Once upon a time in 1950: Two fantasÂtic developments conquered the market.
One was the Leica IIIf camera, with which
the global Leitz brand launched one of the
most successful cameras. With sales of
70,000, this elegant masterpiece became a
classic and made photographic history not
least because of its distinctive design. The
other was the legendary MINOX miniature
camera, in which the inventor Walter Zapp,
who is now 95 years old, combined 375
individual parts into a sensational unit.
Like nothing else, the MINOX camera
proves that magnificent technology can
work in a minimal amount of space. As an
example of miniaturisation personified, this
masterpiece started its triumphant worldÂwide progress at the beginning of 1950
and now it enjoys a status as one of the
most unusual cameras with international
popularity. In the meantime, the MINOX
brand has become a subsidiary of Leica and
this convenient link inspired MINOX to
create an unusual new edition.
Oskar Barnack, the inventor
of Leica, in his studio
Original Leica IIIf