Parallels Plesk Panel - 11.0 Reseller's Guide

Parallels® Panel
Parallels IP Holdings GmbH
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Phone: +41 526320 411
Fax: +41 52672 2010
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Springleaf Tower, 079909
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Phone: +65 6645 32 90
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All other marks and names mentioned herein may be trademarks of their respective owners.
Contents
Preface 6
Typographical Conventions ........................................................................................................... 6
Feedback ....................................................................................................................................... 7
Becoming Familiar with Parallels Panel 8
Acquainting Yourself with the Panel Interface ............................................................................. 10
Becoming Familiar with Business Manager ................................................................................ 12
Managing Your Profile ................................................................................................................. 15
Viewing Your Subscription Properties ......................................................................................... 16
Viewing Resources ........................................................................................................... 17
Viewing Permissions ......................................................................................................... 19
Viewing IP Addresses ....................................................................................................... 20
Changing Branding and Interface Settings 22
Setting Up Your Hosting Offers 25
Understanding Service Plans and Subscriptions ........................................................................ 27
Properties of Hosting Plans, Add-ons and Subscriptions ................................................. 29
Syncing Subscriptions and Plans ...................................................................................... 50
Starting Business with Business Manager .................................................................................. 51
Managing Security Settings .............................................................................................. 53
Configuring Payment Methods .......................................................................................... 56
Configuring Taxation ......................................................................................................... 67
Managing Online Stores .................................................................................................... 71
Setting Up Invoicing .......................................................................................................... 74
Configuring Schet-Facturas .............................................................................................. 83
Account Creation and Suspension Policies ...................................................................... 84
Changing Company Details .............................................................................................. 86
Applying Your Branding .................................................................................................... 87
Plans and Add-ons .......................................................................................................... 112
Achieving EU Business Compliance ............................................................................... 120
Starting Business Without Business Manager .......................................................................... 120
Offering Domain Names and SSL Certificates 123
Domain Name Registration ....................................................................................................... 124
Setting Up Accounts with Registrars ............................................................................... 125
Managing TLDs ............................................................................................................... 126
SSL Certificate Selling ............................................................................................................... 128
Configuring SSL Certificate Providers ............................................................................ 129
Offering Hosting Plans with SSL Certificates .................................................................. 129
Maintaining and Growing Your Business 131
Promoting Your Plans ............................................................................................................... 132
Coupons and Discounts .................................................................................................. 133
Preface 4
Affiliate Programs ............................................................................................................ 134
Administering Customers .......................................................................................................... 135
Adding New Customers .................................................................................................. 136
Managing Existing Customers ........................................................................................ 136
Managing Customer Accounts in Panel .......................................................................... 149
Managing Subscriptions ............................................................................................................ 149
Adding New Subscriptions to Customer Accounts.......................................................... 151
Viewing Subscriptions Details ......................................................................................... 151
Changing Subscription Status ......................................................................................... 151
Activating or Suspending Subscriptions .......................................................................... 153
Canceling Hosting Subscriptions .................................................................................... 153
Running Subscription Tasks ........................................................................................... 154
Editing Subscriptions ....................................................................................................... 155
Upgrading and Downgrading Subscriptions .................................................................... 155
Adding an Add-on to a Subscription ............................................................................... 156
Viewing Add-ons with Their Properties ........................................................................... 157
Viewing Subscription Properties ..................................................................................... 157
Transferring a Subscription ............................................................................................. 157
Managing Subscriptions in Panel .................................................................................... 158
Performing Manual Payments ................................................................................................... 159
Using a Credit Card to Pay an Invoice ............................................................................ 160
Capturing Authentication-only Payments ........................................................................ 160
Capturing Uncaptured Payments .................................................................................... 161
Issuing Refunds .............................................................................................................. 161
Generating and Running Payment Queue ...................................................................... 162
Managing Invoices and Payments ............................................................................................ 163
Generating Invoices Manually ......................................................................................... 164
Viewing Invoices ............................................................................................................. 164
Editing Invoices ............................................................................................................... 165
Taking Credit Card Payments ......................................................................................... 165
Applying Payments Manually .......................................................................................... 166
Paying by Credits ............................................................................................................ 167
Voiding Invoices .............................................................................................................. 167
Printing Invoices .............................................................................................................. 168
Manually Paying an Invoice Using Saved Credit Card Information ................................ 168
Viewing Transactions List ............................................................................................... 169
Re-sending Invoices ........................................................................................................ 169
Viewing and Downloading Schet-Facturas ..................................................................... 169
Limiting Discounts and Exempting Subscriptions from Suspension ......................................... 169
Managing Bank Transfers ......................................................................................................... 170
How Bank Transfer Processing Works ........................................................................... 171
Supported Operations ..................................................................................................... 173
Configuring Automatic Processing .................................................................................. 175
Viewing and Running Scheduled Tasks .................................................................................... 175
Viewing Accounting Information ................................................................................................ 176
Generating Accounting Reports ...................................................................................... 176
Generating Daily Journals ............................................................................................... 177
Viewing General Journal ................................................................................................. 178
Generating General Ledgers........................................................................................... 178
Viewing Statistics ....................................................................................................................... 179
Automating Report Generation and Delivery by E-mail .................................................. 180
Monitoring Connections to the Control Panel and FTP Services.................................... 181
Presetting Content of Customer Websites ................................................................................ 183
Backing Up and Restoring Data 184
Configuring the Control Panel for Using FTP Repository .......................................................... 185
Backing Up Your Account with Your Sites ................................................................................ 185
Scheduling Backups .................................................................................................................. 186
Preface 5
Restoring Data From Backup Archives ..................................................................................... 187
Downloading Backup Files from Server .................................................................................... 188
Uploading Backup Files to Server ............................................................................................. 188
Removing Backup Files from Server ......................................................................................... 188
Managing Web Hosting 189
Quick Start with Parallels Panel ................................................................................................ 191
Set Up Your First Website ............................................................................................... 192
Set Up Mail Accounts ...................................................................................................... 197
View Site Visit Statistics .................................................................................................. 215
Customer Account Administration ............................................................................................. 215
Changing Your Password and Contact Information ........................................................ 219
Viewing Subscription Summary ...................................................................................... 220
Managing Account Balance and Invoices ....................................................................... 227
Ordering More Resources ............................................................................................... 230
Viewing Statistics ............................................................................................................ 232
(Advanced) Managing Auxiliary User Accounts .............................................................. 234
Websites and Domains ............................................................................................................. 241
Domains and DNS .......................................................................................................... 242
Changing Hosting Settings .............................................................................................. 259
Suspending and Activating Websites .............................................................................. 267
Managing Website Content ............................................................................................. 269
(Advanced) Restricting Access to Content ..................................................................... 276
Previewing Websites ....................................................................................................... 278
Using Website Applications ............................................................................................. 279
(Advanced) Securing Your Websites .............................................................................. 286
(Advanced) Extended Website Management ................................................................. 291
Building Websites with Web Presence Builder ......................................................................... 325
Getting Familiar With Web Presence Builder .................................................................. 327
Creating a Website .......................................................................................................... 329
Importing Sites from SiteBuilder 4.5................................................................................ 330
Editing Websites ............................................................................................................. 331
Saving and Loading Copies of a Website ....................................................................... 361
Publishing a Website to the Internet ............................................................................... 363
Publishing a Website Copy to Facebook ........................................................................ 364
Viewing Site Visits Statistics, Comments, and New Orders on the Dashboard .............. 366
Deleting Websites ........................................................................................................... 368
FTP Access to Your Websites ................................................................................................... 368
Changing FTP Access Credentials ................................................................................. 368
Adding FTP Accounts ..................................................................................................... 369
Setting Up Anonymous FTP Access ............................................................................... 371
Mail ............................................................................................................................................ 372
Adding Mail Accounts ...................................................................................................... 373
Configuring Mail .............................................................................................................. 374
Using Mailing Lists .......................................................................................................... 382
Scheduling Tasks ...................................................................................................................... 383
Scheduling Tasks (Linux) ................................................................................................ 384
Scheduling Tasks (Windows) .......................................................................................... 387
Using Databases ....................................................................................................................... 389
Managing Databases ...................................................................................................... 389
Accessing External Databases (Windows) ..................................................................... 393
Backing Up and Recovering Websites ...................................................................................... 394
Backing Up Data ............................................................................................................. 395
Managing Backup Files ................................................................................................... 401
Restoring Data ................................................................................................................ 403
6 Preface
In this section:
Typographical Conventions ............................................................................... 6
Feedback .......................................................................................................... 7
Formatting convention
Type of Information
Example
Special Bold
Items you must select, such as menu options, command buttons, or items in a list.
Go to the System tab.
Titles of chapters, sections, and subsections.
Read the Basic Administration chapter.
Italics
Used to emphasize the importance of a point, to introduce a term or to designate a command line placeholder, which is to be replaced with a real name or value.
The system supports the so called wildcard character search.
Monospace
The names of commands, files, and directories.
The license file is located in the
http://docs/common/licen ses directory.

Preface

Typographical Conventions

Before you start using this guide, it is important to understand the documentation conventions used in it.
The following kinds of formatting in the text identify special information.
Preface 7
Formatting convention
Type of Information
Example
Preformatted
On-screen computer output in your command­line sessions; source code in XML, C++, or other programming languages.
# ls –al /files
total 14470
Preformatted Bold
What you type, contrasted with on-screen computer output.
# cd /root/rpms/php
CAPITALS
Names of keys on the keyboard.
SHIFT, CTRL, ALT
KEY+KEY
Key combinations for which the user must press and hold down one key and then press another.
CTRL+P, ALT+F4

Feedback

If you have found an error in this guide, or if you have suggestions or ideas on how to improve this guide, please send your feedback using the online form at
http://www.parallels.com/en/support/usersdoc/. Please include in your report the guide's title,
chapter and section titles, and the fragment of text in which you have found an error.
Parallels Plesk Panel offers an easy and convenient graphical user interface that
C H A P T E R 1

Becoming Familiar with Parallels Panel

enables you to start your hosting business quickly and maintain it effortlessly. With Panel, you set up your hosting offers, manage customer accounts, and do other tasks to run and grow your business. Your customers benefit from using Panel too since it gives them a complete set of tools for creating and editing their websites. For serving both resellers and customers, the Panel GUI is divided into two parts:
Server Administration Panel.
In this panel, you set up and maintain your business. Here you create hosting plans and customer accounts, manage subscriptions, and so on. For a comprehensive overview of operations available to you in the Server Administration Panel, see the section Acquainting with the Panel Interface (on page 10).
Control Panel.
When someone subscribes to one of your hosting plans, Panel sets up an account for the subscriber. Under this account, the customer can add domain names and mailboxes, edit website content, and carry out other hosting management routines. Customers perform these operations in a separate panel called the Control Panel. To learn more about operating in the Control Panel, refer to the section Managing Web Hosting (on page 189).
So, after logging in to Panel, customers see the Control Panel while resellers see the Server Administration Panel. This is for convenience, to separate the administration of customer accounts from administration of websites and hosting services.
However, you will need to go to the Control Panel in the following cases:
To assist customers with performing their tasks. In this case, you log in to the
Control Panel on a customer's behalf.
To create and manage your own websites. In this case, you create your own
subscription and log in to the Control Panel using your account.
The links that let you log in to the Control Panel using your own and your customers' accounts are located in the list of subscriptions (Server Administration Panel > Hosting Services group of the navigation pane > Subscriptions.)
Your Panel Account and Subscriptions
When you subscribe to a reseller plan, you get a reseller account in Panel. This account stores your profile information and is linked to your subscription - the package of hosting resources that you lease for reselling and use for your own needs.
Your account has a unique username and a password that you use to log in to Panel. You can change these at any time. The section Managing Your Profile (on page 15) explains how to do it.
Becoming Familiar with Parallels Panel 9
To allow you to easily monitor the current state of your resources and services (for
In this chapter:
Acquainting Yourself with the Panel Interface .................................................... 10
Becoming Familiar with Business Manager ....................................................... 12
Managing Your Profile ....................................................................................... 15
Viewing Your Subscription Properties................................................................ 16
example, disk space currently consumed by your account and your customers), Panel automatically calculates the resource usage and displays it to you on the appropriate pages. To learn how to track the usage of your hosting resources and services, refer to the section Viewing Your Subscription Properties (on page 16).
Parallels Customer and Business Manager
In a hosting business, you have to deal with two money flows: payments to your hosting provider for resources that you lease, and payments from your customers. These flows are difficult to handle if you have a lot of customers who use different payment methods and adhere to different tax codes and regulations. To automate the financial aspect, Parallels offers a turnkey solution – Parallels Customer and Business Manager. This component comes in a bundle with the Parallels Plesk Panel package and provides tools for carrying out the following operations:
Periodical issuing of invoices for your customers. Selling hosting-related resources such as domain names and SSL certificates. Calculating and applying appropriate taxes. Updating and storing accounting information. Other business operations.
If your service provider uses Business Manager, then additional tools are available in your Server Administration Panel. Learn more about Business Manager tools and the workflow used in Business Manager in the Becoming Familiar with Business Manager (on page 12) section.
If your service provider uses alternative billing solutions, refer to the documentation for the respective software.
If you do not have integrated tools for managing the financial aspects of your business, consult the section Starting Business Without Business Manager (on page 120) to learn how to manually perform hosting operations that billing systems normally perform in Panel.
10 Becoming Familiar with Parallels Panel

Acquainting Yourself with the Panel Interface

When you log in to Parallels Plesk Panel, you see the Home page with a summary on allocated and used resources.
The top banner area provides the following links:
A link with your name. Click this if you need to update your contact information. Find out
more about updating contact information in the section Managing Your Profile (on page 15).
Log out. This is where you close your session when you have finished working with the
Panel.
Help. This provides context-sensitive help with a search function.
The navigation pane on the left provides access to the following sets of functions:
Home. This is where you start working with the Panel. On this page, you can see the
following elements.
Overview. This widget contains information about your hosting package and provides
links to the detailed information about available hosting resources and your permissions. The section Viewing Your Subscription Properties (on page 16) provides information that helps you understand the Panel resources and learn how to view the set of resources that you can use or sell.
My Subscriptions. This is where you see a list of your own websites hosted on the
Panel server.
Customers. This is where you perform operations on customer accounts. Particularly, you
can accomplish the following tasks from this page:
Create, modify, suspend, unsuspend, and remove user accounts.
View traffic usage reports.
Domains. This is where you view information about hosted websites and their domain
names, and go to the Control Panel for managing them.
Subscriptions. This is where you manage customer subscriptions to your services.
Subscription is a way a customer obtains services and resources provided by a service plan.
Service Plans. This is where you manage your service plans. Service plan is a set of
resources and services provided to hosting service customers by means of subscriptions. There are also service plan add-ons that extend the amount of resources and services provided with a subscription.
Tools & Utilities. This is where you configure and manage system services, and view
resource usage statistics.
Profile. This is where you fill in your contact information. Learn more about the contact
information and other profile settings in the section Managing Your Profile (on page 15).
Change Password. This is where you change your password for logging in to the Server
Administration Panel.
Interface Preferences. This is where you set interface language and skin. Learn more about
changing Panel appearance in the section Changing Interface Settings.
Becoming Familiar with Parallels Panel 11
If your provider uses Parallels Customer and Business Manager for billing their customers, there are more links in the left navigation pane. You can find a list of Business Manager functions available from Panel's navigation pane in the section Becoming Familiar with Business Manager (on page 12).
To see information about a tool or an item on the page, place the mouse pointer over an item without clicking it, and a small tooltip box appears with supplementary information regarding that item.
The main working area on the right provides access to the tools available for the section currently selected in the navigation pane. Additional operations are accessible from the More Actions menus.
To navigate through Parallels Plesk Panel, you can use a path bar: a chain of links that appears in the right part of the screen, below the banner area.
To return to a previous screen, use the shortcuts in the path bar, or the Up Level icon in the upper-right corner of the screen.
To sort a list by a certain parameter in ascending or descending order, click on the parameter's title in the column heading. The order of sorting will be indicated by a small triangle displayed next to the parameter's title.
12 Becoming Familiar with Parallels Panel

Becoming Familiar with Business Manager

Name
Description
Help link
Business Operations menu
Contains links for managing customer accounts and service subscriptions.
Customers
Add, suspend, and remove customer accounts, change customers' billing and contact information. Prepare invoices and collect payments.
Administering Customers (on page 135)
Business Manager simplifies the process of signing up, provisioning, and billing new customers according to the following scheme:
1. In Business Manager, you set up service plans and add-ons corresponding to your service offerings and create online stores where you sell these plans.
2. A user visiting your site selects one of your hosting plans and subscribes to the services.
3. Business Manager processes the order. After the payment is received, it sets up a user
account and subscription in Parallels Plesk Panel, and notifies the new customer by e­mail.
4. The customer logs in to Panel and starts using the web hosting, e-mail, and other services provided by subscription.
5. Several days before the end of the billing period, Business Manager sends an invoice to the customer stating the account balance and due payment date. On the due date, Business Manager charges the due amount on the customer's card or bank account, or uses another payment collection scheme that you select.
In addition to automated provisioning and billing, Business Manager offers the following advantages:
Support for integration with payment systems, domain name registrars, and certification
authorities issuing SSL certificates.
Customizable online store. Compliance with requirements for stores operating in the European Union countries.
To learn what operations are available to you when Business Manager is integrated with your Panel, see the table below.
Business Manager Navigation Pane
If your Panel is connected to Business Manager, the Panel's navigation pane contains a set of links leading to Business Manager pages. Each of these links opens the corresponding page of Business Manager in the same window. To switch back to Panel, click the Back to Parallels Panel button at the top of Business Manager's navigation pane.
When you are in Business Manager, you see the navigation pane that contains the same links plus the controls for managing you own hosting accounts in the My Account group. Find more information about these controls in the section Managing Your Account.
Becoming Familiar with Parallels Panel 13
Subscriptions
View and change properties of service subscriptions. Move subscriptions to other service plans by upgrading and downgrading them.
Managing Subscriptions (on page 149)
Invoices
View invoices for customer accounts.
Managing Invoices and Payments (on page 163)
To-do Items
The purpose of the to-do items is to act as an automated reminder tool. Each task that you create will be listed until the action item is completed. For example, a To-Do task can be anything from reminding yourself to run by the accountant's office on Thursday to reminding you to create a website on a control panel because the control panel you are using does not support automation of that action. Tasks can be assigned to any users in the system.
Business Monitoring menu
Contains links for viewing accounting reports and working with invoices and payments.
Accounting
View accounting reports.
Generating Accounting Reports (on page 176)
Payments
Monitor and complete payment operations.
Viewing Transactions List (on page 169)
Events
View and manage system tasks scheduled for execution.
Viewing and Running Scheduled Tasks (on page
175)
Reports
View reports on orders, subscriptions, payments, transactions, and invoices.
E-mails
View a list of automatically sent e­mails and resend them if needed.
Setting Up Automatic E­mails (on page 89)
Business Setup
menu
Contains links for setting up Business Manager for serving your customers.
Plans
Set up and manage service plans for provisioning services to your customers.
Plans and Add-ons (on page 112)
Online Stores
Create and manage online stores where customers can subscribe to your plans.
Managing Online Stores (on page 71)
Marketing Tools
Set up discounts, coupons and affiliate programs to promote your plans.
Promoting Your Plans (on page 133)
14 Becoming Familiar with Parallels Panel
All Settings
Set up all aspects of Business Manager and prepare it for serving customers.
Starting Business with Business Manager (on page 51)
Becoming Familiar with Parallels Panel 15

Managing Your Profile

Your account in Panel stores your access credentials and contact information such as e-mail, address, and phone number. Depending on how you subscribed to a Panel reseller plan, you can choose your username and password yourself or receive them from your hosting provider. To change your account password, click the Change Password link in the navigation pane. Your username can only be changed by your provider. If you forget your password and cannot log in to Panel, click the Forgot Your Password? link on the login page. Then enter your username and the e-mail specified in your contact information into the corresponding fields. When you fill in this information, Panel will send your password to the specified e-mail address.
If the contact details in your profile require updating, or you want to add or remove some of them, click the Profile link in the navigation pane or the link with your name at the top of the page and Panel will take you to a page where you can manage the details.
Managing Your Account in Business Manager
If you use Business Manager, your account contains more details. It includes information about invoices issued to you by your provider, billing accounts that you use to pay these invoices, and so on. The controls for viewing and managing details of your Business Manager account are located in the My Account group of the left navigation pane. The elements of this group allow you to do the following:
My Subscriptions. View a list of your reseller subscriptions and their properties, and
request an upgrade or downgrade of a subscription.
My Invoices. View a list of invoices issued to you by your provider.  My To-do Items. View items that may require your attention.  My Billing Accounts. View and manage billing accounts - credit cards, bank accounts, and
so on - that you use to pay for the hosting resources you purchase from your provider.
Go to Store. Open your provider's online store to subscribe to other reseller plans.
16 Becoming Familiar with Parallels Panel

Viewing Your Subscription Properties

In this section:
Viewing Resources ............................................................................................ 17
Viewing Permissions ......................................................................................... 19
Viewing IP Addresses ....................................................................................... 20
The number of hosting resources and services available to you for reselling or to use for your own needs is defined by your reseller subscription. A subscription can limit the use of a resource to a certain value, for example, allow you to consume 75 GB of disk space. Alternatively, it can allow a resource to be used without limits. In addition, the subscription defines what services you can use and what server management actions you can perform: manage DNS zones, access application catalogs, and so on.
To view the information about your subscription, click the My resources and permissions overview link on the Home page.
The subsections of this section tell you more about reseller subscription properties:
Panel resources sold in reseller subscriptions: Section Viewing Resources (on page 17). Permissions and services: Section Viewing Permissions (on page 19). IP Addresses: Section Viewing IP Addresses (on page 20).
Becoming Familiar with Parallels Panel 17

Viewing Resources

This section lists Panel resources included in reseller subscriptions. To view the resources allotted for your account, go to Home > My resources and permissions overview.
Overselling policy
Defines if you can sell more resources than allocated to you with the plan. If overselling is allowed, you are governed by actual resource usage instead of initial resource allocation. If overselling is prohibited, you can create only the number of service subscriptions limited to the total amount of disk space or traffic provided to you with your plan.
Overselling is a marketing strategy based on the following scheme: a reseller, who was allotted, for example, ten gigabytes of disk space, allocates five gigabytes of disk space for each of their customers, assuming that none of them will actually use all of their allocated disk space.
Domains
The total number of subscriptions that you can create for your customers and for your own purposes.
Subdomains
The total number of subdomains that can be hosted within the subscription.
Domain aliases
The total number of additional alternative domain names that can be used for websites within the reseller subscription.
Disk space
The total amount of disk space that can be used by your own websites and sites of your customers. It includes disk space occupied by all files related to your reseller subscription: contents of websites, databases, applications, mailboxes, log files and backup files.
Traffic
The amount of data that can be transferred from the subscription's websites and FTP/Samba shares during a month.
Additional FTP accounts
The maximum number of FTP accounts used to access the files and folders hosted with a subscription.
Databases (Unix hosting)
The total number of databases that can be created on the Panel database servers and used by the subscription's websites.
18 Becoming Familiar with Parallels Panel
MySQL databases and Microsoft SQL Server databases (Windows hosting)
The maximum number of MySQL and Microsoft SQL Server databases respectively that can be created on the database servers registered in the Panel and used by websites hosted with the subscription.
MySQL databases quota and Microsoft SQL databases quota (Windows hosting)
The maximum total amount of disk space (in megabytes) that the MySQL and Microsoft SQL Server databases respectively can occupy.
Mailboxes
The total number of mailboxes that can be hosted within the subscription.
Mailbox size
The maximum amount of disk space that can be allocated to a mailbox for storing e-mail messages and auto-reply attachment files. You will not be able to specify the bigger mailbox size in your service plans.
Mailing lists
The total number of mailing lists that can be hosted with the subscription.
Customers
The maximum number of customer accounts that you can create and serve.
Web users
The total number of personal web pages that can be hosted on the websites within subscription. This service is mostly used in educational institutions that host non-commercial personal pages of their students and staff. These pages usually have addresses like http://example.com/~webuser.
Java applications
The total number of Java applications or applets that can be hosted on websites within the subscription
Sites published with Web Presence Builder
The total number of websites that can be created, published, and then edited with Web Presence Builder.
Mobile sites
The total number of websites that can be hosted with the UNITY Mobile online service, which optimizes sites for viewing on mobile devices.
Becoming Familiar with Parallels Panel 19
FrontPage accounts (Windows hosting)
The maximum number of Microsoft FrontPage accounts that can be used within the subscription.
Shared SSL links (Windows hosting)
The total number of shared SSL links that can be used within the subscription.
IIS application pools (Windows hosting)
The total number of dedicated IIS application pools that can be allocated for websites created within the reseller subscription.
ODBC connections (Windows hosting)
The total number of ODBC connections that can be used within the subscription.
ColdFusion DSN connections (Windows hosting)
The total number of ColdFusion DSN connections that can be used within the subscription.

Viewing Permissions

Your permissions either denote the operations available to you as a reseller in the Panel, or define which services and privileges can be enabled in the subscriptions of your customers. If a particular permission in your reseller subscription is set to Off, then a service subscription will not provide the corresponding service or a privilege. A disabled permission also means that you are prohibited to perform the designated action in the Control Panel. For example, if your subscription does not provide a privilege to use Scheduler (Scheduler management is Off), then none of your subscribers will be able to use it, and neither will you.
Reseller-specific privileges (the ones that do not affect service subscriptions you create for your customers) are as follows:
Subscription creation in Server Administration Panel and domain creation in Control Panel. Shows
whether you can create hosting service subscriptions, add domains, create websites, and set up web forwardings.
Ability to use API RPC. Shows whether you can remotely manage Web sites through
custom applications. The remote API is an interface that can be used for developing custom applications integrated with Web sites, which could be used, for instance, for automating setup of hosting accounts and provisioning of services for customers purchasing hosting services from your site. To learn more, refer to the Parallels Plesk Panel
11.0: API RPC Protocol Reference.
Access to the Panel. Shows that you can use the Panel graphical user interface.  Customer account creation. Lets you create user accounts and subscriptions for your
customers in the Panel.
Allow overselling. Lets you set up oversell policy, meaning that you yourself can define if
overselling is allowed to you or not.
20 Becoming Familiar with Parallels Panel
Overselling allows you to sell more resources than is allocated with a plan. If overselling is allowed, a reseller is governed by actual resource usage instead of initial resource allocation. Overselling is a marketing strategy based on the following scheme: a reseller, who was allotted, for example, ten gigabytes of disk space, allocates five gigabytes of disk space for each of their customers, assuming that none of them will actually use all of their allocated disk space.
Meanings of the other permissions are the same as in the service subscriptions (on page
35).
To view the full list of your subscription permissions, go to Home > My resources and
permissions overview > Permissions tab.

Viewing IP Addresses

To view the IP addresses included in your hosting package, go to Tools & Utilities > IP Addresses. Your IP addresses are listed and the following supplementary information is given:
An icon in the S (Status) column shows if your IP address is properly configured on
the network interface. If your IP address was removed from the network interface by your provider, an icon will show .
An icon in the T (Type) column shows if you were allotted a dedicated IP address, and
if the address is shared among other customers of your service provider. A dedicated
IP address is not used by other users, so you can use it to host either:
A single e-commerce website secured with Secure Sockets Layer encryption. or
A number of websites that do not need Secure Sockets Layer encryption.
Note: Shared IP addresses should be used for hosting only non e-commerce websites.
The Certificate column shows which SSL certificate (for what domain name) is tied to an
IP address.
The FTP over SSL column (on Windows-based servers) shows whether it is possible to use
secure FTP connection (FTP over SSL) on one of the domains hosted on this IP address.
The Hosting column shows a number of websites hosted on an IP address. To view the
domain names of these websites, click the number in the Hosting column.
You can perform the following operations on IP addresses:
Change IP allocation type. You can mark your IP addresses as shared or dedicated
before you use them for hosting websites. This allows the Panel to distinguish between them and to not let you use a dedicated IP address for several customers at once. A dedicated IP address can be used in subscriptions of a single customer, while a shared IP address can be shared among different customers' subscriptions. Note that SSL protection with authentic digital certificates and Anonymous FTP services are available only to a dedicated hosting account on a dedicated IP address. Shared hosting accounts can also have SSL protection, but visitors of such protected sites will receive error messages in their browsers.
Assign an SSL certificate to an IP address. This will assign the selected SSL certificate to
all websites hosted on that IP address.
Becoming Familiar with Parallels Panel 21
Select a default website. Because users can refer to a web resource on your server by
typing an IP address and there can be several websites hosted on that address, the Panel needs to know which of the sites to show in such cases. The Panel automatically assigns the first website created on an IP address as the default website; however, you can select any other website and make it default.
To change an IP address allocation type (shared, dedicated), assign another
SSL certificate to an IP address, or select the default website:
1. Go to Tools & Utilities > IP Addresses, and click the IP address you need.
2. Make the required changes, and click OK.
This chapter describes how to select Panel's interface language, rebrand Panel, and
C H A P T E R 2

Changing Branding and Interface Settings

add links to external sites or web applications.
Change Interface Language
In addition to English, Panel can be viewed in the following languages:
Chinese (traditional and simplified) Dutch French German Italian Japanese Polish Portuguese Russian Spanish
If you want to switch Panel to any of these languages, go to My Profile > Interface Preferences.
When you switch to a language different from English, some button captions may become too long and corrupt the Panel layout. To prevent this, you can specify a limit on button caption length. In this case, the system will automatically shorten button captions longer than this limit and end them with an ellipsis (...).To define the caption length limit, enter its value in the Button label length field in My Profile > Interface Preferences. To disable automatic shortening, clear this field.
Add Branded Content
To disguise the fact that you are reselling another company's hosting resources, you can add your own branded content to Panel. Specifically, this content may be the following:
The logo in the top left corner. Upload your own logo and your customers will see this
instead of the original Panel logo in the Control Panel. Use a GIF, JPEG, or PNG file for your logo, preferably not larger than 100 kilobytes to minimize the download time. To ensure that your logo will fit into the top area, we recommend that you use an image 50 pixels in height.
The URL to which the logo points. Make your logo a clickable link that points to your
company's website to let your customers easily open the website any time they are in the Control Panel.
Changing Branding and Interface Settings 23
The pages title. Let your customers see your company name or other relevant text in
their browsers' title bars when they work in the Control Panel.
To change any of these settings, go to Tools & Utilities > Panel Branding.
Add Links to Websites and Applications
If you want to have quick access from Panel to certain websites and applications, or wish to provide your customers with such access, create custom buttons. The buttons may lead to web resources, such as your corporate site, or to a web application that can process online requests and accept additional information about the users clicking the buttons. You can place these buttons on your Home page for yourself or in the Control Panel for your customers.
You can place the buttons in the following locations of the Server Administration Panel and the Control Panel, and decide who should be able to see them:
On the Home page in the Server Administration Panel, visible only to you. This is
achieved by selecting the Reseller's Home page option in the button properties.
On the Home tab in the Control Panel, visible to the hosting service customers and
their users who are allowed to log in to the Control Panel. This is achieved by selecting the Customer's Home page option in the button properties.
On the Websites & Domains tab in the Control Panel, visible to the hosting service
customers and their users who are allowed to log in to the Control Panel. This is achieved by selecting the Websites & Domains page of Subscription option in the button properties.
On the Home page in the Server Administration Panel and Control Panel, visible to
you and your customers. This is achieved by selecting the Common access option in the button properties.
You can specify what information about users should be passed:
Subscription ID. Primary domain name associated with a subscription. FTP account username and password. Customer's account ID, name, e-mail, and company name.
To add a custom hyperlink button to the Server Administration Panel or
the Control Panel:
1. Go to Tools & Utilities > Custom Buttons (in the Panel Management group), and click Create Custom Button.
2. Specify the following properties of the button:
Type the text that will show on your button in the Button label box.
Choose the location for your button.
Specify the priority of the button. Your custom buttons will be arranged in the
Panel in accordance with the priority you define: the lower the number, the higher the priority. Buttons are placed in the left-to-right order.
24 Changing Branding and Interface Settings
To use an image for a button background, click Browse to browse for the desired
file. It is recommended that you use a 16x16 pixel GIF or JPEG image for a button to be placed in the navigation pane, and a 32x32 pixels GIF or JPEG image for a button placed in the main frame.
Type the hyperlink to be attached to the button into the URL box.
Using the checkboxes, specify whether you want the customer information and
other data to be transferred within the URL. These data can be used for processing by external web applications.
In the Tooltip text input field, type in the help tip that will be displayed when users
place the mouse pointer over the button.
Select the Open URL in Parallels Panel checkbox if you want the destination URL to
be opened in the main frame of the Panel; otherwise, leave this checkbox cleared to open the URL in a separate browser window or tab.
If you want to make this button visible only to you, select the Show to me only
checkbox.
3. Click Finish to complete creation.
To remove a custom button from the Panel, go to Tools & Utilities > Custom Buttons (in the Panel Management group), select the corresponding checkbox and click Remove.
When you start your hosting reselling business, you should define how you will offer
C H A P T E R 3

Setting Up Your Hosting Offers

your hosting resources and services to customers. Parallels Plesk Panel lets you organize your business by means of service plans and subscriptions.
A service plan is a combination of hosting resources that you sell to your customers. For example, a plan can provide customers with the web hosting service, five gigabytes of disk space on the server, and ten gigabytes of data transfers each month.
There are also add-on plans that let you offer additional resources and services to subscribers, such as, for example, an additional gigabyte of disk space.
When customers want to host a website on a Panel-managed server, they subscribe to a plan that offers the resources they need. In other words, a subscription is a set of resources defined by a plan and available to a certain customer.
To learn more about service plans and subscriptions in Panel, refer to the section Understanding Service Plans and Subscriptions (on page 27).
Organizing your offerings into service plans is only one of the many steps required to get your business ready to run. Before you can start serving customers, you should also think about how potential customers will find your offerings, how you will subscribe new customers and take payments, and other aspects of your business. To start your business more easily, you can use automation solutions that carry out different routines for you, for example, issue invoices and take payments from customers.
The automation tools included in your reseller package by your hosting provider define whether you will be able to automate certain business routines. Specifically, you may be provided with one of the following options:
Parallels Parallels Customer and Business Manager.
The solution that provides the most complete automation of a hosting business on Panel-managed servers is Parallels Customer and Business Manager. Business Manager is completely integrated with Panel and automates a number of your business routines. For example, a typical workflow with Business Manager looks as follows: When a new customer subscribes to a plan in your online store, Business Manager creates an invoice. After the customer pays the invoice, Business Manager automatically creates a Panel account and subscription for the customer, enabling the latter to create a website.
However, if you run your business with Business Manager, you still have to carry out some administrative tasks manually, for example, editing customer accounts or changing subscription properties.
To learn more about how to get Business Manager ready to serve your business and how to perform certain tasks in Business Manager manually, refer to the section Starting Business with Business Manager (on page 51).
26 Setting Up Your Hosting Offers
Third-party automation solution.
In this chapter:
Understanding Service Plans and Subscriptions ................................................27
Starting Business with Business Manager .........................................................51
Starting Business Without Business Manager ....................................................120
Alternatively, your hosting provider can offer you a third-party hosting business automation solution. In this case, learn how to automate certain routines in the appropriate documentation.
No automation solution.
Your hosting package may include Panel without any automation solution at all. In this case, you will not be able to automate tasks that require interaction with Panel, for example, creating customer accounts and subscriptions. The section Starting Business Without Business Manager (on page 120) tells you how to get ready to start your business in Panel without hosting automation solutions.
Setting Up Your Hosting Offers 27

Understanding Service Plans and Subscriptions

Service plans define what resources you offer to your customers. The properties of a service plan in Panel define which server hosting resources are available to plan subscribers. The section Properties of Hosting (Add-on) Plans and Subscriptions provides a complete list of Panel server resources and services that you can include in your hosting plans.
Allocation of Resources and Services
Service plans define potential services; the Panel does not check if a service or a resource that a service plan should provide is actually available, whether in the system in general or in your reseller subscription. For example, when creating a plan, you can choose to allow subscribers to connect to the server shell over SSH even if your subscription does not provide the Management of access to the server over SSH privilege. In such a case, the Panel will let you do this and will show no error or warning messages.
Subscriptions provide actual resources and services that are allocated during the creation of each subscription.
Relations Between Subscriptions and Service/Add-on Plans
Normally, a subscription is associated with a service plan, and this association is reflected in a list of subscriptions: each subscription name contains the service plan name in parentheses at the end. The amount of resources and services provided with a subscription can be extended by associating the subscription with add-on plans. A subscription can be associated with several add-ons, but each add-on can be added to the subscription only once.
It is also possible to have subscriptions that are not associated with any service plans or add­on plans. We call such subscriptions custom subscriptions, and their names are extended with "(Custom)" in the list of subscriptions. Having a custom subscription may be useful if you want to provide services on specific terms that differ from the usual offerings in your business model.
At any time, you can change the association between a subscription and plans in the following ways:
Associate the subscription with another service plan. Add and remove add-on plans. Remove the subscription association with the service plan and add-ons.
28 Setting Up Your Hosting Offers
Syncing Service Plans and Subscriptions
In this section:
Properties of Hosting Plans, Add-ons and Subscriptions ................................... 29
Syncing Subscriptions and Plans ...................................................................... 50
When you change the properties of a service plan, Panel automatically applies the changes to all subscriptions to this plan. If you want to prohibit automatic updating of a certain subscription, you can lock this subscription. To learn how to configure the synchronizing (or syncing) of your plans with subscriptions, see the section Syncing Subscriptions and Plans (on page 50).
Setting Up Your Hosting Offers 29

Properties of Hosting Plans, Add-ons and Subscriptions

Properties of a hosting plan and subscription are grouped as follows:
Resources
Includes validity period, policy on overusing resources, system resources like disk space and traffic, and service resources like websites, subdomains, mailboxes, databases and so on.
Permissions
Includes provided services and privileges.
Note: Some permissions prevent settings of the following services from syncing (on page
50). See the details in the Permissions section (on page 35).
Hosting Parameters
Includes parameters of the provided hosting service.
Mail
Includes parameters of the provided mail service.
DNS
Specifies if the DNS zones of the subscription's domains should be master or slave.
Note: In case the DNS zone management privilege is provided, this parameter is not synced, and subscribers can set up this parameter on a per-domain basis.
Performance
Includes parameters that affect performance of all services provided with the plan.
Logs & Statistics
Includes settings of how statistics and logs of the plan's subscriptions should be stored.
Note: Hosting, Mail, DNS, Performance, Logs & Statistics parameters are fully visible and editable in the Administrative Panel only for service plans. For subscriptions, these parameters are available only in the Control Panel. To view or modify the parameters of a particular subscription, go to Subscriptions and click Control Panel to the right of the subscription name. Also note that the availability of these parameters to a subscriber depends on the permissions.
Applications
Lets you select which applications available to you should be provisioned to your customers.
30 Setting Up Your Hosting Offers
In this section:
Visibility of Hosting Features in the Control Panel ............................................. 31
Resources ......................................................................................................... 31
Permissions ....................................................................................................... 35
Hosting Parameters ........................................................................................... 39
Mail ................................................................................................................... 47
DNS .................................................................................................................. 48
Performance ...................................................................................................... 48
Logs & Statistics ................................................................................................ 49
Applications ....................................................................................................... 49
Additional Services ............................................................................................ 49
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