Sony DSC-W80-W Marketing Specifications
DSC
-W80/W
Cyber-shot®
digital still camera
The DSC-W80 combines superb performance, simple controls and four fashion colors that accessorize any
lifestyle -- plus new hi-tech features like Face Detection, Double Anti-Blur technology, in-camera retouching, D
-
Range Optimization and HD Output make the DSC-W80 an amazing Cyber-shot® camera value. High-resolution
7.2 MP imaging and Carl Zeiss® 3X Optical zoom lens design deliver super-sharp color images -- and shooting on
the road is easier with 31 MB Internal Memory and up to 340-shot Stamina® battery power.
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7.2 MP Super HAD™ CCD
More megapixels give you more detail and
definition when you make big prints or crop
in tight on your subject. The advanced
Sony® Super HAD™ (Hole Accumulated
Diode) CCD design allows more light to pass
to each pixel, increasing sensitivity and
reducing noise.
Carl Zeiss® 3X Optical Zoom Lens Design
A top-quality Carl Zeiss® 3X Optical zoom
lens design helps the DSC-W80 bring
distant subjects closer and lets you frame
shots quickly for better composition -- a
real advantage for family sports, outdoor
fun and travel photos.
Face Detection
By automatically controlling focus,
exposure, color and flash, this new Sony
feature reveals faces in shadow, makes skin
tones look more natural and eliminates
harsh facial glare -- to help bring out every
expression on every face in every shot, so
you’ll capture the personalities and
emotions that make memories come alive.
The Sony Double Anti-Blur Solution
With Super SteadyShot® Image
Stabilization and high sensitivity (ISO
3200), the DSC-W80 compensates for shaky
hands, minimizes blur, brightens images
and allows flash-free shooting to preserve
the mood -- with Sony Clear RAW™ Noise
Reduction to take care of the picture noise
that can ruin low-light shots.
HD Output
Thanks to Sony, your photo album can go
high-def -- with direct HD output1 to your
HDTV screen, so you can view DSC-W80 still
photos in spectacular high definition clarity
and detail. Your life never looked so
exciting!
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HD Slide Show with Music
It’s the high-definition viewing experience
that makes photos come alive on HDTV
screens, accompanied by your choice of
visual effects and any of four preset musical
selections stored in memory or your
favorite MP3 tunes downloaded from PC to
your camera for use as background music.
9-Point Auto Focus
Because an off-center subject can make
your shot more interesting, the DSC-W80
can measure auto-focus precision at 9
points on your screen -- giving you greater
creative freedom to compose your image.
D-Range Optimization
Powered by the exclusive Sony Bionz® highspeed processing engine, D-Range
Optimization preserves image data in
bright highlights and reveals more detail in
shadows or backlit areas -- for great results
even in difficult lighting conditions.
In
-Camera Retouching
The DSC-W80 lets you add creative effects
to photos after you shoot -- including soft
edge filter to soften backgrounds, cross
filter to place starry “dazzles” at highlight
points, partial color filter to mute
surrounding colors, even fish-eye filter to
create interesting fish-eye lens effects.
In
-Camera Red-Eye Reduction
ating “glowing eyes” can ruin even the most
creative photos -- so the DSC-W80 provides
in-camera correction at the touch of a
button to reduce lingering red-eye effect
that other systems might miss.
Large 2.5”LCD Screen
The DSC-W80 provides a large, bright LCD
screen for composing shots, checking
results, sharing your photos on location -and an optical viewfinder allows shooting in
traditional rangefinder camera style.
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Simple Setup Controls
A quick press of the Home button opens
your user-friendly GUI -- and you can select
functions by simply moving a cursor
vertically or horizontally to the
appropriate icon. Function names and the
on-screen Function Guide display make it
easier to learn camera setup operations.
31 MB Internal Memory
The DSC-W80 allows you to capture a large
number of images without a flash memory
card, so it’s great for traveling or for quick
candid snapshots.
Memory Stick Duo™ Media Convenience
A built-in slot accepts optional Memory
Stick Duo™ media or Memory Stick PRO
Duo™ media -- the compact, high-capacity
storage media that make it easily to
upload photos to your computer or make
lab-quality prints at home on your Sony
Picture Station™ digital printer (sold
separately).
14X Smart Zoom® Feature
The Sony Smart Zoom® feature
intelligently “crops into” the central
portion of interest in your photo, avoiding
the image degradation of other digital
zooms.
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MPEG Movie VX Fine Mode
Captures VGA (640 x 480) audio/video clips
at high frame rate (up to 30 frames per
second ), with length limited only by the
capacity of your media.
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Stamina® Battery Power
The DSC-W80 provides up to 340 shots with
a fully charged NP-BG1 Lithium Ion battery -
- enough shooting capacity to cover a long
weekend or a whole vacation.
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Picture Motion Browser Software
Supplied software makes it easier to
upload, organize and search photos on your
PC -- and provides a convenient map view
function to sort photos by location and
display their origin on a world map by using
an optional GPS unit.
Sony Electronics Inc. • 16530 Via Esprillo • San Diego, CA 92127 • 1.800.222.7669 • www.sony.com
Last Updated: 07/25/2007
DSC
-W80/W
Cyber-shot®
digital still camera
1: HD Output requires an optional Sony HD connector cable; HDTV sold separately.
2: Viewable area, measured diagonally.
3: Actual results may vary based on product settings, usage patterns, battery and environmental
conditions.
4: Smart Zoom® feature will not work at highest resolution setting.
5: Shooting at high frame rate of up to 30 frames per second requires Memory Stick PRO Duo™ media.
© 2007 Sony Electronics, Inc.
All rights reserved. Reproduction in whole or in part without written permission is prohibited. Sony, Bionz,
Clear RAW, Cyber-shot, Handycam, Memory Stick Duo, Memory Stick PRO Duo, Picture Station, Smart Zoom,
Stamina, Super HAD, Super SteadyShot, and Walkman are trademarks of Sony. All other trademarks are
trademarks of their respective owners.
Please visit the Dealer Network for more information at www.sony.com/dn
Specifications
General
Megapixel: 7.2 MP
Imaging Device: 1/2.5" Super HAD™ CCD
Recording Media: 31MB internal Flash
Memory, optional Memory Stick® DUO
Media, optional Memory Stick DUO
PRO™ Media
Convenience
White Balance: Automatic, Cloudy,
Daylight, Fluorescent 1, Fluorescent 2,
Fluorescent 3, Incandescent, Flash
Self Timer: Yes (10 seconds, 2 seconds, Off)
Memory Stick PRO™ Media Compatibility:
Tested to support up to 8GB Memory
Stick DUO PRO media capacity ; does
not support Access Control security
function.
Still Image Mode(s): Normal, Burst, Bracket
Exposure
Red-Eye Reduction: Yes (On/Off all modes)
Burst Mode: Max 100 Shots at 2.8fps (All
resolutions)
Erase/Protect: Yes/Yes
Date/Time Stamp: No/ No
Media/Battery Indicator: Yes/Yes
Color Mode(s): Black & White, Natural,
Sepia, Vivid
Convenience Features
Real Imaging Processor™ Technology: N/A
AF Illuminator Light: Yes
PictBridge Compatible: Yes
Multi-Pattern Measuring: Yes
SteadyShot® Image Stabilization: Yes
Scene Mode(s): Beach, High Sensitivity,
Landscape, Snow, Soft Snap, Twilight,
Twilight Portrait
Movie Mode(s): MPEG VX Fine with Audio
(640x480 at 30fps) (MPEG VX Fine
requires Memory Stick DUO PRO™
media), MPEG VX Standard with Audio
(640x480 at 16fps), Presentation (320 x
240 at 8fps).
Power Save Mode: Yes (after approx. 3 min.
of inactivity)
In
-Camera Editing: Red-eye reduction, soft
edge filter, cross filter, partial color filter,
fish
-eye filter
Inputs and Outputs
Accessory Terminal: N/A
Audio/Video Output(s): Yes via Mutli-Use
Connector
USB Port(s): Yes (Supports USB 2.0
HD Output: Yes (1080i)
Hardware
LCD: 2.5" (115K Pixels TFT LCD Screen)
Viewfinder: Optical
Lens Construction: 6 Elements in 5 Groups,
3 Aspheric Elements
Microphone/Speaker: Yes/ Yes
Lens Type: Carl Zeiss® Vario-Tessar®
Docking Station: Optional HD docking
cradle
TM 1 2
Operating Conditions
Flash Effective Range: W:0.6-10.8 ft (0.2-
3.3m) T:1.3-5.9 ft (0.4-1.8m)
Flash Mode(s): Auto, Forced On, Forced Off,
Slow Synch
Optics/Lens
Focal Length: 5.8 - 17.4mm
35mm Equivalent: 35 - 105 mm
Focus: 9-Area Multi-Point AF, Center AF,
Spot AF
Aperture Range: Auto, (f2.8-8W)/(f5.2-14.8T)
Shutter Speed: 1/4-1/1600 sec. (Auto), 1-
1/1600 sec. (Program Auto)
Exposure Compensation: ±2.0 EV, 1/3 EV
Step Increments
ISO: Auto, 100, 200, 400, 800, 1600, 3200
Filter Diameter: N/A
Smart Zoom® Technology: Up to 3.6X
(5MP), 4.5X (3MP), 5.6X (16:9 2MP) 14X
(VGA Resolution)
Digital Zoom: 0-2.0X (Precision)
Optical Zoom: 3X
Macro Mode: Yes
Total Zoom: 6X
Minimum Focus Distance: 19-11/16" (50
cm), Macro 1-9/16" (4 cm)
Face Detection: Yes
Power
Battery Type: Lithium-Ion NP-BG1
Battery Capacity: 3.6V, 960 mAh
Service and Warranty Information
Limited Warranty: 1 Year Parts & Labor
Software
Supplied Software: Windows: Picture
Motion Browser Vers 2.0 + USB Driver
Operating System Compatibility:
Microsoft® 2000 Professional, Me, XP
Home and Professional; Macintosh® OS
9.1/9.2/OS X (10.0-10.4)
Processor
Bionz
™ Engine: Yes (LSI with Dynamic
Range Optimizer (DRO))
Dimensions
Weight: 4.4 oz (124 g) Body; 5.5 oz. (155 g)
including Battery and optional Memory
Stick® DUO Media
Measurements: 3 9/16" x 2 5/16" x 7/8" (91 x
58 x 23 mm)
Supplied Accessories
NP-BG1 rechargeable battery
BC-CSG battery charger
A/V and USB multi-connector cables
Wrist strap
Software CD-ROM
Note: No Memory Stick® DUO media or
adaptors are included.
Optional Accessories
Accessory Kit (ACC-CLGB)
Rechargeable Lithium-Ion Battery (NP-
BG1)
Conversion Lens Adaptor Mount (VAD-WB)
Wide Angle Conversion Lens (VCL-DH0730)
External Slave Flash w/Bracket (HVL-FSL1B)
Genuine Leather Cases (LCS-
TWA/TWB/TWC/TWD)
GPS Unit Kit (GPS-CS1KA)
Memory Stick Duo™ PRO (MSX-512S)
Memory Stick Duo™ PRO (MSX-1GST)
Memory Stick Duo™ PRO (MSX-2GS)
Memory Stick Duo™ PRO (MSX-M4GS)
Memory Stick Duo™ Adaptor (MSAC-M2)
Memory Stick Duo™ USB Adptr (MSAC-
US40)
Color: White
UPC Code: 027242710757
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