
snom ONE – sales training

What is snom ONE?
• snom ONE is a fully tested and deployed
IP Telephone System
• Used for businesses of all sizes but best
suited for 4-150 users
• Uses standard SIP protocol
• latest technology for voice
communications and converged data
networking
3

• snom ONE is an IP Telephone System
Simple??!!
4
What is snom ONE?

snom ONE blue
• snom One Blue
• Unlimited extensions, unlimited features
• Boxed product containing full user manual, USB
dongle and license activation key
• Multi tenant up to 5 companies
6

snom ONE yellow
• snom ONE Yellow
• Up to 20 Extensions
• Boxed product containing full user manual, USB
dongle and license activation key
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snom ONE free
• snom ONE free
• Up to 10 extensions, unlimited features,
unlimited calls
• Available through free download visit
www.snom.com/snomone
• Or available on CD found at trade shows,
exhibitions and selected distribution channels
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snom ONE objectives
1. Sell more end points
• snom ONE = sales enabler
2. Increase revenue
3. Increase brand awareness
4. Be more aggressive in the IP market
place
5. snom ONE fits into the snom sales model
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Who needs snom ONE blue?
• snom ONE blue
• Any organisation in the 20 – 150 extension region
• Multi site deployments
• High volume home workers
• Corporate organisations
• NOTE: +150 Ext’s = go for MS OCS
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Who needs snom ONE yellow?
• snom ONE yellow
• Up to 20 Extension deployments
• Perfect for snom ONE free upgrades
• Growing organisations
• Companies entering the IP telephony world for the
1sttime
• Expansion onto a legacy TDM telephone system
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Who needs snom ONE free?
• snom ONE free
• 1-10 extensions
• ALL SMB organisation sub 10 users
• Example: Doctor, dentist, manufacturing etc
OR
• Used in multi site deployment....
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snom ONE free example
• 3 site deployment
• India 10 exts, China 10 exts, Germany 30 exts
• How do we sell this?
• India – snom ONE free
• China – snom ONE free
• Germany – snom ONE Blue
Result = 50 snom handset sale + snom ONE
Blue
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Price USD $ MSRP
• snom ONE yellow = $895.00
• snom ONE blue = $1495.00
for your pricing, contact your snom distributor
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Price Euro € MSRP
• snom ONE yellow = 695.00€
• snom ONE blue = 1175.00€
for your pricing, contact your snom distributor
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Top 10 key selling points
1. Compatible with Windows, Linux & MAC
2. Easier to configure than a traditional PBX
3. Security
4. Work from home
5. Cell phone integration
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Top 10 key selling points... Cont...
6. No extra expansion modules
7. Enhancing Unified Communications
8. Use existing PSTN infrastructure
9. Use SIP trunks
MOST IMPORTANTLY:
10. Price
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Market place competitors
• snom ONE Free
• THERE IS NO OTHER FREE 10 USER
COMMERCIAL IP TELEPHONE SYSTEM
IN THE MARKET PLACE!
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Technical brief
• What features does the snom ONE offer?
– Extensions
– Accounts
– Call Supervision
– Security
– Cell phone support
– SOAP CDR Mechanism
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Technical brief ... Cont...
– Call back
– Intercom
– Hot desking
– Call pickup
– Plug and play
– Session border controller
– Localisation
– Anonymous call intercept
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Technical breakdown
• Accounts
• Auto attendant
• Agent group / ACD Queues
• Hunt groups
• Paging
• Service flags
• Conference rooms
• IVR nodes
• Trunks
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Company Profile | Contact
We would like to get talking to you!
Copyright © 2000 – 2010 snom technology AG. All rights reserved.
snom®is a registered trademark of snom technology AG and its affiliates in the European Union, USA, Japan, South Africa, Australia, China and certain other countries and regions.
Unless specified otherwise, all trademarks, in particular product names, are legally protected trademarks of snom technology AG. Other mentioned trademarks or registered
trademarks are the property of their respective manufacturers or owners.
Product specifications are subject to change without notice.
snom.com
27
snom technology AG
Charlottenstraße 68–71
10117 Berlin
Germany
Tel: +49 30 39833-0
Fax: +49 30 39833-111
snom technology, Inc.
18 Commerce Way
Suite 6000
Woburn, MA 01801,
U.S.A.
Tel: +1 978-998-7882
Fax: +1 978-998-7883
snom technology SRL
Via A. Lusardi 10
20122 Milano
Italy
Tel: +39 02 00611212
Fax: +39 02 93661864
snom France SARL
1er Etage Gauche
6 Parc des fontenelles
78870 Bailly
France
Tel: +33 1 80 87 64 87
Fax: +33 1 80 87 62 88
snom UK Ltd
Aspect Court
47 Park Square East
Leeds LS1 2NL
United Kingdom
Tel: +44 1133 503 111
Fax: +44 1133 503 110