Sony DSC-W530-P, DSC-W530-G, DSC-W530-L, DSC-W530-B, DSC-W530-S Marketing Specifications

DSC-W530/B

Shoot more life with the Sony® DSC-W530. Capture landscapes with
one touch using Sweep Panorama mode, get that perfect portrait
with Smile Shutter technology, snap wider scenes with the 26mm
wide angle lens, get high quality photos with 14.1 megapixels, and
automatically get clear shots with SteadyShot® image stabilization and
iAuto; all in a sleek little design.

14.1 Megapixel Super HAD™ CCD Image Sensor

A powerful 14.1 megapixel 1/2.3" Super HAD™ CCD image sensor helps you capture gorgeous
images with superb contrast and clarity down to the nest detail. With 14.1 megapixels, you can
create stunning, photo-quality prints up to A3+ (13x19”) size, or crop your images and still come
away with high resolution shots.

2.7” (230K dots) Clear Photo LCD™ display

Generous 2.7” (230K dots) Clear Photo LCD™ display
features sharp, natural color that makes it easy to compose shots, read menus, and view photos,

even in
bright sunlight.

Carl Zeiss® Vario-Tessar® Lens with 26mm equivalent wide 4x Optical Zoom

The high-performance Carl Zeiss® Vario-Tessar® 4x optical zoom lens brings distant subjects closer
for video recording as well as for outdoor, sports, and travel photos, and Close Focus shoots
close-ups within a ½” of the subject. A wide angle of 26mm equivalent wide-angle lens allows
you to take wider shots of the scene or group in crowded spaces.

Sweep Panorama™ mode

Reach beyond the traditional wide angle lens, and capture more breathtaking shots with
Sweep Panorama™ mode. Simply press the shutter button and sweep the camera in the desired
direction and the camera continuously shoots at a high speed, then seamlessly stitches the
images together with automatic position adjustment to create one stunning panoramic image.
Available in wide and ultra-wide options, the camera can take panoramic shots of up to 230
degrees. Now capturing wide landscapes is as easy as press and sweep.

SteadyShot® image stabilization

SteadyShot® image stabilization compensates for camera shake and helps prevent blur through
use of digital processing technologies.

Intelligent Auto Mode

Unlike traditional auto mode, Intelligent Auto (iAuto) mode thinks for you, recognizing scenes,
lighting conditions, faces, and adjusts settings resulting in clear images, faces with natural skin
tone and less blur. Take advantage of all the technology without leaving Auto mode. Kids on
the playground, landscape shots, a beautiful ower or an indoor birthday party; all result in clear
images without leaving auto mode.

Face Detection technology

Face Detection technology detects up to eight individual faces and adjusts focus, exposure, and
white balance to help deliver crisp, properly lit images of family and friends.

Smile Shutter™ technology

Smile Shutter™ technology captures a smile the moment it happens. Simply press the Smile
Shutter™ button and the camera does the rest. You can also select adult and child priority and
indicate the degree of Smile Detection sensitivity. Intelligent Scene Recognition can now be
used together with Smile Shutter™ mode when the Intelligent Auto mode is on. This means that
beautiful smiles can be captured with settings optimized for the particular scene, even in dicult
conditions such as twilight and backlighting.

480p AVI VGA Movie Mode

In 480p AVI movie mode the camera shoots 640 x 480 movies at 30 fps, the standard format
when working with a PC. Users will create movies in les small enough to transfer to a compatible
PC or Mac
eortlessly upload media to popular photo and video-sharing websites such as Photobucket
and YouTube.

®

computer and connected to the internet.³ Once transferred to your computer

®

Natural Flash

Conventional point-and-shoot camera ash shots just don't capture colors the way the eye sees
them. Natural Flash mode takes a reference shot without ash and then uses that reference to
correct the color, for far more lifelike images.

Self-Portrait Timer

Self-Portrait Timer helps take the guesswork out of self portraits by utilizing Face Detection
technology to recognize when your face enters the frame. Once the camera detects your face,
it triggers a 2-second timer, and then snaps a picture.

Anti-blink Function

It’s frustrating to capture the perfect shot, only to review it later and discover subjects blinked
during the photo. The Anti-blink function works to help counter blinking and squinting. When the
camera is set to So Snap, the Anti-blink function captures two images, recording only the photo
with less squinting. If a blink is detected in other shooting modes, a warning will be displayed aer
you take the shot.

Dynamic Range Optimizer Standard and Plus

Dynamic Range Optimizer (DRO) Standard and Plus uses a sophisticated algorithm to help
recover shadows and highlights. The result is more natural images with clearer details that more
closely match what your naked eye sees. DRO is particularly eective when shooting backlit
portraits or any scene with a dramatic contrast between background and foreground lighting.
DRO Plus allows for even greater optimization by analyzing each region of an image and
performing additional image processing.

Intelligent Scene Recognition (iSCN) Mode

Intelligent Scene Recognition (iSCN) Mode automatically detects eight dierent types of scenes
and, within just 1/30th of a second, selects the appropriate camera settings: Backlight, Backlight
Portrait, Twilight, Twilight Portrait, Twilight using a tripod, Portrait, Landscape and macro. iSCN
has two modes: Auto and Advanced. In Auto Mode, the camera takes a single shot using the
optimal settings. In Advanced Mode, the camera takes a photo with the optimal settings and,
if in dicult lighting (low light or back light) immediately takes a second photo with another
optimized setting so you can choose which to keep.

High Sensitivity Mode (ISO 3200)

High ISO allows for faster shutter speed, so you can take photos indoors or in low light without the
need for a ash. In addition to High Sensitivity Mode (ISO), you can select up to seven ISO settings
(Auto, 125, 200, 400, 800, 1600, 3200) when shooting in Program Auto Mode to adjust sensitivity to
your shooting conditions.

Easy Shooting Mode

Specications

Camera

Camera Type

Imaging Sensor

Imaging Sensor

Processor

Pixel Gross

Eective
Picture
Resolution

Color Filter
System

Recording

Compact zoom
digital camera

1/2.3" (7.76mm)
Super HAD CCD
Sensor

BIONZ

14.5MP

14.1MP

RGB primary color
lters

optional “Memory
Stick Duo” (No
movie recording),
optional “Memory
Stick PRO Duo”,
optional “Memory
Stick PRO-HG

Media Type

®

Still Image
Mode

Still Image
Max Eective
Resolution

Duo”, optional
SD Memory Card
(Class 2 or higher),
optional SDHC
Memory Card
(Class 2 or higher),
optional SDXC
Memory Card
(Class 2 or higher)

JPEG

Approx. 14.1
Megapixels

Still Image Size
16:9

Still Image Size
3:2

Still Image Size
4:3

Panorama Still
Image Size

Sweep Multi
Angle Image
Size

Video Format

11M (4,320 x 2,432)
/ 2M (1,920 x
1,080)

No

14M (4,320 x
3,240), 10M (3,648
x 2,736), 5M (2,592
x 1,944), VGA (640
x 480)

(7,152 x 1,080) /
(4,912 x 1,080) /
(4,912 x 1,920) /
(3,424 x 1,920)

No

AVI / Motion JPEG

Video Mode

Photo Capture
from Movie

Dual Record

Audio Format

Microphone/
Speaker

Optics/Lens

Lens Type

VGA (640 x 480,
30fps, progressive)

QVGA (320 x 240,
30fps, progressive)

No

No

CCITT u-Law

Mono / Mono

Carl Zeiss® Vario-

®

Tessar