Hasselblad 3023028, 3023035 User Manual
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DIGITAL CAMERAS
The Hasselblad H5D- 50c – the worlds rst CMOS medium format
camera – represents a huge leap forward in camera development
and will break new grounds for photographers that now will be
able to shoot with the ultimate in image quality regardless of
lighting condition. The extremely good high-ISO performance will
lift available light photography to new heights and signicantly
widen the usability of the Hasselblad H System cameras.
The camera is backed by a lens range of 12 extremely high perfor-
mance lenses – outperforming even the iconic Carl Zeiss lenses
for the classic V System. The added Wi-Fi capability provides an
even more exible camera where you can use iPhone/iPad to con-
trol the camera and view images conveniently even on location.
The H5D-50c has been developed with one goal: to produce the
best image quality possible. The result is stunning and paired
with the user-friendliness and wealth of functionality, it is maybe
one of the best cameras ever designed. Pick it up, feel the grip,
look through the viewnder and you will have a hard time putting
it down.
IMPORTANT FEATURES
• 50 Mpixel CMOS sensor with amazing image quality
• Excellent high ISO performance (ISO 100 - 6400)
• Longer shutter speeds up to 34 minutes. No extra black
exposure is required.
• Faster capture rate: 1.5 frames per second
• Live Video with high frame rate
• Live View on rear display
• Built-in Wi-Fi
• Much improved camera handling
• Improved weather sealings
• True Focus auto-focus system with Absolute Position Lock and
camera controls.
• A range of 12 high performing lenses with built-in central shutter.
The H5D -50c camera system has been especially designed to meet
demands for both exibility and ultimate image quality. This includes:
• the freedom to choose between eye-level and waist-level view-
nders both providing the best viewnder image on any camera.
• the choice of combining point-and–shoot and tilt/shift to solve
creative commercial challenges.
• the ability to combine working tethered and untethered to get
the most of your camera system both on location and in the
studio.
• the option of processing your raw images in Hasselblad’s
Phocus imaging toolbox, or working with your raw images
directly in Adobe Photoshop Lightroom.
• Phocus Mobile application (iPhone/iPad) for camera control and
image browsing tethered or on location.
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New CMOS sensor
The H5D-50c features a brand new CMOS sensor measuring 43.8 ×
32.9mm - almost twice the physical size of the largest 35mm DSLR
sensors. Basic ISO rating is from ISO 100 to ISO 6400. The high
sensitivity of the new sensor enables completely new application
areas for all professional medium format photographers. It is now
totally possible to capture super high quality images even at high
ISO settings making low light photography easy. This high sensitivity
and fast capture speed together with the high dynamic range of 14
stops makes this camera a true all-round camera that can be used
for almost any type of photography.
The H5D-50c is built around a high speed architecture that can cap-
ture full resolution images at the rate of 1.5 captures per second,
working either mobile or tethered to a computer.
The combination of these features makes the H5D-50c the natural
choice for the professional photographer wanting to work with the
ultimate in image quality whether working in the studio with con-
trolled lighting or on location.
DIGITAL CAMERAS
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ash to be employed at shutter speeds up to 1/500s. And thanks
to the large format of the H System cameras, there is a consider-
ably shallower depth of eld range, making it much easier to utilise
selective focus to creative effect.
A choice of bright viewnders
One of the important traditional advantages of the medium format is
the extra-large and bright viewnder image, enabling extremely pre-
cise compositions and easy operation in dim lighting. The H5D-50c
comes with the HVD 90x viewnder designed for full performance
over the large sensor. Hasselblad has added an interchangeable
waist-level viewnder, the HVM, for the entire range of H system
cameras.
The bright and large viewnder image is ideal for creative composing
and the photographer is able to shoot in the fashion that suits them
most; maintaining eye contact with the model, or gaining impact by
shooting from a point lower than eye-level, for example.
Medium Format digital capture advantage
In digital photography, the advantages of large format cameras have
become even more obvious. The basic 6×4.5 cm design allows the
H5D-50c to use
able in digital photography. Consequently the sensor holds more
and larger pixels, which deliver the highest possible image quality in
terms of moiré-free color rendering without gradation break-ups in
even the nest lit surfaces.
one of
the largest image sensors currently avail-
An impressive lens line outperforming even the Carl
Zeiss icons
The highly renowned H system lens line includes 12 Auto-Focus
lenses, all with central lens shutters. Range is from 24mm to
300mm, 50-110mm zoom, 35-90mm zoom, a 1.7X Converter and
a dedicated wide angle Macro Converter. The built-in central shutter
allows ash to be used at all shutter speeds up to 1/800s. making
ash photography in daylight easy. It also improves image quality by
gernerating extremely low camera vibration.
The HTS 1.5 tilt/shift adapter delivers an easy to use, portable tilt/
shift solution for 6 H System lenses ranging from 24mm to 100mm.
The CF lens adapter allows use of the classic CF-lenses from the
Hasselblad V-camera, with full use of their central shutters, allowing
Built-in Wi-Fi
This allows for complete camera control from iPhone or iPad even
when the camera is not connected to a computer. Using the iOS app
Phocus Mobile, you can see previews, browse images and remote
control the camera from your iPhone or iPad.
Digital Lens Correction and Ultra-Focus for image
perfection
The H5D-50c camera allows information from the lens and exact
capture conditions to be fed to the camera processor for ultra-ne-
tuning of the auto-focus mechanism, taking into account the design
specications of the lens and the optical specications of the
sensor. In this way the full H System lens program is even further
enhanced, bringing a new level of sharpness and resolution.
Detailed information about capture condition is also stored in the
image le. This information is then used by Phocus to perform
“Digital Lens Correction” (DAC), which is an automatic correction
of the images based on a combination of the various parameters
concerning each specic lens for each specic shot, ensuring that
each image represents the best that your equipment can produce.
Digital Lens Correction is available regardless if Phocus or Adobe
Photoshop Lightroom is used.
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Improved handling
Many new features have been added to the H5D to make using the
camera even easier than before. This includes the option to use the
grip controls to control settings and operation of the sensor unit;
you can control zoom, browsing and menu selection without taking
your hand off the grip. The Prole handling feature allows you to
store complete camera settings in memory for easy access. Seven
different camera set-ups can be stored and settings from both the
body and sensor unit are stored in the prole and these proles can
easily be managed through Phocus software..
Live Video and Live View
The new CMOS sensor allows for much faster operations than CCD
sensors. This makes it possible to provide a much improved Live
Video in Phocus but also Live View on the rear display. Both modes
are perfect for composing and focus checking.
Phocus for professional level workow
Phocus provides an advanced software toolbox that has been espe-
cially designed to easily achieve optimum workow and absolute
image perfection from Hasselblad raw image les.
With the H5D-50c camera system Phocus provides:
• Uncompromising Image Quality
• Extended camera control with which to operate your H5D
camera. Features, such as live video for easier shot set-up and
workow, or the ability to control the lens drive for focusing or
camera settings when the camera is in a remote position or
when the digital capture unit is mounted on a view camera,
bring an entirely new level of exibility to the way you shoot.
• Moiré Removal Technology automatically applied directly on the
raw data, leaving image quality intact and eliminating the need
to carry out special masking selections or other manual proce-
dures, saving hours of tedious post-production work.
DIGITAL CAMERAS
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• Flexible Workow. The Phocus GUI features easy-to-use options
that allow you to customize your set-up to suit a range of dif-
ferent workow situations, such as choice of import source,
browsing/comparison functions, le management, image export
in a number of le formats, pre-setting of options for upcoming
shoots, and much, much more.
• The extended metadata (GPS, etc), included in all Phocus
images provides for accurate and detailed cataloguing and
indexing, easy image management, and includes added GPS
data functionality in order to allow a range of functions. Phocus
links GPS data directly to Google Earth, for example, making
geographic reference a snap and image storage and retrieval
much easier.
• Perfect Viewing Quality. The Phocus Viewer delivers image view-
ing quality that matches every detail of what you will see later
in Photoshop. In addition, the Phocus Viewer allows you to cus-
tomize layout and composition to suit your current or desired
workow, providing a wide range of options including full view,
compare, browse, horizontal, or vertical view, and so on. You
can have multiple folders open simultaneously for side-by-side
viewing, comparison, and selection. The improved Live Video
function will now provide high frame rate in colour.
• L* colour space. The Reproduction tool will now let you select
a new Hasselblad L* working space as an alternative to Has-
selblad RGB.
• Built-in calibration of Eizo monitors. Use the built-in calibration
tool for self calibrating Eizo monitors-
• Built-in Capture Sequencer. Control your camera from Phocus
in new ways. Perform customisable bracketing sequences, self-
timer, interval timer etc. directly from Phocus.
• Phocus Mobile app to control the camera and view images on
your iPhone/iPad. Works tethered or over Wi-Fi.
Electronic spirit level
The H5D-50c has an integrated electronic spirit level to make it
easy to produce a straight horizon. The spirit level is shown both in
the viewnder and on the rear LCD. You therefore don’t need to take
your eye from the viewnder to check camera alignment.
Camera info on rear LCD
To improve visibility in certain situations, the rear LCD can now show
a copy of the camera grip LCD where you see all relevant shooting
information.
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