Prestashop 1.4 User Guide

PrestaShop User-Guide

PrestaShop presents a comprehensive, intuitive user administration panel,
and gives you hundreds of standard functions that can be adapted or
personalized in order to respond to all of your needs.

This user guide will help you familiarize yourself with all of PrestaShop‘s
features. You will also be able to efficiently manage your PrestaShop site.

You can post all of your questions directly on our forum,

http://www.prestashop.com/forums/

Training

This PrestaShop guide is intended to be a practical companion to the
PrestaShop software. If you would like to learn even more, PrestaShop
offers different training sessions. They are available for anyone who
wishes to perfect and to master the PrestaShop software.

We offer three different sessions, contingent on you needs and expertise:

 Basic User Course. Master the everyday uses of PrestaShop, and

familiarize yourself with all of the features of the software. It is
aimed at retailers who manage their online shops with PrestaShop.
Length of Training: Half a day.

 Development Course. Gain a perfect understanding of

PrestaShop‘s software architecture, and be able to build your own

specific features.
Length of Training: 2 days.

 Integration Course. Master the layout of a PrestaShop online

store, and learn the nuances of integrating your own creation.
Length of Training: 2 days.

If you would like to receive further information and the requirements of
participation, please address your training questions to:

[e-mail]

Connecting to the PrestaShop
back-office

At the install process, the PrestaShop installer asked you to change the
name of your administration folder, from /admin to something unique to
your shop (for instance, /admin789), for security reasons. Use that folder
name to access your shop, for instance

http://myprestashop.com/admin789).

You will see the login page for your store's control panel.

Enter the e-mail address and password that your registered with when
you installed PrestaShop. Click "Log In", and you will be taken to the
back-office welcome page, or your store's control panel.

From this step onward, you can begin to configure your store and offer
products to your customers.

Discovering and Configuring the PrestaShop Back Office

The PrestaShop Back Office welcome page is made up of three different
areas.

 Navigation: Groups together all of the tabs that direct to the

different sections of your store.

 The Dashboard: Displays all of your store‘s important information

such as the number of orders sales completed, etc.

 PrestaShop Live Feed: Information PrestaShop software updates or

other news. We advise you to check this section regularly in order to
keep your store up-to-date with PrestaShop‘s new features Back
Office Welcome Page

Now take your first look at your Back Office, or the "Control Panel." Tabs
situated at the top of the window help you navigate within the Back Office.

Adding Products and Product
Categories

The "Catalog" section is accessible by clicking on the tab with the same
name. This is where you manage all of your products throughout your
PrestaShop e-commerce solution.

The first page under the "Catalog" tab looks like this

In the "Categories" section, you can create different product classifications
using the "Add a new subcategory" function. This arranges your articles,
and helps your customers easily find what they are looking for. All of the
categories are subcategories of the home page.

Create a Category

To create a category, fill out this form:

First of all give your category a name, then determine if it is "displayed",
or in other words if it will be accessible to your customers or not. For
example, you may want to postpone showing a new category to your
customers because you have not quite completed it.

If you wish to create a subcategory belonging to a category other than the
home page, choose the category under which it will appear in the drop­down menu "Parent Category." Click on "Browse" to upload an image from
your computer, in order to illustrate your category.

Search Engine Optimization (SEO) Fields

This information will help you optimize the visibility of your catalog on
search engines.

 Meta title. The title that will appear on the search engines when a

request is made by a customer

 Meta description. A presentation of your site in just a few lines,

intended to capture a customer‘s interest It will appear in search
results

 *Meta Keywords". Keywords that you must define in order to have

your site referenced by search engines. You can enter several of
them, separated by commas, as well as expressions, which must be
indicated in quotation marks.

 *Friendly URL". Enables you to rewrite the addresses of your

categories as you wish.
For example, instead of having an address such as

http://www.myshop.prestashop.com/category.php?id_category=3

you can have:http://www.myshop.prestashop.com/123-name-of-

the-category

In this case, all you would need to do is indicate in the field marked
"Friendly URL" the words that you wish to see appear instead of
"name-of-the-category" separated by dashes.

 Groups access. Restricts select categories and products from

certain shoppers. To see these categories, your shoppers must
belong to a user group. Check out the group functions in the
Customers tab for more information.

Once you have finished configuring your categories, you can save them
while staying on the same page by clicking on the button "Save", or
saving and coming back to the previous category by clicking on "Save and
Back to Parent Category".
Note: Each of the fields has a flag located to its right, indicating that it can
be configured in several languages. For more information on this feature,
please see the language management feature, in the "Tools" tab.

Managing and Adding Products in the Catalog

At the bottom of the catalog page, under "Products in this category", you
can manage the products in your store. Once you have created your
category, you will be able to add products by clicking on "Add a new
product". A form with several tabs will appear

We begin with the first tab in the form, which enables you to fill out the
general information about your products.

Fill out the general product information

The first thing to complete is the product information. This is the name
that will appear in the search results. Next to the field you will find a flag,
which enables you to choose the language into which you wish to edit or
create the name.

If you do not want this product to be immediately available or visible to
your customers, check the box that says "Disable".

The "Manufacturer" field enables you to enter the name of the
manufacturer of the product. This is an optional field.
Click "Create" next to the Manufacturer field to add a new manufacturer,
or select from the drop-down menu which one to associate with this
product.

You can add information to better manage your item listing in the
"Reference", "Supplier reference", "EAN13 or JAN", "UPC" or "Location"
fields.

You can also indicate the size of the final package.

Finally, add the weight in order to calculate the shipping cost of your
customer‘s orders

Create a Pack of Products

Packs allow the site administrator to simplify preparing orders. They
also allow customers to take advantage of special prices and offers.

You wish to sell a pack of products composed of several items. Example: a
computer start-up pack, composed of the computer itself, a monitor, and
a printer.

You can create a pack and add other products from your catalog to this
pack. To do this, check "Pack". A simple form will appear, with a button.
Start typing in the text field to filter through your existing products, and
choose the one product to add to the pack. Select it, choose the quantity,
and click on the green button to validate your choice.

You can add as many products as you would like to the pack.

You can remove a product from the pack simply by clicking the trashcan
icon next to it.

Create a Downloadable Product

Check the box "Is this a downloadable product?" if you sell downloadable
goods, such as mp3s or PDF documents. A form appears:

 Choose the file that you‘re making available to your customers by

clicking "Upload a File" then find and select it on your computer.

 Filename. Choose a name for your file.

 Number of downloads. Indicate how many times this file can be

downloaded after a customer purchases it.

 Expiration Date. Indicate the date after which the file will no

longer be available for sale. When filling out this file, remember to
write in the date as YYYY-MM-DD.

 Number of Days. Once your customer has bought the file from

your store, you can limit the number of days he has until he can
download his file. You must fill out this field in order to save your
product.

Setting the Price of a Product

Set the price that will appear in your store by following the instructions
below.

 Pre-tax wholesale price. Lets you instantly know your wholesale,

factory price, and thus compare it to your selling price in order to
easily calculate your profit.

 Pre-tax retail price. The price of your product before taxes.
 Tax rule. The tax applicable to the product. Choose between the

different rates.
To set the tax rates, check out the Taxes section in this guide.

 Retail Price with tax. Displays the price of the product with taxes

included. You can edit the value, and it will automatically update the
"Pre-tax retail price" field according to the tax rule that you chose.

 Unit price with tax. Enables you to conform to local legislations

that require products to be displayed with their unit price.
For instance, if you are selling a pack of 6 cans of soda, then you
should fill this field with the price per can, and indicate "can" in the
second field. The description on the same line will update
accordingly. The "per" field can take any con, the most frequent
ones being "liter", "fl oz", "pound", "kilogram", "gallon", etc.

 Display "on sale" icon. Check that box to show that your

product is on sale, on product page and text on product listing. A
logo will appear under the product. You can modify this logo by
changing the following file: themes/prestashop/img/onsale_fr.gif

The final retail price, including the discount taken, will update as you type.

Note: You can fill out the "retail price with tax" field and choose the rate
of tax to apply, and the field will automatically calculate the pre-tax retail
price. The opposite operation is also available.

Product Availability

This section enables you to manage the availability of your products.

 Initial stock. Represents the number of products available. If at

this point you have already organized your products attributes and
variations (i.e. colors, sizes, etc.), this field will represent all of the
quantities of these variations.

 Minimum quantity. The minimal number of item that the customer

can buy. If set to 1, there is no minimal quantity.

 Additional shipping cost. Enables you to add per-product shipping

cost to the final order.

 Displayed text when in-stock. Enables you to display a message

to your visitors when your product is in stock. It reassures them
that your shop can immediately send them the product by showing
for example the words "Item available."

 On the contrary, if the item is not in stock, you can choose to allow

Checking the "Home" box enables you to highlight the product on your
shop's homepage, provided your theme supports it. To remove a
product from the Featured list, simply uncheck the "Home" box.

orders or not using the the "When out of stock" selector.
If you do allow orders, then you can display a message to your
visitors using the "Displayed text when allowed to be back-ordered"
field.

You can also configure the general settings applied to all of your products.
The default option is to deny orders, but this can be modified under the
"Preferences" or "Products" tabs, discussed further in the "Product
Configuration" section.

Default Category and Catalog Display

The default category will be used when an article is filed under several
categories.

This serves mainly to clarify which category to use in case your customer
arrives at your site from a search engine. The name of the category will

appear in the product‘s URL. For instance, "telephone" can appear under

the category of "brand" (Apple, Samsung, Nokia, etc.) and also under the
category of "characteristic" (smart-phone, flip-phone, etc.).

Listing Your Product

To improve your product listing as well as increase your store's visibility
we suggest that you carefully fill out the various SEO fields : meta titles,
meta descriptions, and keywords and friendly URLs.

To access this information click on the sentence below:

The following fields are shown:

These fields allow you to directly optimize your catalog‘s visibility on

search engines

 Meta title. The title that will appear on the search engines when a

request is made by a customer

 Meta description. A presentation of the product in just a few lines,

intended to capture a customer‘s interest. It will appear in search
results

 Meta keywords. Keywords that you must define in order to have

your site referenced by search engines. You can enter several of
them, separated by commas, as well as expressions, which must be
indicated in quotation marks.

 Friendly URL. Enables you to rewrite the addresses of your

categories as you wish. For example, instead of having an address
such as

http://www.myprestashop.com/category.php?id_category=3

you can have:

http://www.myprestashop.com/123-name-of-the-category .

In this case, all you would need to do is indicate in the "Friendly
URL" field the words that you wish to see appear instead of "name­of-the-category" separated by dashes.

Adding a Product Description

There are two boxes dedicated to filling out a description. The first box
enables you to write a short description that will appear in search engines.
This field is limited to 400 characters. In the second box, you can write a
full description of your product, which will appear directly on your online
store. The text editor offers a wide range of options for creating visually
attractive descriptions (font, size, text color, etc.).

In the "tags" field, add some terms and keywords that will help your
customers easily find what they are looking for.

The "accessories" field gives you the option of choosing relevant products
to associate with this product. To suggest a product to your customers,
type in the first letters of the product in question, select it, and then click
on the green button to the right of the field.

Once you have filled out all this information save your work by clicking on

"Save," after which you will be sent to your catalog‘s home page or by
clicking on "Save and Stay" to continue working on your product‘s

presentation When you have saved your work with "save and stay", some
new options will be displayed such as the follwing tabs: "3 Combinations",
"4 Features", "5 Customization", "6 Discounts", "7 Attachments."

Configuring the Product Image

The second tab, "2. Images", is for including photos on your product page.

 To add one or more images to your product click the "Browse"

button, then select a photo from your computer to upload.

 Write a file name in the "Caption" field once you have uploaded the

image.
This is the name that search engines will use to reference your
product. You must thus give it a name that corresponds to the
product description. This way, your product will appear with ease in
search engine results.

 Check the box that says "Cover" if you want this uploaded image to

be used as the default image, and appear automatically on the
product page of your shop.

Once you have uploaded several images, you can choose to modify the
image order by clicking on the arrows in the "position" column and define
a different cover image by clicking on the icons under the column "cover
image" (see bottom of the screenshot).

Configuring Product Attributes

You can add multiple attributes to your products. An attribute is a product
variation. For example, the same product can have a different color or a
different size. In PrestaShop, we call that a color or size attribute.

To access this feature you must click on the "Attributes and Groups" tab
under "Catalog".

Managing attributes and varieties

To add a group of attributes, or in other words to add a group of variation
possibilities (colors, capacity material, etc.), click on "Add attributes
group", fill out the form that appears and save.

To add a choice to the group of attributes that you just created, you must
create a specific variation.
Select the attribute group then click on "Add attribute" and fill out the
form that appears.

Fill out the value for your variation, then select the group from the drop­down menu into which it will belong.

To have a better understanding of this notion, a group of attributes can be
a color or a capacity whereas the attributes themselves can be the color
green, yellow, or brown, or a capacity of 4 pounds, 8 pounds, or 16
pounds.
For example "size" is a group of attributes and "6 7 8 9 10" are this
attributes in this group.

You can see in the screenshot below how to edit an attribute: choose the
attribute that you want to modify, and a form appears.

Click on the "edit" icon on the left of the color you want to edit, and a new
form appears:

Choose the HTML color or upload a photo from your computer (if you‘re
displaying textures instead of colors, for example). The HTML colors will
then be replaced by the photo of the texture.

Managing Quantity Discounts

You have the possibility to use a system that changes the total price of a
sale depending on the quantity of products your customer buys. For this
option, click on tab number 3 of the product file, and the "Prices" table will
appear.

Click "Add a New specific price", and a form appears. Complete it and click
on "Add quantity discount".

 The first row of selectors enables you to be very specific about the

various groups this price applies to, with currencies, countries and
even your custom customer groups (which we'll talk about later on).

 You can define a ranger of dates between which the price is active,

using the second row. Clicking each selector will open a calendar, so
as to ease the process.

 Starting at [] unit. Contains the value from which the discount

should be applied. Default is "1", which means any quantity.

 The "Product price" enables you to set an arbitrary price,

independent of calculations and previous prices. Keep this field to
"0" to use the default price.

 Apply a discount of. The discount that will be applied once the

quantity is selected. Use the selector to set the type of discount
(either an amount in the default currency, or a percentage of the
default price).

Once you have chosen your values click on "Add": the summary of your
discount model appears below. If you wish to delete a value, click on the
red cross on the table.

At this point, you have finished your product file, and here it is in your
boutique! If you chose to start the specific price at 1 unit, the discount is
immediately visible on the product's page.

Either way, any discount appears within the bottom of the product's page.

Unable to render embedded object: File (027b-catalog­productDiscountInStore) not found.

Adding Product Combinations

Manual method

Adding different variations to your product takes a few steps. Before
proceeding, you must already have created the necessary groups of
attributes and the attributes themselves. Once this is done, click on 4th
tab, named "Combinations", and the following form will appear:

 From the drop-down menu choose a group of attributes, such as

"Colors" for example

 Choose the attribute that you would like to include, for example

"blue"

 Click on "Add" and it will appear in the selector
 If the attribute has an impact on the product‘s price, go to the

"Impact on price" drop-down menu and choose "Increase" or
"Reduction". Text fields appear with the menu's row, for you to
indicate said change

 If the attribute impacts the weight, the process is identical.
 Next, fill out the different fields such as reference, quantity, etc.

 Upload a new image or choose a previously uploaded photo from the

In this example, an attribute has been associated: "color". If you wish
to add several attributes, you just need to add one attribute and then a
second attribute. When you click "Add", the two attributes will be
added.

drop-down menu

If you would like to make this the default combination (attribute +
product), check the box labeled "make the default combination for this
product".
Finally, click on "Add this Combination" to save it. It will appear in the list,
like below:

Advanced method

If you have too many different products or varieties you can use the
"Product Combinations Generator." This function allows you to
automatically generate all of the variations and possibilities.

Clicking the "Product combinations generator"...

...will take you to the complete form:

A warning window might appear, saying "Are you sure you want to
delete entered product information?" This means your product already
had XXX. If you agree to this, this will delete the already existing XXX.
Be careful!

On the right side of this page is your groups of attributes. Select the
varieties by clicking on their name. If you'd like to select several of them
at the same time, the Ctrl key while clicking. Then click on "Add".
For example, in the screenshot above, you can select the attributes
"Blue", "Green" and "32 Go".

Once the varieties have been selected, insert the quantity of each product
in the "Quantity" field at the top. Be careful, it needs to be the same
for every combination. For instance, 200 products in each combination
= 2 colors * 1 disk size * 200 = 400 products in all.
You may add a reference if it serves your administrative needs.

Click the "Generate" button, and tables appear below for each
combination, enabling you to edit their possible specific prices.

Finally, the combination generator helps you save some time when you
have numerous attributes to assemble, such as sizes and materials. It
automatically creates all of the possible associations, which then appear
under the product file's tab named "Combinations."

If you do not want to have generated combinations, you can delete or
modify them.

Configuring Product Features

The fifth tab, named "Features" is where you specify your products‘

features (i.e. weight, material, country of origin, etc.). When you create
features and values (i.e. wool knit and micro-fiber materials), you assign
them to the products when it is appropriate. This means that you do not
have to fill out the features fields for each of your products but instead
simply fill in the necessary values and apply them later. However, be
aware that contrary to the combinations, these values do not change, and
are valid for the general product.

Create a feature

To create a feature as well as its values click on the tab under Catalog
that is labeled "Features". Click on "Add a Feature" for example, to add
the types of headphones provided with a music player.

Give a name to this news feature, and click "Save".

Create a value

To add a value to the feature, either go back to the previous page, or go
the the "Features" sub-ab of the "Catalog" tab.

In either case, click on "Add a new feature value".

In the drop-down menu, choose the feature to which you would like to
add a value, enter its contents, and click Save.

Assign a value and feature to a product

Finally, go back to the "Features" tab for your product (not the
Catalog/Features sub-tab!) and choose the feature you want to add from
the drop-down menu. Click on "update features."

We have just created features as well as values to them. You can now
return to the product of your choice, and add features and values.

If a feature does not have any value assigned to it, then it will not appear
in the store.

Enter a Customized Value

If you want to indicate a value that has not been configured beforehand,
you can add it directly in the "Customized" field

Managing Customization

Your PrestaShop online store software offers your customers the chance to
customize the product that they will buy.

Example: You are a jewelry retailer and your customers have the
possibility to engrave their jewelry with a text or an image. Your
customers can request the text or the image when they place their order.

Let‘s look at how to configure this function. In the tab 6, "Customization",

you can indicate what type of field (file or text) can be personalized.

 Use "File Fields" to indicate the number of files that you are going to

receive and want to display.

 If your customer is sending you text then modify the value in "Text

Fields."

The number you write in these fields corresponds to how many of them
will appear on the product page of your online store.

In our example, we are going to modify the two values by writing "1" in
each of the fields. Once this is done, click "Update Settings." It will then
look like this:

 In Files Fields, indicate what type of file must be sent (i.e. "Image to

engrave"). Click the box labeled "Required" if this element is
necessary to validate the purchase

 In Text Field, indicate what type of content must be filled out by

your customer (i.e. "Text to engrave"). Click the box labeled
"Required" if this element is necessary to validate the purchase.

Once this is done, click on "Save labels." You should know see the
following appear in the lower part of the screen:

The advantage of this function is that it offers your customers a personal
service, which they will without a doubt appreciate!

Managing Attachments

PrestaShop enables you to make some files available to your customers
before their purchase.

For example, let's say you sell electronics, and you would like to advise
your customers to read a document on how a product works. You can
upload a document for that purpose.

First, click on the seventh tab for your product, "Attachments".

 Fill out the name of your attachment.
 Give it a quick description then click on "Browse" to select a file on

your computer to upload.

 Click on "Add a new attachment file".
 The attachment is uploaded, and the page reloads, with the

attachment appearing in the "Available attachments" selector.

 Select your attachment and click "<< Add" to add to the current

product.

 Click "Update attachments". The message "Update successful"

should appear at the top: you're done!

Now the tab "Download" will appear in your online store, and you can look
at the file that you just saved. See the screenshot below.

You can view all of your store's attachments (and add more) by clicking
the "Attachments" sub-tab, under the "Catalog" tab.

Managing Customers

The ―Customers‖ tab allows you to follow the creation of user accounts on
your site.

You can edit the account of each of your customers, even disable them, by
clicking on the green tick or red cross, in the table shown. You can enable
or disable an account, subscribe or unsubscribe them to an email list, or
subscribe or unsubscribe a customer from the email list of a partner
group.

To create a user account manually select ―Add New‖ formula appears

requesting the following information about the customer:

Fill out the customer‘s information and choose a password, at least 5
characters long. Type in the email address and choose the date of birth.
Choose whether or not this customer has the right to log in, whether he is
subscribed to your newsletter or not, and finally, if he accepts to receive
advertisements from your partners. Assign your customer to a group so
that he may receive some benefits. We will learn soon more about groups.

Consulting a Customer’s Information

In the case that you would like to have more information on a given
customer, you can click on the "view" button. You will see this button at
the end of the row in the customer's list. The following structure will
appear:

The various sections give you some interesting data on the user:

 Customer information, first and last Name, email address, sex, sign-

up date, last site visit.

 Information regarding his subscription to the store's newsletter and

subscription to ads from partnering companies, his age, date of last
update, and whether the account is active or not.

 Private note from the store's employees (ie. you or your team)
 Messages sent be the customer to the store's team.
 The group the customer belongs to
 Summary of customer‘s past purchases. Amount spent, type of

payment, order status. For more information about each order, click
on the button in the "Actions" column.

 His various addresses.
 His available vouchers.
 When your customer is on your site, you can see what he is adding

to his cart in real time.

 His previous connection.

Addresses

By clicking on the ―Addresses‖ sub-tab you will have access to the list of
your customer‘s home addresses. You can edit them at will using the

"Edit" button, or delete them.

You also have the possibility to create them yourself with the ―Add New‖

button.

Below the addresses table is a button, titled "Set required fields for this
section". This gives you access to a form where you can indicate if a
database field is necessary or not, by tick the appropriate box, and click
"Save" once you're done.

Groups

PrestaShop gives you the ability to offer your customers certain privileges,
by assigning them to Groups. You can create as many customer groups as
you like.

To use this feature, click on the ―Groups‖ sub-tab. The page below will
appear.

By default, only one group is defined, "Default". It applies to all users.

To create more groups, click the ―Add New‖ button: you will get the
following form:

 In the "Name" field, indicate the name that you would like to give

this group.

 In the "Discount" reduction, indicate the discount to apply to

members of this group, for all of your products.

 PrestaShop is frequently used in the Business to Business (B2B)

sector. Therefore, you can create a group of customers who can buy

products without paying the tax. The ―Price Display Method‖ drop­down menu gives you a choice between ―tax included‖ and ―tax
excluded‖.

 Validate your settings by clicking ―Save‖.

You can add a customer to a group of your choice by clicking on the Edit

icon on the corresponding line. Then, on the ―Groups‖ table, select the

group you want your customer to belong to.

Searching for a Customer

Searching for a customer on your PrestaShop store can be done in two
different methods.

The first method is to enter the information you have into the
PrestaShop search bar, which is found in the top left of your Back Office.
You can indicate:

 His ID (the numbers that he is assigned to in the database).
 His first or last name.
 His email address.

Select ―customers‖ from the drop-down menu and then click ―Search".

The results, if any, are presented as such:

You can see his ID, his gender, his email, his birthday, his registration

date, the number of times he‘s ordered, and whether his status is active

or not.

The second method consists of going to the customer tab, and listing all
of your customers.

From there, you can complete the fields to filter your results according to
the following criteria : ID, Sex, First Name, Last Name, email address,
age, registration date, subscription to the newsletter, subscription to
partnering ads, last connection date. Enter your criteria and click the
"Filter" button at the top right of the table.

Click the "Reset" button to go back to the complete list.

Shopping Carts

PrestaShop contains some very powerful marketing features that enable
you to see the products that customers are adding to their carts in real
time. There are two methods of doing this.

1. Consult their carts in detail directly in the customer information file

by clicking on the button from the customer profile in the ―carts‖

section.

2. Go to the ―Carts‖ sub-tab, under the ―Customer‖ tab. You will see all

of the shopping carts that have items in them. For instance, you can
filter your results by the date that they were added. You can see the
profile of the customers who check your site out, and, if you wish,
use this information to improve your commercial performance.

In both cases, you can consult the details of a customer‘s shopping cart.

The most important information is presented in the "Cart Summary"
section. You can see what products the customer purchased, the price of
each item, the quantity they desire, and the total value of their cart.

A Look Inside the Catalog

Throughout the product set up we are going to tackle how to use several
tabs.

Tracking

The Tracking tab indicates the sections of your store to which you must
pay the most attention to in order to manage your store.

Four sections are shown:

 List of empty categories: shows you the number and the name of

catalog categories that don‘t have any products. Delete the empty

categories or fill them with products. This enables to avoid having
customers find themselves in an empty category in your store.

 List of disabled products: shows you the number and name of

products that have been disabled in the store and that aren‘t visible

to your customers. Think about enabling them or deleting them from
your catalog.

 List of out of stock products (with/without) attributes: shows

you which products are no longer in stock. Take the necessary
measures to restock them.

The ―Tracking‖ tab should be checked regularly in order to improve the

catalog management.

Manufacturers

By entering information about the manufacturers, your site‘s visitors can
have rapid access to all of this manufacturer‘s products. This makes

navigating around your site easier for them. In terms of Internet visibility,
filling out these fields will improve your position in search engines.

Click on ―Add new‖, and a form will appear:

Let‘s now fill out all of the fields:

 The ―Name‖ field: indicate the name of the manufacturer in order to

simplify your visitor ‘s searches.

 The ―Short description‖ field: the description that will appear on the

search engines when you make a request. Limited to 100
characters.

 The ―Description‖ field: add a more complex description of your

manufacturer and their activity and products.
You can detail their specialties and push the quality of their

products. The manufacturer‘s description will be shown in your store

in the following manner:

 The SEO fields (Title, Meta description, and Meta Keywords):

correspond to the same function as the categories.
You will find a description of the reference fields in the product
category management, in the "Create a Category / Search Engine
Optimization (SEO) Fields" section of this guide.

Suppliers

Configured in a similar, albeit shorter way as the ―Manufacturer‖ form,
configuring ―Suppliers‖ is optional if you already have manufacturers. It all

depends on your needs, since your product supplier might not be the
same as the product manufacturer.

Attributes & Groups

That tab was explained step by step in the "Managing Your Catalog"
chapter of this user-guide, in the "Configuring Product Attributes" section.
Please refer to that part of the documentation.

Features

That tab was explained step by step in the "Managing Your Catalog"
chapter of this user-guide, in the "Configuring Product Features" section.

Image Mapping

Image Mapping assigns multiple clickable zones to an image so that
different product pages can be opened by clicking on one single image.
This feature makes your site very attractive by easing your customers‘
navigation Let ‘s look at how to configure this feature.

Create an image map

Click on the ―Image Mapping‖ tab and you will arrive at the following

page.

The screenshot above shows a list of pre-configured image maps. To
create a new one click on the ―Add New‖ button. You will arrive at the
following screen:

 Enter a name for the image map in the "Name" field.
 Next, select the image that you want to represent the image map.

Click on ―Upload Image‖ to save it. The page will then reload, with

the photo that you uploaded.

Setting up an Image Map

Now we are going to learn how to set up an image map.

 Click on a corner of your image and drag your mouse over the

image to highlight/cut out the part of the image you want to be
clickable to the user.

Your selection will be clear and illuminated while the rest of the image will
darken. Take good care to align the frame of your image with the zone
onto which your customer can click.

Once this is done:

 Type the first few letters of the product associated with this image

into the field just underneath the image.

In our example, we would type ―Ipod‖ and several choices would
appear. We would then choose ―Ipod Nano‖.

 Confirm your choice by clicking ―OK‖. Your image map has just been

created.

 Repeat this process for all of the products that you wish to make

accessible through your image.

If you have made a mistake on your clickable area, you can resize by
grabbing its sides or corners.

If you wish to delete a clickable area, just select the area, and click the
"Delete" button within the image.

 Now you must assign your Image Map to a category. This is done by

checking the boxes on the ―Categories‖ table.

Once all of the modifications have been done, click on ―Save Image
Map(s)‖ in order to save all of your

settings.

Done! Your image map is now available on your store, in the selected
categories. See the image below.

The clickable zones are visible thanks to the "+" icon. Hovering over the
image with your mouse cursor, you can see a little window that presents
the image‘s name, default image, short description, and price.

Attachments

That tab was explained step by step in the "Managing Your Catalog"
chapter of this user-guide, in the "Managing Attachments" section.

Tags

The PrestaShop Tag feature enables you to associate your products with
keywords. Your customers can use the keywords to easily and quickly find
the products they are looking for.

For instance, let's say customer wants to find an MP3 player in your
boutique. In order to find the product corresponding to his search, there
needs to be a tag to associate ―MP3 player‖ with ―iPod Nano‖.

You have two ways to set up this feature.

First solution: Create a Tag

You can associate several tags to your product directly in the ―Tags‖ field

from the moment you create a product. See the "Managing Your Catalog"
chapter of this user-guide, in the "Adding a Product Description" section.

Second Solution: Creating and managing Tags.

Once you have filled tags for all your products, you will get a very
important list of tags. The best way to manage them is to go to the ―Tags‖
sub-tab under the Catalog tab.

You will arrive at the list of all the tags used in your store in all languages.

Click on ―Add New‖, and the follow page appears:

This interface allows you to add tags to one or many of your products.

 Fill out the name field.
 Indicate in what language the tag appears.
 Select the products from the right column to which you would like to

apply the tag. Combine a click with the Ctrl key on your keyboard in
order to select several of them.

In our case, we will take ―iPod Nano‖ and ―iPod Shuffle‖ and then...

 Click ―Add.‖ The products will go from the right column to the left

column.

 Click ―Save‖ to save the settings.

Congratulations, you just added a tag to your product!

To add a tag corresponding to another language, repeat the operation,
only this time, change the
language.

Results

If your visitors search for the term ―Accessories‖, they will find the ―iPod
Nano‖ and the ―iPod Shuffle‖. See the image below.

In more general terms, when your customers search by using terms that
differ from the product itself, the results they will receive depend on the
tags that you have associated with the products.

Managing Orders

The ―Orders‖ tab enables you to see all of the information about all the
purchases from your store. All of your store‘s transactions are available

there, organized by date (by default, from latest to oldest).

You can filter the results and easily find the orders you‘re looking for by
using the fields above. For instance, to identify Mr Duran‘s orders, type
Durand into the ―Customer‖ field and then click ―Filter‖.

Viewing Order Details

In order to process the orders you receive, you have to view the
information they contain.
Click on the line containing the order, or click on the button to the right of
the order.

The order detail sheet will resemble the following screenshot:

This summary of the order gives you access to:

 The status and history of the order.
 The carrier information, total weight of order, carrier chosen by

customer.

 The method of payment used, the cost of the products, and the

transportation costs.

 Various details on the ordered products.

In the "Shipping address" of the page, you can see a "G" icon: the enables
you to have Google Maps locate the address on a map.

Sending a message to your customer

In the ―New Message‖ section, at the bottom of the page, you can send a

message to your customer to give him information concerning the order, a
delay, a surprise, or keep him informed on offers and specials. This is a
key to good business.

 You can send a message by writing it in the message box.
 Pre-written message can be saved and used multiple times, saving

you the hassle of writing them over and over again. If you would
like to send one of these messages, select it from the drop-down
menu. You can further add details to the pre-written message if
needed

In both of these cases, once your message is ready, click ―Send‖. Your

customer will receive your
message in their inbox (the one indicated in their account).

Invoices

Each time an order from your store is validated, an invoice is sent out to

the customer. If there are no problems, the order status will read ―OK‖ or
―Payment accepted.‖ You can download it directly from the order

summary, by clicking the "Invoice" section on the top right part.

The customer will be able to access the invoice by going to his account.

Printing Invoices

If you want to print several invoices at the same time, head to the sub-tab

―Invoices‖ under the
―Orders‖ tab. You will see this interface

In order to print several invoices, write in the wanted dates in the ―From‖
and ―To‖ fields in the ―Print PDF invoices‖ section Create PDFs by clicking
on ―Generate PDF file.‖

In the second section ―Invoice Options‖, you can choose whether or not

the invoices must be printed as soon as the order is made, as well as the
Invoice Prefix and the invoice number you want listed on the printed
version of the invoice. This feature can help you simplify the management
of your account.

When your customers ask for their invoices, you can redirect them to their
user accounts, in their order history, which keeps all of their invoices
available for them.

Delivery Slips

Printing a delivery slip is exactly like printing an invoice. Select the dates,
as well as the options you would like, and then confirm to create your
documents.

Merchandise Returns

Under the ―Merchandise Returns‖ tab, you have the possibility of allowing

customers to send products back to you.

Click on the tab and a form will appear. Select your choice, the time of
validity, and save.

Once you have activated this option in your Back Office, the customer can
choose to return an item. In order to do this, he must do the following:

1. Access his orders history, from his account.

2. Select the order he wants to send an item back from.

3. Select the product(s) that he wishes to return by ticking the box

next to its/their name(s).

4. (optional) Add an explanation, in order for the store to understand

why the item is to be returned.

Once the form is complete, the customer clicks on ―Make a RMA slip‖, and
the request is sent to you.

A list of returns will appear in your Back Office.

 Click on the name of the return to see more details.
 Change the status to continue with the return process.

Create a Credit Slip

Once a package has been returned, you must create a credit slip.

In your list of orders, click on the order for which the customer is
returning the item for more details.

Below the "Products" table:

 Check the item(s) returned.
 Check the box ―Re-stock Products‖ if you wish to put the product

back in your stock.

 Check the box ―Generate a Credit Slip.‖
 To make a customer happy after committing an error in their order,

consider giving him a voucher by checking the box next to
―Generate a Voucher.‖

 You can also reimburse his shipping costs by clicking next to

―Include Shipping.‖

Once you have selected all the options you want, confirm by clicking on
―Refund Products.‖

The credit slip is now created and available in the order details...

...as well as in the "Credit Slips" tab.

You can click the link to download the PDF.

Your customer will see the slip in his user account space:

If you have created a voucher, they will see it in the ―My vouchers‖

section of their account. If they click on it, it should look something like
this:

The amount of the returned item(s) is added to the voucher. The
customer can use the discount code (left of the row) next time he places
an order.

Messaging Customers

Your PrestaShop online store gives you the ability to interact with your
customers thanks to an
integrated messaging system.

Basically, your customers can send you messages about their orders

through the ―My Orders‖ section of their user accounts. They select the

order they want to write about, then fill out the following form:

Once the message has been sent by the customer, it will appear directly
under the ―Customer Messages‖ sub-tab, in the ―Orders‖ tab.

Clicking on the message's row takes you to the order that the it concerns.
You can see the message from this point in the bottom left of the page: it
is highlighted in yellow.

Click on the green tick to signal that you have read and understood the
message.

Take a moment to send a message back to your customer! You can do

this by clicking on the ―New message‖ section, which can be found right

above, and which we have already discussed.

Statuses

Having different order statuses lets you easily manage your customers.

These different statuses are visible and editable in the ―Order Statuses‖

tab.
You can of course create a new status with the ―Add New‖ button. Fill out

the following form, and save it.

The color will be used to underline order statuses and will be written, like
the previously seen color attributes, in HTML code.

Pre-written messages

When you have send a message to your customers using the PrestaShop
administrative interface, you
can choose to save this messages in order to send them out again to
other customers with similar
questions, comments, or concerns.

To do this, go to the ―Order Messages‖ sub-tab under the ―Orders‖ tab.
One default message is already saved: "Delay". To add others, click on
the ―Add New‖ button. You can also edit the default message.

 In the "Name" field, give your message a descriptive name so that

you can easily find it again later.

 In the "Message" field, write out the content that you wish to send

to your customers.

Once done, click on ―Save‖.

You can create as many messages as you want.

You can send these messages by going directly into a customer‘s order:

 Select the pre-written message.
 Edit it if you need to.

 Click send.

Your customer will receive the message on their account's email.

Managing Payment Methods

With PrestaShop, you can accept your customer‘s transactions through

several different payment methods, such as checks, bank wire, cash on
delivery, Google Checkout, and some partner modules such as Hipay,
Moneybookers, and PayPal. They are already included in your store and
are ready to be used. However, it is necessary to configure them.

Installing a payment module

Let's install the ―Cash on delivery‖ module. You first need to access the list

of payment modules. It is of course accessible via the "Modules" tab,
under the "Payments and Gateways" section, but you also have a shortcut
from within the "Payment" tab: just click on the appropriate button at the
top of the page!

This button will send you directly to the correct module section. Here is
the full list of payments modules included in the default PrestaShop
install.

Find the "Cash on delivery (COD)" module in the list (third row). To install
it, you just need to click on the ―Install‖ button.

Setting up a payment module

We are now going to look over how to set up and handle these modules,
which are absolutely essential to your online store.

Bank Wire module

Click "Install" for the module, if it's not already the case. A "Configure"
link appears below the module's name. Click it: a form appears, asking for
some information.

In order for the module to accept bank wires, you need to fill out the
address of the bank that your store uses. Once all of the fields are filled

out, click ―Update settings‖ to save your data.

Your customers will now see it appear in the store‘s Front Office as part of

the available payment methods:

Your customers can choose the ―Pay by bank wire‖ method. They need to
click it to see the next page.

They will be asked for their choice of currency. See the screenshot below.

When clicking on the ―I confirm my order‖ button, your bank information

appears.

Your customer‘s order will appear directly in the orders summary, under
the ―Orders‖ tab.

When you receive the customer's bank wire, you must manually change
the payment status of the order in your Back Office. This is different from
a credit card order, where the payment is carried out automatically.

Check module (paying by check)

To configure payment by check, you need install the Check module (if it's
not already done). Click "Install" for that module in the payments modules
list. You now need to configure it.

Click the "Configure" link under the name of the module. The following
form appears:

Indicate to whom your customer must make the check payable and your
address, then save by clicking on "Update settings".

This information will appear to the user at the end of the ordering process,
after clicking the "Pay by check" option, and validating with a click on the
"I confirm my order" button.

Your customer‘s order will appear directly in the orders summary, under
the ―Orders‖ tab.

When you receive the customer's check, you must manually change the
payment status of the order in your Back Office. This is different from a
credit card order, where the payment is carried out automatically.

Partner Payment Modules

PrestaShop offers several partner payment modules:

 Authorize.net
 Cash-Ticket
 DIBS
 Google checkout
 Hipay
 Moneybooker
 Ogone
 Paypal
 PaysafeCard

In order to use these modules, click on the ―Install‖ button in the

payments module list.

You will then see a ―Configure‖ link under the installed module. Click it,

and follow the instructions.

Authorize.net

Authorize.net is a "Payment gateway enables Internet merchants to

accept online payments via credit card and e-check."

You must have an Authorize.net account in order to use this module. You
can access the website by clicking the Authorize.net logo in the module's
configuration page (right of the page).

Once you have an account, follow the instructions provided by the
module: fill in the fields with your information, and click "Update
configuration".

Cash-Ticket

Cash-Ticket is a "safe payment method to book your ticket for holidays

and pay for shopping online. No card or bank account needed!"

You must have a Cash-Ticket account in order to use this module. Contact

them for more information.

Once you have an account, fill in the various fields with your information,
and click "Update configuration".

DIBS

DIBS is "the leading supplier of payment solutions in the Nordic

countries."

You must have a DIBS account in order to use this module. Use their

subscription form.

Once you have an account, fill in the various fields with your information,
and click "Update configuration". Do follow the instruction given by the
module. DIBS also provides a step-by-step guide to integrating their

system.

Google Checkout

Google Checkout is "a fast, secure checkout process that helps increase

sales by bringing you more customers and allowing them to buy from you
quickly and easily with a single login."

You must have a Google Checkout account in order to use this module.

Use you Google account to log in.

Once you have an account, follow the instructions provided by the
module. Once done, click the "Update configuration" button.

Hipay

Hipay is a safe and effective solution to pay, be paid online and bill all

types of products, contents and - or services: digital, physical goods,
download...

You must have a Hipay account in order to use this module. Use their

online form.

Once you have an account, follow the instructions provided by the
module: fill in the various fields with the information Hipay provided you
with, and finally, click the "Update configuration".

Moneybookers

Moneybookers is "the cheaper way to send and receive money worldwide.

Secure and convenient online payments."

You must have a Moneybookers/Skrill account in order to use this module.

Use this PrestaShop partner link for special rates.

Once you have an account, follow the instructions provided by the
module: fill in the various fields with the information Moneybookers
provided you with, check the boxes that are relevant to you, and finally,
click the "Update configuration".

Ogone

Ogone is "a leading independent payment service provider (PSP). Catering

for businesses of all sizes, Ogone makes accepting payments online,
simple, fast, secure and profitable."

You must have an Ogone account in order to use this module. Use their

online form.

Once you have an account, follow the instructions provided by the
module: fill in the various fields with the information Ogone provided you
with, then click the "Update configuration".

PayPal

PayPal is "the faster, safer way to send money, make an online payment,

receive money or set up a merchant account."

You must have a PayPal account in order to use this module. Use their

online form.

Once you have an account, follow the instructions provided by the
module: fill in the various fields, then click the "Update configuration".

PaysafeCard

PaysafeCard is "Paysafecard is an electronic payment method for
predominantly online shopping and is based on a pre-pay system."

You must have a Paysafecard ccount in order to use this module. Use this

PrestaShop partner link.

Once you have an account, follow the instructions provided by the
module: fill in the various fields, then click the "Update configuration".

Payment Module Restrictions on Currencies

When in the ―Payment‖ tab, you can see the following section:

As you can see, depending upon the payment, the customer‘s choice of
currency will differ:

 Authorize.net, Bank wire, Cash-Ticket, Check, DIBS, Moneybookers,

Ogone, Paysafecard: click on the boxes corresponding with the
currencies that you authorize. If you accept several of them, the
customer will be able to choose among them at checkout.

 Cash on delivery: The customer will be able to pay only in the

currency that he has selected in the store.

 Google Checkout, Hipay, and Paypal: You can choose one accepted

currency (among those installed in your store), and allow each
customer to pay with the currency that they will have chosen in the
store.

Another option is that you can only accept payment with the store‘s

default currency (which you can set in the "Payment" tab, "Currencies"
sub-tab, "Currency options" setting).

Payment Module Restrictions on Groups

You can limit the choice of payment method depending on the group of
customers.

For instance, let‘s say you would prefer that individuals pay with PayPal,

Moneybookers and Hipay, while professionals only pay by bank wire.
Depending on the type of customer and on your choices, customers will
only pay using the methods that match with your decisions.

Payment Module Restrictions on Countries

You can limit the choice of payment methods according to your customer‘s
country of origin. For instance, in France, Spain, and Germany, you can
accept all payment methods, while customers in Italy, the United Kingdom
or Switzerland can only pay by bank wire.

The choice of payment modules according to country is found under the
―Payment‖ tab, in the "Countries restrictions" section.

Find the country in the alphabetical list, and check the boxes to select or
deselect the payment methods you want to make available to customers
from that country. Once all of your settings have been configured, click on
the ―Save restrictions‖ button, found at the bottom of the table.

Currencies

PrestaShop can accept a large number of currencies. By default, there are
three standard currencies: The Euro, the Dollar, and the Pound. However,
you can add and configure new currencies by clicking on the ―Currencies‖
sub-tab, under the ―Payment‖ tab.

Click on ―Add New‖ to create a new currency and fill out the form (see the

next page).

Currencies options

The two last sections of the "Currencies" sub-tab are very simple:

 Currencies options: set the default currency for your shop.
 Update currency rates: update your currencies exchange rates.

Adding a New Currency

When you want to add another currency, simply click on the ―Add New‖

button seen in the previous screenshot, and this form will appear:

 Write the name of the currency, its ISO code (see this WikiPedia

page for information) and its symbol (see this WikiPedia page for

information).

 The conversion rate is defined according to your shop's default

currency.

 Formating: Set up how you want your price to be displayed. The X

corresponds to the currency symbol. The "Blank" selector also
enables you to include a blank between the sign and the price.

Once the new currency is added click ― Save‖ to save your settings

Taxes

The ―Taxes‖ sub-tab, located under the "Payment" tab, enables you to
manage the applicable taxes. Click on this tab to see the list of taxes.
Three taxes are set up by default.

Taxes options

This sub-tab also gives you access to a set of options, which apply to the
whole store and all of the orders.

 Whether or not taxes are included in each purchases.
 Whether or not taxes are displayed in the cart.
 Which customer address should the tax be based on.
 Whether or not an ecotax applies (read this WikiPedia page to learn

more about the ecotax).

If an ecotax does apply, a new field will appear in the product creation
page:

If you decide to take the ecotax in consideration after having added
products, you will have to edit them in order to set the tax properly for
each product.

The ecotax will also appear to the customer, on the product's page:

Adding a New Tax

When you want to add another tax; simply click on the ―Add New‖ button

seen in the previous screenshot, and this form will appear:

Fill in the name of the tax ("TVA", for example), and its rate (in the XX.XX
format), and save.

Note: It is a good idea to add reminders within the name, such as the
country/group/zone the tax applies to, and its rate; this can help
remembering which tax is to be applied to a given product.

Tax Rules

Be default, a tax applies to all groups and countries/states/zones. If you
wish to apply particular a tax to a country or set of countries (and not
others), you must create a tax rule for it. To that end, go to the "Tax
Rules" sub-tab.

A few sample tax rules are already in place, which you can edit to get a
better grasp of how things work. Let's create a new tax rule altogether.
Click on "Add New".