IMAGINE DEVOTING YOUR LIFE TO BUILDING YOUR MODEL.
01
04
05
07
09
14
15
16
1011
17
1213
When you were a kid, you probably
felt quite proud when you completed a model kit. We understand.
At Audi, it takes countless hours
for a single Audi to go from idea to
design to roadworthy, and that’s
time we are very proud to devote.
Our obsession for detail, commit-
ment to premium fit and finish and passion for unparalleled engineering go into every model. It’s the kind of
discipline that the word “painstaking” was invented to
describe. Not to say it’s a chore—no, assembling an Audi
is a labor of love, and it shows every time you sit in one,
engage the ignition and nudge the accelerator. Creating
an Audi isn’t easy, but the results help define what Audi
means to the people who drive one.
18
06
19
→
InformationProvidedby:
Quality
INNOVATIVE DESIGN_
By using f ully pressed aluminum
doors in the Audi A6, the d oor
structures were reduced by an
astonishing 44 lb compared to
the previous model .
The door of perception.
OUR REPUTATION HINGES ON THE QUALITY OF THINGS YOU DON’T SEE.
It’s said that, when one door closes,
another one opens. It sounds as if
whoever said it spent some time at
an Audi research and development
facility. After all, while you’ll open
and close the door on your Audi
thousands of times without thinking about it, we’ve obsessed about
it for you, in detail. Not just about
the reliability of it opening and
closing, but on the proper weight that will make it more pleasing to close.
How the locks should click when they are engaged. The optimal acoustic
placement for the speaker port. There are the hinges too, of course. And
the door itself, which we designed to take the brunt of side-impact collisions, and several dozen other safety considerations (to say nothing of the
countless other components, processors, sensors, window features and
the inner workings most people will never see). Our doors are more than a
symbol of welcoming you into your vehicle, they are products of Audi engineering, and the very perception of Audi hinges on them as much as our
hinges help support the door.
ACOUSTIC ENHANCEMENTS_
We use sof t mounts on our w indow
regulator and a sound-absorbing
backin g within the do or cavity it self
to make the cabin even quieter.
SPEAKER PLACEMENT_
Optimal speaker placement
helps deliver the most extrao rdinary sound you can find in the
automotive space.
SURFACES
InformationProvidedby:
WET
DRY
SLIPPERY
UNEVEN_
When we think of
a good idea, it sticks.
Torque vectoring_
By independently braking the inside cornering wheels, torque is then transferred to
the outside cornering wheels. This intelligent application of power, known as torque
vectoring, is available on select quattro®
models and helps promote neutral handling
by calculating the driver’s steering input
and desired level of acceleration.
→
quattro®
Torque is distributed
to all four wheels in
varying amounts _
Sport di erential_
To help ensure high cornering agility, the
available sport di erential uses torque
vectoring, and then adds to that by mechanically applying additional torque to the
outside rear cornering wheel. Through an
electrohydraulic multiplate clutch pack and
gear-set, the outside rear cornering wheel
speed is increased by as much as 10%.
CORNERS
CURVES
MOU NTAIN S
OBS TACLE S
HANDLING
UNEXPECTED_
TRAC TION
ACCELERATION
TOWING
SNOW
CRUISING
GRAVEL_
quattro® HAS MAINTAINED ITS GRIP ON OUR THINKING AND THE ROADS WE TRAVEL.
For more than 30 years, Audi has been
focused on quattro® all-wheel drive.
During that time, it has evolved into
an overarching idea of performance, a
technological system of ratios, power
delivery and driving dynamics working seamlessly together, orchestrated
through the drivetrain, providing power where and when it is needed most.
1 When driving during cold, rainy, snowy or icy weather conditions, ensure that your vehicle is equipped with appropriate all-season or winter tires. Even with appropriate tires, you must always
drive in a manner appropriate for the weather, visibility and road conditions.
In many ways, this has been a three-decade drive, from the Alps to the autobahn—
and points beyond. You’ve seen quattro® capabilities in the way we dominated
the World Rally Championship for years, in the grip you have in inclement weather,
and in the variable power distribution you enjoy in good conditions.
1
For more than
30 years, and with over fi ve million quattro® systems on the road, we have continued to refi ne the technology, developing an available rear sport di erential to
help maximize performance and available torque vectoring to assist with cornering
traction while helping to improve handling. We’ve boldly stuck to what worked
while the world was trying to catch up, and we built on it.
Impressive stability, more assured
road-holding, enhanced agility and
improved steering precision_
quatt ro® direct s the amount
of torque required to suit the
job at hand_
The obsessive
InformationProvidedby:
Performance
engineering
of maximum
fitness.
ENGINEERING POWER IS MORE THAN JUST ADDING MUSCLE.
There is an art to fitness. Yes, there
are some who go for the massive,
sculptured muscle look. But there
is something more compelling out
there for those with more refined
tastes. The kind of sculpted eciency found in Audi engines elevates
the driving experience through
smaller, finely tuned forced-in-
duction engines. For the drive to feel lean and precise, we’ve shaved o
unwanted pounds. Sure, large numbers might distract some, but a champion impresses with its grace, power and athletic balance—captured in the
right suspension setting, or a torque-vectored corner. Audi engineers shape
power that celebrates a true dedication to craft. It means strength that
pulses at the moment of acceleration, provides a true, quick response as you
change lanes, and turns the most routine cloverleaf into a joyful application
of performance handling.
where others just feel a little flabby.
1
This is the art of maximum fitness, to the point
→
FSI®
The FSI direct injection fuel system directly injects fuel
into the combustion chambers at precisely managed times
and depths. What that means for drivers is that a fully
homogenized intake charge helps increase power while
also reducing fuel consumption and emissions, making
eciency more powerful.
TFSI®
At Audi, TFSI represents a combination of two of the brand’s
core areas of expertise—direct injection and forced induction. By adding turbocharging or supercharging to FSI direct
nje
ction, the pressurized intake charge is cooled by directly
i
injected fuel, thus achieving eciency and performance
combined with higher compression ratios—previously only
attainable by naturally aspirated engines
TDI®
A turbocharged, fuel-sipping variant, our TDI® clean diesel
engines deliver uncompromising Audi performance with
bold eciency.
comparable gasoline engines,
low-end torque, which is best expressed in the elasticity you
have when passing in the 30- to 60-mph range.
1 Always obey all speed and trac laws. 2 See www.fueleconomy.gov for EPA
estimates and emissions data. Your mileage and emissions will vary and depend
on several factors, including your driving habits and vehicle condition.
1
2
2
.
Yes, it gets better mileage per gallon than
2
but it also produces more
Al
ELEPHANT SKULL_
InformationProvidedby:
How nature solved the apparent conundrum of an elephant’s skull didn’t escape the notice
of Heinrich Timm, the longtime lead engineer for Audi. The weight of the tusks and the
general size of an elephant’s head would seem to make it impossible for the animal to
actually be able to carry it. But the design genius behind the elephant’s skull is to make
it lightweight yet sturdy. Its predominantly hollow design is bu ered by thin, connective
bone walls, which act as strong, weight-bearing cells. Audi designers used that idea when
building our aluminum and steel structures. Reducing weight, yet enabling strength.
→
ultra
How studying elephant skulls
ALUMINUM_
Our large aluminum castings are a telling example of
ultra lightweight technology. Primarily used in high-stress
areas, these castings achieve exceptional rigidity while
also allowing for freedom of design, all while remaining
extremely lightweight.
1
13
26.982
makes for superior handling.
THE ELEGANT STRUCTURE OF NATURE BECOMES A BLUEPRINT OF EFFICIENCY.
It seems strange to say that, while
we build strong, complex and
high-performing machines, we’re
naturalists at heart. Then again, it
might not be that unusual, seeing
how nature itself builds strong,
complex and highmachines as well. When we developed the thinking behind our ultra®
lightweight technology initiative,
1 Features and technologies listed are not available on all models. 2 See www.fueleconomy.gov for EPA estimates and emissions data. Your mileage and emissions will vary
and depend on several factors, including your driving habits and vehicle condition.
performing
we knew that nature would serve as an inspi ration to greater structural e ciency. Take
the structure of the elephant skull pictured here. It has to be lightweight, yet capable
of carrying a heavy load. It’s porous, but its structure is such that it enhances its stability and strength. We do the same, for example, with aluminum. Positioned one way,
aluminum materials can be fl exible. Positioned another, they are strong and rigid, and
help give
areas (nodes), and fl exible along its stem. Our designs allow for both rigidity and fl exibility where each is most needed, and for e ciency overall. As we continue to develop
strategies to improve the performance aspects and e ciency of our vehicles, we don’t
shy away from the world around us.
better support. We also looked to bamboo, which is
2
We boldly engage it even closer still.
strong at the conjoined
Just talk to us, baby.
InformationProvidedby:
AUDI CONNECT® REALLY GETS WHAT YOU ARE SAYING.
→
Share what’s on your mind. Looking
for a great Chinese food place? We’ll
help you get there. Thinking about
a rest stop? We’ll locate the nearest
gas station for you, and even give
you the price of their fuel. In fact,
in your Audi, just say the word, and
we’ll help you find almost anything,
even your home phone number. With
available Audi connect with Google
1 Always pay careful attention to the road, and do not drive while distracted. The features and technologies discussed above are optional, may require an additional subscription with separate
terms and conditions, and should be used only when it is safe and appropriate. The Wi-Fi® hotspot feature is intended for passenger use only. Features and technologies listed are not available on
all models. The voice control feature is not available on Cabriolet or Roadster models. 2 MMI® navigation plus depends on signals from the worldwide Global Positioning Satellite network. The
vehicle’s electrical system and existing wireless and satellite technologies must be available and operating properly for the system to function. The system is designed to provide you with suggested
routes in locating addresses, destinations and other points of interest. Changes in street names, construction zones, trac flow, points of interest and other road system changes are beyond the
control of Audi of America, Inc. Complete detailed mapping of lanes, roads, streets, toll roads, highways, etc., is not possible, therefore you may encounter discrepancies between the mapping and
your actual location. Please rely on your individual judgment in determining whether or not to follow a suggested MMI® navigation plus route. For mapping updates please see your Audi dealer or
call 1-800-FOR-AUDI for details. Features and technologies listed are not available on all models.
Voice™ command capabilities, we’ve developed a way to let you articulate
your desires, even if that’s just finding the closest burger stand or the best
1
hotel.
MMI® navigation plus with Audi connect helps integrate networking
capabilities on the go, along with Google Earth™ with 3D satellite imagery, to
help you avoid trac (and possibly saying things you might regret).
nect also provides fast data transfer speeds and Wi-Fi® connectivity for up to
eight passenger devices to help you stay informed. It oers a full suite of services and interactivity, and, yes, even the closest Szechuan restaurant, which
you can find by using its Google™ Local Search capabilities. Best of all, you
don’t even have to say “Thank you,” even if we appreciate it when you do.
2
Audi con-
Audi connect
Enlighten
InformationProvidedby:
→
DESIGNING A WINDOW TO OUR SOUL.
Hey, bright eyes.
Even in the dark, you know when
you’re staring at an Audi. In fact,
it might just be love at fi rst sight.
That’s because, instead of cursing
the darkness, we celebrate the light.
Available full LED headlights stand
out from the rest: their color inten-
sity is engineered to be reminiscent of daylight. But while we illuminate
the night, we don’t forget the day—so we made our LED daytime running
lights to look even more dramatic. Now featuring a sleek diode design
that gives us the freedom to elegantly reshape our signature style, Audi
LED lighting is once again ours. It is an effi cient, beautiful way to help
you see and be seen from dusk to dawn and back again. Look deep into
our eyes, and you might just see the soul of a company.
→
InformationProvidedby:
Senses
How we know
exactly what you feel.
CLEAN, BEAUTIFUL DESIGN COMES FROM DEDICATED CRAFTSMEN UNAFR AID OF GETTING THEIR HANDS DIRTY.
Our hands give you shade and sanctuary.
Our hands give you comfort and control.
You might not sense our hands nearby,
but our hands know exactly what you
feel. That’s because we’ve been there.
After all, our hands crafted a customized
world that’s dedicated to control, comfort and entertainment. We’re talking,
of course, about the cabin of your Audi vehicle. Optimized luxury, designed by committed craftsmen who had you in mind when they chose
the leather seating surfaces, created the contoured seats or provided
the refinement of ergonomic design and an available more intuitive
MMI® system. There are small touches that help simplify the overall
design, and there are large statements to help you feel at ease. It is
your Audi interior, shaped by the kind of people who know you want to
experience luxury firsthand.
↓
InformationProvidedby:
↓
↓
RA I N
↓
↓
↓
↓
↓
RAIN
↓
↓
↓
RA I N
↓
↓
↓
↓
↓
↓
↓
↓
↓
↓
↓
↓
↓
↓
↓
↓
↓
↓
R AI N
↓
↓
RAIN
↓
↓
↓
↓
↓
↓
↓
↓
↓
↓
↓
↓
↓
↓
↓
↓
↓
RA I N
↓
RA I N
↓
↓
↓
↓
↓
RA I N
↓
↓
↓
↓
↓
↓
→
↓
R A I N
↓
↓
↓
↓
↓
↓
↓
→
↓
↓
↓
↓
→
→
↓
↓
↓
↓
↓
→
RAIN
↓
↓
↓
↓
↓
↓
→
→
→
→
↓
↓
→
→
↓
↓
↓
→
→
→
↓
↓
↓
↓
↓
RA I N
↓
↓
↓
RAIN
↓
↓
↓
→
→
→
→
↓
→
→
→
↓
A
I
↓
→
↓
↓
↓
↓
↓
↓
The molding on the inner A-pillar helps
direct water away from the area where the
windshield and A-pillar meet. Once the
water is there, aerodynamic forces take
over and funnel the water up and out of
the windshield area rather than back and
across the side windows.
↑
↑
↑
↑
↑
→
↓
→
↑
→
N
I
→
RA
→
↑
→
→
→
→
↓
→
→
→
→
R
N
→
↓
→
→
→
→
→
→
→
→
→
→
→
↓
→
→
↓
↓
→
→
→
↓
RAIN
→
→
→
↓
RA I N
↓
↓
↓
↓
→
→
→
→
→
→
↖
↓
↓
↖
↖
↓
↓
↓
WIND
↓
↓
↓
↓
↓
↓
↓
→
Hidden features
As you can see, our design will
help channel water away from
the mirror, allowing you a clearer
view of what’s behind you.
↓
↓
↓
↓
↓
↓
↓
You have to weather adversity
to know things like this.
WHAT YOU DON’T KNOW MIGHT HELP YOU.
Think of it this way—if it rains, would
you notice a dry side view mirror?
Maybe not, but compared to one
with beads of rain on it and distorted
refl ections, you would. It’s a little
thing, perhaps, but these little things
are part of our deep obsession with
crafting a premium driving experi-
ence. We design our exterior side mirrors with small sills to channel water along
their upper edge, helping to leave your view unobstructed. We also design our
windshield moldings with channels that allow rain water to effi ciently run off instead of returning to the windshield wiper path. These are small touches, thought
of by engineers and craf ted by designers who don’t necessarily call attention to
their skills. Instead, these details refl ect a commitment to quality that you might
never notice—until a moment of bad weather or adversity, when you might. But
don’t worry. We don’t mind if you don’t notice us, now and then.
Either think about the
InformationProvidedby:
↓↓
future, or make history.
e-tron
Preproduction vehicle shown.
SUPREMELY PRACTICAL LUXURY WITH A SUNNY KIND OF ENERGY.
Talking about a better future is easy.
After all, how can you be held account‑
able for something that never arrives?
But if you really want to aect it, to
make history, you have to do more than
talk. Enter e‑tron®. It’s not the first
plug‑in electric hybrid to the market,
but we are making it the most for ward‑
thinking Audi ever produced. For
1240‑volt wall‑mounted charging hardware and cabinet included with the vehicle. Installation and wiring costs are extra, and will vary. See your participating dealer for details.
example, we will be including a level2 charger with our A3 Sportback
e‑tron PHEV for qualified owners who want to drive on electricity as much
as possible.1 We also plan to oer unique sustainable energy oerings
like an available solar program to help provide power to your home and
vehicle. It’s not just practical, it’s premium too, in style, in performance
and in fit and finish, like any other Audi vehicle. But more than that, it will
be Audi making smart technology smarter, with adaptive kinetic‑energy‑
harnessing when you brake, and better performing than what came before
it. With the Audi e‑tron vehicles, we’re saying the future is now.
The little things
InformationProvidedby:
Audi connect
01
Our Google™ powered
information system.
Audi Care
02 MMI updates
1
Available convenient
service option.
03
MMI navigation and other
software updates.
1
Audi ownership
→
that add up
SENSE OF HUMOR
MOVING FROM LUST TO APPRECIATION TAKES A DEEPER UNDERSTANDING.
When you are attracted to something,
the eff ects are immediate, the domination, total. For a relationship to last,
though, it must move beyond that passionate initial phase. It’s what comes
next that turns a bright fl ame into an
eternal torch. That’s why Audi doesn’t
simply design premium vehicles for the
RESOURCEFUL
short-term, but off ers an entire experience that we hope lasts
a lifetime. Do you want to customize your Audi? We off er Audi
exclusive materials and colors. Do you want care-free service
options? Audi Care is available. MMI® updates, trial off ers for
Audi connect®, a full suite of available Audi driver assistance
technologies—these might not be the reasons why you fell in
love with an Audi, but they are, perhaps, the things that help
keep the heart fi res stoked.
ROMANTIC
1
SENSE OF STYLE
04 Audi exclusive
SiriusXM® Satellite Radio
Endlessly diverse music
channels with a complimentary trial off er.
1
05
Available customizable
exterior and interior color
and material options.
to a long-
term love.
GENEROUS
LOVING
1 Optional features and technologies listed are not available on all models. See Infotainment/Technology section of the Featured Content page for important information regarding
MMI® navigation plus and required SiriusXM® subscriptions.
STATUS IS NICE, BUT STATURE IS TRUTH.
InformationProvidedby:
YOU WANT LUXURY THAT MATCHES YOU
IN
TASTE FOR THE FINER THINGS. AN
A8 IS ABOUT ENGINEERING
ENVY AS MUCH AS DESIRE.
Inspirations that build an icon.
The alchemy needed to build an automotive icon is elusive. Sure, it’s found, partly, on an assembly line, with committed artisans taking pride in every stitch they oversee. It’s also on a
drafting board, sketched by visionaries looking to further expand what we look for in automotive
design lines. But it’s also in the countless inspirations, ones little and large, that not only capture a bold thought or striking idea, but execute them. Examples of these can be found in the
foundational stories we tell about our company and our vehicles. These stories show how an
abstract idea can turn into a powerful, sculpted machine, and then how that machine can help
forge an iconic reputation for a brand. Out of the inspirations we find in engineering, art and the
large world of ideas, we have created a fearless, iconic company of substance and luxury: Audi.
A
InformationProvidedby:
—
8
Design
We do not follow design
trends. We set them.
2015 AUDI A8 L 4.0T SHOWN IN MONSOON GRAY METALLIC WITH AVAILABLE EQUIPMENT.
Consider it an ode
to overachievement.
You’re the type that dreams big, then goes out there and achieves it. Now comes the time to express all that you’ve
accomplished in the most physically poetic way—the new Audi A8. Its attraction starts with its dynamic lines that
highlight its luxurious proportions, while also giving it a modern, sleek elegance. Looking closer, you might also notice
the considerable obsession put into the finest details, the character line running along the roof, linking front and rear,
or the precise shoulder line and wide, shaded edge, adding to the naturalistic flow of a design that seamlessly extends
from the headlights through the body and into the rear deck lid. But while the A8 can be appreciated as sculpture, it’s
not meant to be placed on a pedestal. It engages, enlivens and demands to be driven. It is design as design is meant
to be—something intended to elicit an emotional response, while conveying a sense of prestige and distinction, not to
mention confirming yours the second you step inside.
Loading...
+ 30 hidden pages
You need points to download manuals.
1 point = 1 manual.
You can buy points or you can get point for every manual you upload.