HP MASHREQ BANK UPGRADES User Manual

HP CASE STUDY

MASHREQ BANK UPGRADES

FLEET TO TRANSFORM

THE WORKPLACE

HP Proactive Management delivers a smart solution

for leading bank’s digital transformation

CASE STUDY | MASHREQ BANK

To achieve digital transformation, Mashreq Bank
consolidates its global fleet on HP Elite devices
and enables informed IT decisions with Proactive

Management with HP TechPulse analytics.

Industry:

Financial services

Objective

Renew and update global end-user
device fleet to support Windows® 10
and VDI migrations

Approach

Investigated various solutions and chose
HP Elite devices, supported by HP TechPulse
analytics and HP Device as a Service (DaaS)

Impact

15% CAPEX cost reduction and a fleet that
supports modern workstyles

Country:

United Arab Emirates

Challenge

Need to reflect modern workplace

Mashreq Bank is a regional bank with more than 5,000 employees and a presence in 10 countries,

from Hong Kong to New York. Mashreq differentiates itself as a digital leader in customer service

and product innovation. It was the first bank in the region to bring in its capabilities onto the cloud.

The leadership team at Mashreq Bank deployed a five-pillared strategy. “These five building

blocks include: Artificial Intelligence (AI), big data, the cloud, modern devices and digital

ecosystems. We have committed ourselves to introducing each of these threads as part of the

bank’s digital transformation,” comments Sandeep Chouhan, Group Head of Operations and

Technology, Mashreq Bank. “Any device we selected needed to have the right combination of

computing power and mobility. It needed to meet the right size and usability requirements,”

adds Chouhan.

“We are always looking to use technology to drive a better customer experience, achieve

efficiencies and make banking operations easier,” says Jeremy Chellan, Vice President,

Head of End-User Services at Mashreq Bank.

End-user devices are an important component of the bank’s digitally transformed modern

workplace. That is why it recently embarked on a global fleet upgrade that would also support

a migration from Windows® 7 to Windows 10 and underpin the planned augmentation of a

Virtual Desktop Infrastructure (VDI).

“The new devices needed to reflect a modern workplace in terms of look, feel and form factor,

and to support a ‘work anywhere’ concept,” says Chellan.

“HP TechPulse has enabled us to make informed IT

decisions based on measurable insights and analytics.

The solution is far superior to other tools.”

Jeremy Chellan, Vice President, Head of End-User Services, Mashreq Bank