Communication Brief
Fall 2005
Product: SONY® VAIO® TX Notebook Computer – TXN10 Series Channel: Commercial
APPROVED PRODUCT NAMES
•VAIO® TX Notebook Computer
•VAIO® TX Notebook PC
•VAIO® TX Notebook
VAIO Professional Notebooks with AdaptivePlus™ Technology
AdaptivePlus™ technology incorporates flexibility, security, mobility, and communications features for progressive, cost-effective IT resource management. The ability to swap out cross-compatible peripherals, gives you the flexibility you need to ensure cost-effective purchasing decisions. AdaptivePlus™ technology also touts some serious security features to keep your company’s sensitive information under tight wraps. After all, eighty percent of stolen laptops are stolen for the information they contain, and not for the hardware itself1. In fact, of the 600,000 laptop thefts reported in 2003, the result was a loss of an estimated $5.4 billion worth of proprietary information2. That’s why we’ve incorporated a biometric fingerprint sensor, hard drive password protection and a trusted platform module to protect your information even if a notebook is stolen. And for those road warriors who demand a travel-friendly notebook, AdaptivePlus™ technology delivers cutting-edge mobility and communications features such as built-in 802.11 a/b/g wireless LAN3, Bluetooth-Technology4 and an optional built-in camera for real time video conferencing.
1.The SANS Institute, 2005
2.Safeware Insurance, 2003
HEADLINES
•Wireless beyond hotspots
•World-class mobile computing
•Ultimate mobile companion
•Ultra-light, ultra-thin
•Best-in-class ultra-portable PC
FEATURE HIGHLIGHTS
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Sleek, ultra-portable design |
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Sleek, durable, ultra-portable 2.8 lbs6 and less than 1" thin7 with cutting-edge carbon-fiber casing and |
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durable razor-thin LCD panel |
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Built-in wireless Wide Area Network (WAN) technology2 |
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Access the Sprint® Mobile Broadband high-speed EV-DO service for wireless internet access beyond |
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hotspots2 |
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SmartWi™ Technology |
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SmartWi™ Technology seamlessly integrates wireless WAN,2 wireless LAN3 and Bluetooth®4 |
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technologies |
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Long battery life1 |
X hours of standard battery life1 for increased productivity on-the-go
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11.1" widescreen display5 |
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11.1" WXGA widescreen display5 with XBRITE™ LCD technology and white LED backlight delivers |
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brilliant colors and stunning clarity |
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Peace-of-mind security features |
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Peace-of-mind security features include biometric fingerprint sensor and G-Sensor™ Shock Protection |
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Carbon-fiber casing |
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Enclosed in carbon fiber, the same material used to keep jets and sports cars light, quick and durable |
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CD/DVD Burner8 |
Advanced DVD+R Double Layer/DVD±RW drive8 for enhanced storage
SONY® VAIO® TX NOTEBOOK COMPUTER – 8/31/05 |
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Communication Brief
Fall 2005
COPY POINTS |
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Solution |
Benefit Copy |
Supporting Features |
Ultra-portable and durable |
The luxuriously sleek and ultra-portable |
• 2.8 lbs,6 0.9" thin7 |
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VAIO® TX notebook boasts an incredibly |
• x hours of standard battery life1 |
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small and lightweight form-factor |
• Integrated wireless Wide Area |
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encased in super-durable carbon fiber. |
Network (WAN)2 technology |
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This best-in-class PC weighs only 2.8 lbs6, is |
• Sprint® Mobile Broadband high-speed |
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less than 1” thin7, and features an |
EV-DO service2 |
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incredible x hours of battery life1. And with |
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built-in wireless Wide Area Network (WAN) |
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technology, you can access the internet |
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from virtually anywhere through the Sprint® |
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Mobile Broadband high-speed EV-DO |
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service. 2 |
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Powerful and efficient |
The lightweight and portable VAIO® TX is |
• x hours of standard battery life1 |
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the premier mobile notebook PC that also |
• Intel® Core™ Solo Processor Ultra Low |
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packs a powerful punch with a state-of- |
Voltage |
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the-art, ultra-low voltage Intel® Core™ |
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Solo processor. This next generation |
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mobile processor for power-optimized |
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mobile processing expertly manages |
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power resources to increase computing |
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stamina and deliver an incredible x hours |
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of standard battery life.1 |
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Wireless Wide Area Network |
The VAIO® TX Notebook is more than just |
(WAN) Technology |
portable, it’s a truly mobile wireless |
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companion. True mobility is about broad |
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access, just as much as it is about slim, |
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lightweight design. And the VAIO TX |
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Notebook is taking that access farther |
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than ever before. With integrated wireless |
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Wide Area Network (WAN)2 technology |
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and a subscription to the Sprint® Mobile |
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Broadband high-speed EV-DO service, |
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you can extend your wireless coverage |
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beyond LAN access networks and |
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hotspots. The VAIO TX Notebook gives |
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you the freedom to go farther, do more, |
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and stay connected. |
Sprint Mobile Broadband |
Get ready for high-speed wireless services |
Network |
optimized for data with Sprint® Mobile |
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Broadband, the nation’s largest mobile |
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broadband network with superior speed |
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and coverage. No matter the size of your |
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company, anyone and everyone who |
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relies on their notebook computer or their |
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handheld device to conduct business |
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remotely can benefit from the increased |
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efficiency and productivity of wireless |
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WAN data access. |
SONY® VAIO® TX NOTEBOOK COMPUTER – 8/31/05
•Integrated wireless Wide Area Network (WAN)2 technology
•Sprint® Mobile Broadband high-speed EV-DO service2
•Sprint® Mobile Broadband high-speed EV-DO service2
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Communication Brief
Fall 2005
Solution |
Benefit Copy |
Supporting Features |
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SmartWi™ Technology |
Sony’s original SmartWi™ technology |
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SmartWi™ Technology |
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seamlessly integrates wireless Wide Area |
• Integrated wireless Wide Area |
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Network (WAN)2, 802.11 b/g wireless LAN3 |
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Network (WAN)2 technology |
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and Bluetooth®4 technologies. Now you |
• Sprint® Mobile Broadband high-speed |
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can quickly and easily toggle among |
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EV-DO service2 |
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your wireless connectivity options – |
• Integrated 802.11 b/g wireless LAN3 |
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wireless LAN for home, office, and |
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Bluetooth® technology4 |
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hotspots; Bluetooth for peripherals; and |
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wireless WAN for access to the Sprint® |
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Mobile Broadband services when you’re |
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traveling outside the reach of LAN |
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access networks and hotspots. |
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Long Battery Life |
Sony’s innovative battery technologies |
• x hours of standard battery life1 |
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combined with an ultra low voltage Intel® |
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Intel® Core™ Solo Processor |
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Core™ Solo processor work to expertly |
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manage power resources to increase |
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computing stamina and deliver x hours of |
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standard battery life.1 |
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Exceptional LCD |
The VAIO® TX Notebook features a |
• 11.1" WXGA widescreen display5 |
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generous 11.1" WXGA widescreen display5 |
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XBRITE™ LCD technology |
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with Sony’s original XBRITE™ LCD |
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White LED backlight |
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technology and white LED backlight for |
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higher brightness levels than standard |
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displays. The result: deeper blacks, |
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brighter whites, true-to-life color, and |
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razor-sharp detail. And with the anti- |
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reflective coating to minimize reflection, |
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you can enjoy a beautifully clear image |
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from any viewing angle. It’s the ideal way |
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to present your photos and home videos, |
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and the only way to watch movies and |
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DVDs when you’re on the go. |
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Biometric Fingerprint Sensor |
Fingerprint biometrics is a convenient |
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and secure way to protect your |
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computer and the information on it with |
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a simple swipe of your finger. It also stores |
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passwords to secure websites you visit, so |
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authentication and access are quick |
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and easy – you only need your |
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fingerprint. |
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G-Sensor™ Shock Protection |
G-Sensor™ Shock Protection makes your |
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data even less vulnerable to loss or |
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damage. When the built-in 3D acceleration sensor detects a risky movement like being dropped, the HDDhead will lock up to secure its position and reduce the risk of damage from scratching.
SONY® VAIO® TX NOTEBOOK COMPUTER – 8/31/05 |
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