Clickfree Portable Backup HD525 Specifications

Ruth Rosene/Rosene PR Consulting, Inc.

949.916.4273 / [e-mail]

Clickfree™ Portable Backup HD525

www.clickfree.com

Fact Sheet

Overview

With the Clickfree Portable Backup, protecting valuable information on a computer has never
been easier. Existing backup drives, including those from the leading “single-touch” device
manufacturers, require complex setup even before the first backup can be completed. This
means software installation, system reboots, hardware set up and software configuration. In
addition to taking a long time to set up, these products require the user to learn new, confusing
terminology. With Clickfree, all of these complexities are removed. To run the backup, simply
remove the device from the box and connect it to a computer – that’s it. The backup
automatically starts by itself and backs up files without any user interaction.

Description

• With a capacity of 500GB, the HD525 provides enough storage for:

o 110,000 songs
o 200,000 photos
o or 1,000,000 documents

• The Clickfree Portable Backup HD525 can automatically back up more than 400
different file types, including all Word files, PowerPoint, email files, attachments within
emails, photos, movies, music files. It even finds preferences, favorite websites and
browser lists.

• One device can back up 25 PCs, as it will compartmentalize each PC’s data.

• It provides incremental backup; upon first time use it will automatically find all of the files

and copy them to the hard drive. Each time after that, it will only back up the new files.
(It does not synchronize files with the PC. This feature is not important for our target
audience. In fact, it protects our customers’ data in case they erroneously delete or
change a file inadvertently.)

• While the software’s default settings will probably be sufficient for most users, it is user­modifiable, giving users full control over their backups. Even after the settings have
been changed, the backup will still run without any interaction or installation.

• If a computer crashes, plug in the HD525, hit the “restore” button, and it will bring the
data back into its original folder locations again.

Target Markets

Today, 85% of the population does no back up at all (DeLoitte & Touche, 2007)

• General consumers

o Family photos and video, scrap booking images
o Financial data; Quicken files, tax records, etc.
o Student homework/research data

- more –

It can be used by employees with little computer knowledge as well as IT professionals.

Ruth Rosene/Rosene PR Consulting, Inc.

949.916.4273 / [e-mail]

o It’s ideal for small businesses without dedicated IT resources.
o It allows field reps and other off site workers to back up their laptops or home

computers (that contain work files) on a regular basis, without requiring IT
help/resources.

o It provides a repository for the most up-to-date data to reside during lapses in

network-based back up.

o If an employee’s computer crashes, they can instantly restore their data themselves

by pushing the “restore” button – no need for remote or on-site IT assistance.

• IT managers

o Inexpensive and easy to use, it saves IT professionals time and money.
o The software is configurable and can be customized to back up to certain file

extensions (such as proprietary software, or only certain folders.)

Technical Specs

Clickfree Portable Backup HD525

Hard Drive

2.5 inch SATA

Capacity

500GB

RPM

5400

Cache Buffer

8MB

Interface

USB 2.0 and 1.1 compliant

Dimensions

4.52" x 0.67" x 2.99" in (115 mm x 17 mm x 76 mm)
Weight: 6.35 oz (180 g)

PC Requirements

O/S
Microsoft Windows Vista (Home Basic, Home Premium, Ultimate
or Business)
Windows XP (Home, Professional or Media Center Edition)
Windows 2000 (with Service Pack 4)
Connection
Available USB port (1.1 or 2.0)

(USB 2.0 cable included)

Warranty

1 year limited

(MSRP) / Price

$199.99

Color

Pearl

Pricing and Availability

The Clickfree Portable Backup HD525 will be available to order on January 8, 2009 from
Storage Appliance Corporation at www.clickfree.com. All Clickfree backup solutions can also
be purchased online direct from Storage Appliance Corporation. Visit www.clickfree.com for
more information or to locate a store.

About Storage Appliance Corporation

Storage Appliance Corporation develops intelligent Clickfree™ personal storage devices
specifically designed for ease of use. Clickfree backup is the world’s first technology that
performs backup by simply connecting the storage device to the PC without having to set up or
configure software. Storage Appliance also partners with other leading brands and has
delivered the world’s first photo-centric Clickfree device. See www.clickfree.com for additional
information.

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