Sony DSC-W310-B Marketing Specifications
DSC-
W310/B
Cyber
-shot®
Digital Still Camera
The DSC-W310 captures amazingly detailed images with a 28mm equivalent wide angle 4x zoom
lens. Taking and reviewing images is made easy with a 2.7”” LCD and advanced features including
Easy mode, iAuto and SteadyShot® Image Stabilization™ make it easy to capture great images in
various conditions.
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12.1 Megapixel Super HAD™ CCD
Image Sensor
A powerful 12.1 megapixel 1/2.3”
Super
HAD™ CCD image sensor helps you
capture gorgeous images with superb
contrast and clarity down to the finest
detail. With 12.1 megapixels, you can
create stunning, photo
-quality prints up
to A3+ (13x19”) size, or crop your
images and still come away with high
resolution shots.
2.7”Clear Photo LCD™ display (230k
pixels)
Generous 2.7
” (230K pixels) Clear
Photo LCD™ display
features sharp, natural color that makes
it easy to compose shots, read menus,
and view photos, even in bright
sunlight.
1
1
Sony Lens with 4x Optical Zoom with
28mm equivalent wide
Sony 4x optical zoom lens with 28mm
equivalent wide angle brings distant
subjects closer for great outdoor, sports,
and travel photos.
Intelligent Scene Recognition (iSCN)
Mode
Intelligent Scene Recognition (iSCN)
Mode automatically detects seven
different types of scenes and, within just
1/30th of a second, selects the
appropriate camera settings: Backlight,
Backlight Portrait, Twilight, Twilight
Portrait, Portrait, Landscape and Macro.
SteadyShot™ image stabilization
SteadyShot™ image stabilization
compensates for camera shake and
helps prevent blur through use of digital
processing technologies
Face Detection technology
Face Detection technology detects up
to eight individual faces and adjusts
flash focus and exposure to help deliver
crisp, properly lit images of family and
friends.
Smile Shutter
™ technology
Smile Shutter™ technology captures a
smile the moment it happens. Simply
press the Smile Shutter
™
button and the
camera does the rest. You can also
indicate the degree of Smile Detection
Sensitivity. Intelligent Scene Recognition
can now be used together with Smile
Shutter
™ mode when the Intelligent
Auto mode is on. This means that
beautiful smiles can be captured with
settings optimized for the particular
scene, even in difficult conditions such
as twilight and backlighting.
Scene Modes
The DSC-
W310 features 8 convenient
scene modes: High Sensitivity /
Twilight / Twilight Portrait / Portrait /
Landscape / Beach / Snow / Gourmet
Easy Shooting Mode
With Easy Shooting Mode, even
beginners can take great photos. In
Easy Shooting Mode, easytounderstand
basic instructions are displayed on the
LCD screen and the camera switches to
all
automatic settings, removing several
function choices and allowing you to
focus on just your subject.
Since this mode works together with
Intelligent Scene Recognition, the
camera selects the optimum
setting for each scene. In addition the
easy mode simplifies preview mode.
In
-Camera Retouching Tools
Retouch and enhance your photos on
the go with in-camera Trimming and
Red
-Eye Correction.
Lithium-ion battery
Included lithium-ion battery provides
added convenience with longer lasting
power than alkaline batteries (capacity
of 220 images or 110 minutes for
viewing still images).
Media card slot
For convenient storage and sharing of
your images, the DSC-
W310 accepts
Memory Stick Duo™ /Memory Stick PRO
Duo™ /Memory Stick PRO-HG Duo™
media (sold separately) and SD/SDHC
media (sold separately).
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Includes Sony® PMB (Picture Motion
Browser) Software ver. 5.0
Sony Picture Motion Browser software
offers a simple, intuitive way to transfer,
sort, and view your video and still
images on your compatible PC. In
addition, multiple output options let
you burn your memories to DVD (sold
separately), as well as take advantage
of one click upload to a number of
popular video and photo sharing
sites.
4
Includes Sony
® PMB Portable
software
With the pre
-installed Picture Motion
Browser (PMB) Portable software
the
DSC-W310 makes it easy to pre-
select
videos and images in the camera and
conveniently upload them from the
camera to a compatible PC and
popular Internet sharing sites
without
the need for any additional software or
install.
3 2 5
Colors Available
The Cyber-shot
® DSC-W310 camera is
available in silver, black and pink.
Sony Electronics Inc. • 16530 Via Esprillo • San Diego, CA 92127 • 1.800.222.7669 • www.sony.com
Last Updated: 12/06/2010
DSC-
W310/B
Cyber
-shot®
Digital Still Camera
Please visit the Dealer Source for more information
at www.sony.com/dealersource
Specifications
Convenience Features
Power Save Mode: Standard / Stamina / Off
Date/Time Stamp: Available in the included PMB
software.
Media/Battery Indicator:
Yes/Yes
Red-Eye Reduction:
Auto / On / Off
Erase/Protect:
Yes / Yes
LCD Display
Histogram: No
LCD Type: 2.7" Clear Photo LCD (230K pixels)
Flash
Flash Coverage: ISO Auto: Approx.0.5 -
Approx.3.0m(Approx.1.64'-Approx.9.84')(W) /
Approx.0.5 - Approx.1.5 m(Approx.1.64'Approx.4.92')(T),
ISO3200: up to Approx.6.0 m(Approx.19.69')
(W) / Approx.3.0 m(Approx.9.84')(T)
Flash Modes:
Auto / On / Slow Syncro / Off
Viewfinder
Type:
No
Optics/Lens
Aperture:
iAuto(F3.0/F4.3(W)) / Program Auto
(F3.0/F4.3(W)) (2 steps with ND Filter)
Smart Zoom® Technology: 8M:Approx.4.9x
(Total),
5M:Approx.6.2x(Total),
VGA:Approx.25x(Total),
16:9(2M):Approx.8.3x(Total)
Digital Zoom: Smart Zoom / Precision Digital
Zoom / Off
Optical Zoom:
4x
Macro Mode:
iAuto(W:Approx.5cm(0.16'') to
Infinity, T:Approx.50cm(1.64') to Infinity)
Total Zoom: Approximately 8x with Precision
Digital Zoom
Focal Length (35mm equivalent):
5-20mm
Lens Construction:
6 elements in 5 groups
Lens Type:
Sony Lens
Power
Battery Type:
LITHIUM ION N type 3.6V
Battery Capacity: Approx. 110 minutes / Approx.
220 images (when shooting still images)
Power Consumption (in Operation): Approx.
1.05W
Software
Supplied Software: Picture Motion Browser Ver 5.0,
PMB Portable 5.0 (for Windows), PMB Portable
1.1 (for Macintosh), Music Transfer
Operating System Compatibility: Microsoft
Windows XP SP3, Windows Vista SP2,
Windows 7, Macintosh OS X(v10.4-v10.6)
Advanced Features
Image Stabilization: Digital
In
-Camera Editing: Trimming / Red Eye
Correction
NightFraming System: No
Face Detection:
8 faces (Auto / Off)
NightShot®
Infrared System:
No
1 ® ®
Drive System
Burst Mode:
Approx. 0.85 fps at 12.1MP (Maximum
100 shots)
Drive Mode: Normal / Burst
Self-
timer:
Off / 10sec. / 2sec.
Shutter Speeds:
iAuto(1/4" - 1/2,000) / Program
Auto(1" - 1/2,000)
Interface
PictBridge Compatible:
Yes
TransferJet:
No
HD Output:
No
SD Output:
Yes
USB Port(s):
Yes
- USB2.0 Hi-Speed
Imaging Sensor
Imaging Sensor: 1/2.3" (7.79mm) Super HAD
CCD Sensor
Exposure System
D-Range Optimizer: No
ISO: Auto / 100 / 200 / 400 / 800 / 1600 / 3200
Metering:
Yes
Noise Reduction:
No
Scene Mode(s):
High Sensitivity / Twilight /
Twilight Portrait / Soft Snap / Landscape /
Beach / Snow / Gourmet
White Balance Mode:
Auto / Daylight / Cloudy /
Fluorescent 1 (White Fluorescent Lighting) /
Fluorescent 2 (Natural White Fluorescent
Lighting) / Fluorescent 3 (Day White Fluorescent
Lighting) / Incandescent / Flash.
Recording
Media Type: 6MB internal Flash Memory, optional
Memory Stick Duo™ Media, optional Memory
Stick PRO Duo™ Media, optional Memory Stick
PRO Duo™ (High Speed), optional Memory
Stick PRO HG-Duo™ , optional SD/SDHC
media
Microphone/Speaker:
Mono / Mono
Still Image Max Effective Resolution: Aprox.
12.1Megapixels
Video Resolution: VGA(640 x 480) (29.97fps,
Progressive) / QVGA (320 x 240) (29.97fps,
Progressive)
Focus Control
AF Illuminator: No
AF Modes:
9 points AF / Center Weighted AF
Dimensions
Weight: Body: Approx. 4.3oz. (121g), With battery
and Memory Stick media: Approx. 4.8 oz.
(137g)
Measurements:
W x H x D 3 7/8"x2 1/4"x
3/4" (95.3mmx55mmx18.7mm)
Service and Warranty Information
Limited Warranty Term: 1 Year Parts & Labor
Supplied Accessories
Rechargeable Battery Pack (NP-
BN1)
Battery Charger
A/V Cable
USB Cable
Wrist Strap
CD-ROM Software
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Optional Accessories
Accessory Kit (ACC-CLGB)
GPS Unit Kit (GPS-CS3KA)
Memory Stick PRO Duo™ Media (MSX-512S)
Memory Stick PRO Duo™ Media (MSX-1GST)
Memory Stick PRO Duo™ Media (MS-
MT2G)
Memory Stick PRO Duo™ Media (MS-
MT4G)
Memory Stick PRO Duo™ Media (MS-
MT8G)
Memory Stick PRO Duo™ Media (MS-
MT16G)
Memory Stick PRO Duo™ Media (MS-
MT32G)
Memory Stick PRO-HG Duo™ "HX" Media (MS-
HX16G)
Memory Stick PRO-HG Duo™ "HX" Media (MS-
HX8G)
Memory Stick PRO-HG Duo™ "HX" Media (MS-
HX4G)
Memory Stick Duo™ USB Adaptor (MSAC-US40)
Memory Stick PRO-HG Duo™ "HX" Media (MS-
HX16G)
Memory Stick PRO-HG Duo™ "HX" Media (MS-
HX32G)
2GB SD Card (SF-
2N1)
4GB SDHC Card (SF-
4N4QJ)
8GB SDHC Card (SF-
8N4QJ)
16GB SDHC Card (SF-16N4)
32GB SDHC Card (SF-
32N4QJ)
Color: Black
UPC Code: 027242776784
1.Viewable area, measured diagonally
2. PMB requires Microsoft
Windows
XP SP3/ Windows Vista
SP2/Windows 7. Not supported by Mac
OS.
3. PMB Portable for Windows is pre-loaded. PMB Portable for Mac is
available at www.eSupport.sony.com . PMB Portable requires USB
cable (included) and PC with internet connectivity. 64-bit
environments not supported
4.Uploading directly to the web requires PMB Portable software and USB
cable (included), and PC with internet connectivity (not included).
PMB Portable for Mac is available at www.eSupport.sony.com . 64-bit
environments not supported.
5. Requires compatible wireless access point(s). Some features may rely
on Internet services.
6. When using movie mode Memory Stick PRO Duo , Memory Stick
PRO-HG, Class 2 or higher for SD/SDHC media are recommended.
© 2010 Sony Electronics Inc. All rights reserved. Reproduction in whole or
in part without written permission is prohibited. Sony, Cyber-shot, Optical
SteadyShot, BIONZ, Xtra Fine LCD, Smile Shutter, TruBlack, TransferJet,
Exmor R, Smile Shutter, DVDirect, BRAVIA, Memory Stick PRO Duo,
Memory Stick Duo and the Memory Stick logo are trademarks of Sony.
PlayStation is a trademark of Sony Computer Entertainment. Microsoft,
Windows, and Windows Vista are trademarks of Microsoft Corporation.
Blu-ray Disc is a trademark. HDMI is a trademark of HDMI Licensing LLC.
iMovie, Mac, and the Works with iMovie logo and the Mac logo are
trademarks of Apple Computer, Inc. All other trademarks are
trademarks of their respective owners.
® ® ®
®
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