIANY
CHIEF ENGINEER HYBRID4
POWER
The Hybrid4 DS 5 project is the most
interesting, inspiring project I’ve worked on in
my entire career, lled with real, cutting-edge
hybrid technology.
Hybrid4, is the world’s rst diesel hybrid
engine. The combination of an efcient HDi
diesel engine with electric power is most
efcient for urban use. But the true satisfaction
is in the nal result, driving pleasure.
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FRÉDÉRIC SOUBIROU
EXTERIOR DESIGN MANAGER
DESIGN
We started off with a form which we began
to sculpt. Then the car gradually became
polished, rounded, softened, like a pebble
polished by water.
DS 5 is more compact, slightly higher than
a normal saloon. Everything is condensed.
It highlights the monolith aspect.
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