Vmware CLOUD COMPUTING BROCHURE

VMware and
Cloud Computing

An Evolutionary Approach to
an IT Revolution

A New Era in IT

During the past 40 years, information technology has undergone many
revolutions in how applications and data have been delivered to users.
Mainframes provided a centralized computation facility where end users
consumed resources on a shared basis. Client-server architectures oered
flexibility and lowered computing costs while bringing more power to the
desktop. Mobile computing introduced the notion of anytime, anywhere
application access from a laptop or handheld device. Now cloud computing
oers a new approach that will enable you to deliver IT services on demand.

Yet the challenges with IT revolutions and the technology vendors leading
them are always the same. They require you to throw away working
infrastructure to pursue new initiatives—until now. Until VMware.

Why Cloud Computing? Why Now?

Business stakeholder demands on IT are increasing. Every business decision
impacts IT, and accelerating market forces reward first movers. Yet most
enterprise applications and services are built on top of tightly coupled
technology stacks that are challenging to change and costly to manage.
Provisioning a new email server or business intelligence engine, for example,
can require months of waiting just for hardware purchases and system
image configurations.

Caught between shrinking resources and growing business needs, organizations
are looking to cloud computing to provide a more ecient, flexible and
cost-eective model for computing—one that allows IT to operate much more
eciently and respond faster to business opportunities. The goal is to enable IT
as a Service, and cloud computing provides the technical architecture to deliver it.

Why VMware?

VMware is the global leader in virtualization and cloud infrastructure. Today,
more than 190,000 customers and 25,000 partners rely on VMware solutions
to achieve their business goals. VMware oers a unique, evolutionary path to
cloud computing that reduces IT complexity, significantly lowers costs and
enables more flexible, agile service delivery.

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The VMware Approach
to the Cloud

Proven

VMware customer-proven
virtualization and cloud
infrastructure solutions ensure
eciency through utilization
and automation, agility with
control, and freedom of choice.

VMware enables you to energize
your business, while saving energy—
financial, human and the Earth’s.
Our customer-proven solutions
ensure the following:

Eciency Through Utilization
and Automation

VMware solutions help you achieve
lower total cost of ownership (TCO)
while minimizing unnecessary
IT infrastructure investments,
management and maintenance
resources, and system lock-in.
With VMware solutions, you adopt
a more cost-eective, self-managed,
dynamically optimized environment
for the most ecient delivery of
IT services.

You gain additional flexibility
by developing and deploying
applications that can run in your
datacenter or at a cloud service
provider. You move toward an
infrastructure that uses policy-driven

management and automation
to monitor itself, self-optimizing
for load and demand on the
applications, based on usage.

Agility with Control

VMware solutions provide easy,
self-service access to dramatically
simplify IT services provisioning
and deployment, so you can
respond more quickly to business
needs. At the same time, they allow
you to put policies in place that
implement business and governance
requirements, giving IT sta the
control it needs to minimize business
and regulatory risk. VMware
also leads the way in security for
virtualization, so your policies are
always applied to a secure virtual
container for your virtual machines,
wherever they run. This eliminates
having to constantly reconfigure
static security infrastructure for your
dynamic computing environment.

Energize and Save with VMware

Figure 1: VMware solutions energize business, while saving energy—financial, human and the Earth’s.

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In addition to serving as a
secure foundation, VMware core
virtualization solutions ensure
portability between internal
datacenters and external hosting and
service provider clouds from VMware
vCloud™ partners, enabling your
applications to run with little or no
modification internally or externally.
Beyond infrastructure, the VMware
cloud application platform allows
your developers to create portable
cloud applications that further
enhance your ability to respond to
change. You can extend this agility
to end users by leveraging VMware
solutions to dynamically provision
and manage cloud-ready IT services
securely across any device. The
benefit: on-demand access for an
on-demand workforce.

With VMware solutions, you maintain
full control over the availability,
reliability, scalability, security and
service level agreements (SLAs) for all
workloads, from enterprise to desktop
applications, from the most mission­critical applications to the most basic.

Freedom of Choice

VMware solutions provide you with
the flexibility to retain your existing
operating system and application
stack, yet deploy it internally or
externally with any vCloud service
provider. Using VMware solutions,
you can continue to support
traditional systems, while removing
many of the headaches associated
with them—system porting, security
patches and more. You also gain
more predictable performance.

You have the freedom to select
how much you virtualize, and how

and when you move to a cloud
deployment model. VMware solutions
ensure application mobility and
portability between clouds within a
common management and security
model. They are based on open
standards, including the Open
Virtualization Format (OVF), which
has been adopted as an American
National Standards Institute (ANSI)
standard. They also extend to a
large ecosystem of more than 2,600
service providers.

VMware continues to invest in
a broad, global ecosystem of
hardware and software providers
to maintain compatibility with your
existing investments. This ensures
that thousands of x86 applications
and workloads, as well as dozens
of dierent operating systems, run
on VMware solutions. Moreover,
because of this investment, most if
not all of your existing applications
are cloud-ready today.

You can also deliver more freedom
to users without sacrificing yours.
VMware solutions enable end
users to consume IT services from
traditional applications, onsite cloud
applications and vCloud oerings
from external service providers,
and provide rapid access to their
data anytime, anywhere. Meanwhile,
there is freedom for you to manage
by service level and policies across
platforms and devices.

With cloud computing’s promise
of making IT services available on
demand, you may no longer wonder
why you should move to the cloud but
rather how you can achieve its benefits.
With VMware, the way is clear.

FICO

“With capabilities like

VMware virtualization and
cloud computing in our
toolbox, we’re improving
performance for both client
and sta and building a
stronger IT infrastructure
for the future.”

Tom Grahek, Sr. Director of
Technology Delivery, FICO

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M&T Bank

“First, we focused on

substantial cost and
eciency gains through
server consolidation. Now
we’re focusing on business
enablement through the
private cloud.”

Wm. Bryan Clements,
Administrative Vice President,
M&T Bank

Evolving to the
Cloud with VMware

Virtualization is the essential
catalyst for enabling the transition
to cloud computing. VMware, the
fastest growing enterprise software
company and virtualization industry
leader, builds on virtualization
to deliver cloud infrastructure
and management solutions that
significantly reduce IT complexity. As
of August 2009, approximately 85
percent of installed virtual machines
in enterprises were VMware based.

Gartner, Inc.’s x86 Server Virtualization Infrastructure Magic Quadrant

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In the most recent Gartner, Inc.
Magic Quadrant for x86 Server
Virtualization Infrastructure, VMware
was placed in the leaders quadrant.
As the pioneer in x86 virtualization,
VMware continues to redefine the
scope of virtualization for the new
era of cloud computing.

As an architectural approach, cloud
computing leverages the abstraction
provided by virtualization of the

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This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should be evaluated in the context of the entire report. The
Gartner report is available upon request from VMware.

The Magic Quadrant is copyrighted May 2010 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace
at and for a specific time period. It depicts Gartner’s analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner.
Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors
placed in the “Leaders” quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims
all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Figure 2: VMware placed in the leaders quadrant of Gartner, Inc.’s x86 Server Virtualization
Infrastructure Magic Quadrant.

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