Sony DSC-W55-L Marketing Specifications
DSC
-W55/L
Cyber-shot®
digital still camera
In light blue, the DSC-W55 is a stand-out choice for style-conscious start-out or step-up camera customers who
appreciate real value and advanced technology. 7.2 MP imaging, Carl Zeiss® 3X Optical zoom lens and high
sensitivity combine to capture clear, high-detail images even in low light -- and with up to 380-shot Stamina®
battery power, 56 MB Internal Memory capacity and large 2.5”LCD screen, the DSC-W55 is ideal for family
memories at home or on the road.
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Step-up
7.2 MP Super HAD™ CCD
More megapixels give you more detail and
definition when you make big prints or crop
in tight on your subject. The advanced
Sony® Super HAD™ (Hole Accumulated
Diode) CCD design allows more light to pass
to each pixel, increasing sensitivity and
reducing noise.
Carl Zeiss® 3X Optical Zoom Lens Design
A top-quality Carl Zeiss® 3X Optical zoom
lens design helps the DSC-W55 bring
distant subjects closer and lets you frame
shots quickly for better composition -- a
real advantage for family sports, outdoor
fun and travel photos.
Large 2.5”LCD Screen
The DSC-W55 provides a large, bright LCD
screen for composing shots, checking
results, sharing your photos on location and
reading camera setup menus even in full
sunlight.
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High Sensitivity Mode
With high sensitivity of ISO 1000, the DSCW55 gives you better shots in low light so
you can shoot without flash to preserve the
mood -- great for birthday parties, indoor
gatherings and candid portraits.
Clear RAW™ Noise Reduction
The original Sony Clear RAW™ NR (Noise
Reduction) image processing technology
helps suppress color noise that can
accompany high-sensitivity shooting.
56 MB Internal Memory
The DSC-W55 allows you to capture a large
number of images without a flash memory
card, so it’s great for traveling or for quick
candid snapshots.
Memory Stick Duo™ Media Convenience
The DSC-W55 also has a built-in slot for
optional Memory Stick Duo™ or Memory
Stick PRO Duo™ media -- the compact, highcapacity storage media that make it easily
to upload photos to your computer or make
lab-quality prints at home on your Sony
Picture Station™ digital printer (sold
separately).
Function Guide Text/Icon Display
An on-screen Function Guide text/icon
display makes it easy to learn the camera
functions that give you greater creative
freedom to adjust photo settings.
Versatile Color Modes
The DSC-W55 gives you greater creative
freedom to adjust color mode for the
creative results you want -- with Natural
setting for subtle colors, Rich setting for
more intense colors, in addition to
Monochrome and Sepia color settings.
Convenient Photo Modes
To adjust quickly for specific shooting
situations, the DSC-W55 lets you choose
from several convenient photo modes: Auto,
P-Auto, and Scene Selections for Twilight,
Twilight Portrait, Landscape, High
Sensitivity, Soft Snap, Snow, and Beach
environments.
14X Smart Zoom® Feature
The Sony Smart Zoom® feature
intelligently “crops into” the central
portion of interest in your photo, avoiding
the image degradation of other digital
zooms.
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MPEG Movie VX Fine Mode
The DSC-W55 can capture VGA (640 x 480)
audio/video clips at high frame rate (up to
30 frames per second ), with length limited
only by the capacity of your media.
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Stamina® Battery Power
Sony lets you capture up to 380 shots with
a fully charged NP-BG1 Lithium Ion battery -
- enough shooting capacity to cover a long
weekend or a whole vacation.
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Burst Mode
You can fire off four shots automatically at
7.2 MP mode or up to 64 shots at VGA
Standard mode -- a great way to capture a
child’s first steps or a pet’s best tricks.
Picture Motion Browser Software
Supplied software makes it easier to
upload, organize and search photos on your
PC -- and provides a convenient map view
function to sort photos by location and
display their origin on a world map by using
an optional GPS unit.
Sony Electronics Inc. • 16530 Via Esprillo • San Diego, CA 92127 • 1.800.222.7669 • www.sony.com
Last Updated: 07/03/2007
DSC
-W55/L
Cyber-shot®
digital still camera
1: Viewable area, measured diagonally.
2: Actual results may vary based on product settings, usage patterns, battery and environmental
conditions.
3: Smart Zoom® feature will not work at highest resolution setting.
4: Shooting at high frame rate of up to 30 frames per second requires Memory Stick PRO Duo™ media.
© 2007 Sony Electronics, Inc.
All rights reserved. Reproduction in whole or in part without written permission is prohibited. Sony, Clear
RAW, Cyber-shot, Handycam, Memory Stick Duo, Memory Stick Duo PRO, Picture Station, Smart Zoom,
Stamina, Super HAD, and Walkman are trademarks of Sony. All other trademarks are trademarks of their
respective owners.
Please visit the Dealer Network for more information at www.sony.com/dn
Specifications
General
Megapixel: 7.2 MP
Imaging Device: 1/2.5" Super HAD™ CCD
Recording Media: 56MB internal Flash
Memory, optional Memory Stick® DUO
Media, optional Memory Stick DUO
PRO™ Media
Convenience
White Balance: Automatic, Cloudy,
Daylight, Fluorescent, Incandescent,
Flash
Self Timer: Yes (10 seconds, 2 seconds, Off)
Memory Stick PRO™ Media Compatibility:
Tested to support up to 8GB Memory
Stick DUO PRO media capacity ; does
not support Access Control security
function.
Still Image Mode(s): Burst, JPEG
(Fine/Standard), Multi-Burst
Red-Eye Reduction: Yes (On/Off all modes)
Burst Mode: 4 Shot at 1.1 fps (7.2MP JPEG
fine), 64 Shot VGA at 1.3 fps (JPEG std.)
Erase/Protect: Yes/Yes
Date/Time Stamp: No/ No
Media/Battery Indicator: Yes/Yes
Color Mode(s): Black & White, Natural, Rich,
Sepia
Convenience Features
Real Imaging Processor™ Technology: Yes
AF Illuminator Light: Yes
PictBridge Compatible: Yes
Multi-Pattern Measuring: Yes
SteadyShot® Image Stabilization: N/A
Scene Mode(s): Beach, High Sensitivity,
Landscape, Snow, Soft Snap, Twilight,
Twilight Portrait
Movie Mode(s): MPEG VX Fine with Audio
(640x480 at 30fps) (MPEG VX Fine
requires Memory Stick DUO PRO™
media), MPEG VX Standard with Audio
(640x480 at 16fps), Video Mail with Audio
(160x112 at 8fps).
Power Save Mode: Yes (after approx. 3 min.
of inactivity)
Inputs and Outputs
Accessory Terminal: N/A
Audio/Video Output(s): Yes via Mutli-Use
Connector
USB Port(s): Yes (Supports USB 2.0 )
Hardware
LCD: 2.5" (115K Pixels TFT LCD Screen)
Viewfinder: Optical
Lens Construction: 6 Elements in 5 Groups,
3 Aspheric Elements
Microphone/Speaker: Yes/ Yes
Lens Type: Carl Zeiss® Vario-Tessar®
Docking Station: N/A
Operating Conditions
Flash Effective Range: ISO Auto: 6” to 12'
8" (0.2-3.9m)(W), ISO 1000: 6" to 23’ (0.2-
7.0m)(W)
Flash Mode(s): Auto, Forced On, Forced Off,
Slow Synch
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TM 1 5
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Optics/Lens
Focal Length: 6.3 -18.9mm
35mm Equivalent: 38 - 114 mm
Focus: 5 Area Multi-Point AF, Center AF
Aperture Range: f2.8-7.1(W), f5.2-13 (T)
Shutter Speed: 1/8-1/2000 sec. (Auto), 1-
1/2000 sec. (Program Auto)
Exposure Compensation: ±2.0 EV, 1/3 EV
Step Increments
ISO: Auto, 100, 200, 400, 800, 1000
Filter Diameter: 30mm (with VAD-
WB
Adapter Ring)
Smart Zoom® Technology: Up to 3.6X
(5MP), 4.5X (3MP), 5.6X (16:9 2MP) 14X
(VGA Resolution)
Digital Zoom: 0-2.0X (Precision)
Optical Zoom: 3X
Macro Mode: Yes
Total Zoom: 6X
Minimum Focus Distance: 19.7" (50 cm),
Macro 0.74" (2 cm)
Power
Battery Type: Lithium-Ion NP-BG1
Battery Capacity: 3.6V, 960 mAh
Service and Warranty Information
Limited Warranty: 1 Year Parts & Labor
Software
Supplied Software: Windows: Picture
Motion Browser Vers 2.0 + USB Driver
Operating System Compatibility:
Microsoft® 2000 Professional, Me, XP
Home and Professional; Macintosh® OS
9.1/9.2/OS X (10.0-10.4)
Dimensions
Weight: 4.2 oz (116 g) Body; 5.1 oz. (147 g)
including Battery and optional Memory
Stick® DUO Media
Measurements: 3 1/2" x 2 1/4" x 7/8" (89 x 57
x 23 mm)
Supplied Accessories
NP-BG1 rechargeable battery
BC-CSG battery charger
A/V and USB multi-connector cables
Wrist strap
Software CD-ROM
Note: No Memory Stick® DUO media or
adaptors are included.
Optional Accessories
Accessory Kit (ACC-CLGB)
Rechargeable Lithium-Ion Battery (NP-
BG1)
Conversion Lens Adaptor Mount (VAD-WB)
Wide Angle Conversion Lens (VCL-DH0730)
Super Telephoto Conversion Lens (VCL-
DH2630)
Telephoto Conversion Lens (VCL-DH1730)
Polarizing Kit Filter (VF-30CPKS)
External Slave Flash w/Bracket (HVL-FSL1B)
Genuine Leather Cases (LCS-
TWA/TWB/TWC/TWD)
GPS Unit Kit (GPS-CS1KA)
Memory Stick Duo™ PRO (MSX-512S)
Memory Stick Duo™ PRO (MSX-1GST)
Memory Stick Duo™ PRO (MSX-2GS)
Memory Stick Duo™ PRO (MSX-M4GS)
Memory Stick Duo™ Adaptor (MSAC-M2)
Memory Stick Duo™ USB Adptr (MSAC-
US40)
Color: Blue
UPC Code: 027242705449
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