PayPal, Inc. and the authors assume no liability for errors or omissions, or for damages, resulting from
the use of this Manual or the information contained in this Manual.
PayPal, Inc. and the authors assume no liability for errors or omissions, or for damages, resulting from
the use of this Manual or the information contained in this Manual.
4May, 2005Merchant User Manual and Integration Guide
Merchant User Manual and Integration GuideMay, 200513
List of Figures
14May, 2005Merchant User Manual and Integration Guide
Preface
This Document
This document, the Merchant User Manual and Integration Guide, which describes how to
use and integrate PayPal features for merchants, replaces the PayPal Merchant User Manual and Integration Guide, issued in February, 2005.
Intended Audience
This document is written for merchants whose websites use PayPal features to obtain
payments from PayPal members.
Notational Conventions
This document uses typefaces to identify the characteristics of text. These typefaces and the
characteristics they imply are described below:
TypefaceHow Used
serif italicsA document title.
A term being discussed or defined.
For example: A file is a readable or writable stream of characters …
Boolean values (not keywords).
For example: The function returns true if it encounters an error.
monospaced Pathnames or file names that appear in body text frames.
Code-related names that appear in body text frames. Such names are used for
functions, callbacks, arguments, data structures, and fields.
For example: AbstractResponseType is the SOAP response type definition on
which all PayPal API response methods are based.
Components of Internet protocol requests and responses, such as HTTPS and
FORM variables.
For example: The PayPal system uses a method=POST request to return IPN
status variables related to subscriptions, such as txn_type.
Serif boldUser interface names, such as window names or menu selections.
For example: On the Profile page, click Email to confirm your email address.
Merchant User Manual and Integration GuideMay, 200515
Preface
TypefaceHow Used
San-serif
oblique
Placeholders used in the context of a format or programming standard or formal
descriptions of PayPal system syntax. Placeholders indicate values or names that
the reader should provide.
Example: For example, amount is the variable for a single-item shopping cart, but
amount_
is the item amount for the third item in a multiple-item shopping cart.
X is the name of the variable for a multi-item shopping cart. amount_3
To convey additional information, this document may also apply color and underlining to words or
phrases that use the typefaces described above. Such use is described below:
Text attributeHow Used
xxxxxx
xxxxxx
Documentation Problems
Hypertext link to a page in the current document or to another document in the set.
Hypertext link to a URL or that initiates a web action, such as sending mail.
If you discover any errors in or have any problems with this documentation, please e-mail us
by following the instructions below. Describe the error or problem as completely as possible
and give us the document title, the date of the document (located at the foot of every page),
and the page number or page range.
To contact Customer Service about documentation problems:
1. Go to
https://www.paypal.com/.
2. Click Help in the upper left corner of the page.
3. Click Contact Us in the lower left of the page.
4. Chose Help by Email.
5. Complete the form.
To contact Developer Technical Support about documentation problems:
1. Log in to your account at
https://developer.paypal.com/by entering your email address and
password in the Member Log In box
2. Click Help Center at the bottom of the box on the right side of the page.
3. Click Email PayPal Technical Support.
4. Complete the form.
16May, 2005Merchant User Manual and Integration Guide
Preface
Merchant User Manual and Integration GuideMay, 200517
Preface
18May, 2005Merchant User Manual and Integration Guide
1
Introduction
The Merchant User Manual and Integration Guide provides information about the majority of
PayPal's features, and instructions for using these features to meet your online payment needs.
Use the Merchant User Manual and Integration Guide to:
z Quickly and easily set up eCommerce functionality with PayPal. For example, learn how to
integrate PayPal into your website in minutes with the PayPal Shopping Cart or Buy Now
buttons.
z Learn more advanced techniques and tools to get the most out of the PayPal products. For
example, set up Instant Payment Notification to integrate PayPal payments with your
business's back-end operations.
z Understand what your buyers see when they pay with PayPal. For example, review what it
means for a new buyer to optionally create a PayPal account using the PayPal Account
Optional feature.
z View various product flows to better visualize your end product.
z Review recommended solutions and best practices.
The Merchant User Manual and Integration Guide includes information about, and
instructions for using, the following features:
z Buy Now Buttons
z Donations Buttons
z Shopping Cart Buttons
z PayPal Account Optional
z Custom Payment Pages
z Instant Payment Notification
z Payment Data Transfer
z Multi-User Access
z Shipping, Handling, and Tax
z Auto Return
Merchant User Manual and Integration GuideMay, 200519
Introduction
1
PayPal-Supported Currencies
PayPal-Supported Currencies
The following currencies are supported by PayPal.
TABLE 1.1PayPal-Supported Currencies, Currency Codes, and Maximum
Transation Amounts
CodeCurrency
AUDAustralian Dollar12,500 AUD
CADCanadian Dollar12,500 CAD
EUREuro8,000 EUR
GBPPound Sterling5,500 GBP
JPYJapanese Yen1,000,000 JPY
USDU.S. Dollar10,000 USD
Maximum Transaction
Amount
Additional Information
The following table lists URLs you can consult for more information about PayPal.
NOTE: In most cases, you must log in to PayPal to see this additional information.
20May, 2005Merchant User Manual and Integration Guide
PayPal Payments Overview
2
This section provides a brief overview of each of the products described in this manual.
PayPal Account Optional
With PayPal Account Optional turned on, your customers who are new to PayPal will be able
to make credit card payments without signing up for a PayPal account. This setting is available
from your Profile, and is available to Premier and Business accounts.
PayPal Account Optional is turned on by default for all U.S. Premier and Business accounts.
This means that your customers who already have PayPal accounts will go through the same
Website Payments experience to which they’re accustomed.
Your new customers, or existing customers who are new to PayPal, will go through a checkout
that doesn’t require PayPal signup; however, they will have that option available after
completing the payment. Whether customers sign up for a PayPal account or not, you can set
your Buy Now, Donations, and Shopping Cart Buttons to return them to your website, and you
will still receive the same notification emails as in the current checkout flow.
For more information about PayPal Account Optional, see Chapter 4, “PayPal Account
Optional.”
Buy Now and Donations Buttons
PayPal makes it easy to accept donations and payments for single items through your own
website. The Buy Now and Donations Buttons feature can be implemented in minutes, giving
you easy access to business from PayPal’s millions of members, and any other buyer on the
Web.
Because using Buy Now and Donations Buttons to send and receive payments is secure, both
you and your customers remain protected. PayPal automatically encrypts your confidential
information using the Secure Sockets Layer (SSL) protocol with an encryption key length of
128 bits (the highest level commercially available). Your customers will not need to share
their private financial information (e.g. credit card or bank account numbers) during the
transaction, so they can complete payment while retaining security. However, using button
encryption does impose some limitations, and therefore PayPal does offer both encrypted and
unencrypted button options.
The flexibility of our Buy Now Buttons feature will keep your website working for you. You
can accept payments from current PayPal members as well as people who have just signed up
for our service, and you won’t lose your customers after they have made a purchase—the
payment process lets you return buyers to your website, not lose them to ours.
Merchant User Manual and Integration GuideMay, 200521
PayPal Payments Overview
2
Shopping Cart
Benefits of Buy Now and Donations Buttons include:
z Easy to implement — no CGI scripting necessary.
z No up-front costs — you’ll have the same low fee schedule used as when you receive other
PayPal payments.
z Sell with ease — PayPal maintains detailed transaction records on the PayPal website.
z Improve buyer experience — with customizable buttons and secure payments, happy
customers become repeat customers.
For more information about Buy Now and Donations Buttons, see Chapter 5, “Creating Buy
Now and Donation Buttons.”
Shopping Cart
When you use PayPal’s free Shopping Cart, your customers can purchase multiple items with
a single payment, browse your entire selection, and view a consolidated list of all their items
before purchasing. The PayPal Shopping Cart is a low-cost way for you to accept credit card
and bank account payments, and can be fully integrated with your website in a few easy steps.
The PayPal Shopping Cart also offers customizable buttons and secure payments to help you
improve your buyer experience, so happy customers become repeat customers.
For more information about PayPal's Shopping Cart, see Chapter 6, “Creating Shopping Cart
Buttons.”
Custom Payment Pages
With our Custom Payment Pages feature, you can tailor PayPal's payment pages to the style of
your website for a truly seamless payment experience. Make PayPal's payment flow yours
with custom page colors and your own images. Custom Payment Pages can be used with all
PayPal Website Payment buttons, including Buy Now, Donations, Shopping Cart, and
Subscriptions.
For more information about Custom Payment Page, see Chapter 8, “Custom Payment Pages.”
Calculating Shipping, Handling, and Tax
You can set up your PayPal account to automatically calculate and charge shipping and sales
(or value added) tax, as well as specify a different tax rate for each of the 50 U.S. states and
any of the countries listed. In addition, you can charge shipping costs as a fixed rate based on
the amount of the total purchase, or as a percentage of the purchase price. You also have the
option to assign shipping amounts to individual products.
22May, 2005Merchant User Manual and Integration Guide
For more information about shipping and tax, see Chapter 9, “Calculating Shipping, Handling,
and Tax.”
Contact Telephone Number
The Customer Contact Information Telephone field provides merchants with a contact
telephone number for their buyer. In accordance with our User Agreement, merchants may
only use this Contact Telephone Number to communicate with buyers about the related
purchase. This number may not be used for unsolicited commercial messages.
Auto Return
Auto Return for Website Payments allows merchants to eliminate the Payment Receipt page in
the Website Payments flow and automatically return or redirect buyers to their website upon
payment completion.
PayPal Payments Overview
Contact Telephone Number
2
For more information about Auto Return, see Chapter 11, “Auto Return.”
Back-end Integration Methods
There are two back-end integration methods, Instant Payment Notification and Payment Data
Transfer.
Instant Payment Notification
PayPal's Instant Payment Notification (IPN) allows you to integrate PayPal payments with
your website's back-end operations. IPN provides immediate notification and confirmation of
PayPal's payments you receive, allowing you to:
z Customize your website's response to customer purchases in real-time.
z Track customers through the notification's pass through variables.
z Automate your fulfillment operations.
z Store transaction information in your own database.
Once you activate IPN, you will receive an IPN when a payment is first received that will
display the status of the payment (Completed or Pending). If the payment status was Pending,
you will receive another IPN when the payment clears, fails, or is denied.
IPN can be seamlessly integrated with each of the PayPal Website Payments solutions (Buy
Now Buttons, PayPal Shopping Cart, Subscriptions and Recurring Payments, and Donations),
as well as with regular PayPal Send Money and Mass Pay payments, and lets you focus on
selling, not on manually tracking your orders.
Merchant User Manual and Integration GuideMay, 200523
PayPal Payments Overview
2
Payment Receiving Preferences
For more information about IPN, “Instant Payment Notification (IPN) ” on page 103.
Payment Data Transfer
Payment Data Transfer (PDT) provides merchants with the ability to display transaction
details to buyers who are redirected back to their site upon payment completion.
For more information about PDT, see “Payment Data Transfer” on page 96.
Payment Receiving Preferences
Once you have set up your PayPal account, you’re ready to start receiving payments. Your
Payment Receiving Preferences let you manage the types of payments you receive.
For more information about Payment Receiving Preferences, see “Payment Receiving
Preferences” on page 31.
Refunds
You can automatically send a refund to your buyer for 60 days after receiving payment by
using the refund link.
For more information about sending refunds, see “Processing Refunds” on page 108.
Multi-User Access
PayPal’s Multi-User Access feature allows you to set up multiple logins and access levels, so
your employees only have access to the parts of your Paypal account that they need to
complete their jobs, letting you run your business smoothly and securely.
For more information about Multi-User Access, see “Multi-User Access” on page 128.
Reports
PayPal’s Reporting Tools provide you with the information you need to effectively measure
and manage your business. With PayPal’s Reporting Tools, you can:
z Analyze your revenue sources to better understand your customers’ buying behavior.
z Automate time-consuming bookkeeping tasks.
z Accurately settle and reconcile transactions.
24May, 2005Merchant User Manual and Integration Guide
For more information about PayPal's Reporting Tools, see https://www.paypal.com/us/cgi-
bin/webscr?cmd=p/xcl/rec/reports-intro-outside.
Subscriptions
PayPal Subscriptions and Recurring Payments is a service that will let you accept recurring
payments for your service.
When you set up Subscriptions, you can offer your subscribers a trial period, special
introductory rates, and a regular rate. Your subscribers will be billed automatically according
to the terms you dictate, removing the hassle of keeping track of which payments you have and
have not received.
For more information about PayPal Subscriptions and Recurring Payments, see the PayPal Subscriptions manual, which is available on the PayPal website.
PayPal Payments Overview
Subscriptions
2
Merchant User Manual and Integration GuideMay, 200525
PayPal Payments Overview
2
Payment Flow Overview
Payment Flow Overview
The following diagram represents an overview of the PayPal payment flows.
FIGURE 2.1 PayPal Payment Flows
26May, 2005Merchant User Manual and Integration Guide
3
Getting Started
You can start accepting payments with PayPal in 5 easy steps:
Step 1 - Sign Up: Go to
hand corner of the page. Click the Business link to sign up for a Business account, as shown in
the following diagram. Make sure to write down the email address you use and the password
you choose; in the future, you will use them to login to your PayPal account.
FIGURE 3.1 Business Account Sign-up
https://www.paypal.com/ and click the Sign Up link in the upper right-
Step 2 - Confirm Email Address: After completing the two-page signup, PayPal will send
you an email to confirm your email address. Open your email and click the link in the email
we sent you. You will be taken to a PayPal page and asked to enter your password, as shown in
the following diagram. Once you have successfully entered your password, your email address
will be confirmed.
IMPORTANT:PayPal representatives will never ask you for your password, and will never
ask you to enter your password or financial information in an email or send
such information in an email. If you believe someone has learned your
password, please change it immediately and contact PayPal customer service
as soon as possible.
Merchant User Manual and Integration GuideMay, 200527
Getting Started
3
FIGURE 3.2 Confirming Your Email Address
Step 3 - Add Bank Account: In order for PayPal to add funds to your bank account, you must
add it. Before you add your bank account, you will need a check or deposit slip for that bank
account. Log in to your PayPal account and click the Profile subtab of the My Account tab.
Click the Bank Accounts link in the Financial Information column. On the Bank Accounts
page, click Add to reach the page shown in the following diagram. Once you have added your
bank account, it will become your Primary bank account. If you decide to add additional bank
accounts to your PayPal account, you can change any of them to be your primary account.
FIGURE 3.3 Adding a Bank Account
In order for PayPal to confirm that you are the owner of the bank account, PayPal will send
two small deposits, each of less than $1.00, to your bank account. Check your bank statement
in 3-4 business days, or check online, for the amounts of the two deposits. After getting the
deposit amounts, log in to your PayPal account and click the Confirm Bank Account link in
the Activate Account box on your Account Overview. Enter the amounts of each of the
deposits on the page and your bank account will be confirmed and you will become Verified.
Step 4 - Add Credit Card (optional): Log in to your PayPal account and click the Profile
subtab of the My Account tab, as shown in the following diagram. Click the Credit Cards
link in the Financial Information column. On the Credit Cards page, click the Add button.
The credit card you added will become your primary credit card, meaning it is the default
28May, 2005Merchant User Manual and Integration Guide
Getting Started
Managing Your PayPal Merchant Account
credit card used on your PayPal account. If you decide to add additional credit cards to your
PayPal account, you can select any of them as your primary card.
In addition, the credit card billing address you entered when you added your credit card is now
a Confirmed Address. Many sellers require that buyers use their Confirmed Address as their
shipping address when they pay with PayPal. You can use Confirmed Addresses as a positive
indicator of a buyer’s identity. When you ship to a Confirmed Address, you can qualify for
protection under PayPal’s Seller Protection Policy. For more information about PayPal's Seller
Protection Policy, see the PayPal User Agreement, which is available on the PayPal website.
Step 5 - Start Receiving Payments: Now that you’ve set up everything in your PayPal
account, you’re ready to start receiving payments.
3
Managing Your PayPal Merchant Account
Account Profile
The PayPal account Profile consolidates all of the different settings and preferences for your
account. You can use your Profile to manage all of the information in your PayPal account. To
go to your Profile, log in to your PayPal account and click the Profile subtab of the
Account tab, as shown in the following diagram.
Your Profile is organized in three sections for managing your account information, as shown
in the following diagram.
My
Merchant User Manual and Integration GuideMay, 200529
Getting Started
3
Managing Your PayPal Merchant Account
FIGURE 3.4 Merchant Profile Page
Account Information
Use the Account Information column to perform basic account maintenance, including
updating your password, adding and confirming email addresses, and managing your business
information.
Financial Information
Use the Financial Information column to organize and maintain all of the financial instruments
associated with your PayPal account, including adding credit cards and bank accounts,
activating and managing your PayPal Debit Card, maintaining your Multiple Currency
Balances, and viewing your Monthly Account Statements.
Selling Preferences
Use the Selling Preferences column to organize the way you sell with your PayPal account,
including editing your Payment Receiving Preferences, tax, and shipping.
30May, 2005Merchant User Manual and Integration Guide
Payment Receiving Preferences
Once you have set up your PayPal account, you’re ready to start receiving payments. Your
Payment Receiving Preferences let you manage the types of payments you receive, including:
z Block payments from U.S. users that do not have a confirmed address.
z Block payments sent to you in a currency you do not hold.
z Block payments from users with non-U.S. PayPal accounts.
z Block payments from users who initiate payments from the Pay Anyone subtab.
z Block payments funded by credit cards when the sender has a bank account.
z Block payments funded by eCheck for PayPal Website Payments and Smart Logo
payments.
To edit your Payment Receiving Preferences:
z Log in to your PayPal account.
z Click the Profile subtab of the My Account tab.
z Click the Payment Receiving Preferences link in the Selling Preferences column. The
Payment Receiving Preferences page opens, as shown in the following diagram.
Getting Started
Managing Your PayPal Merchant Account
3
FIGURE 3.5 Payment Receiving Preferences
Blocking Payments From U.S. Users Without a Confirmed Address
This preference allows you to better manage your risk by screening out payments where the
buyer chooses not to share his Confirmed Address with you. PayPal provides Confirmed
Merchant User Manual and Integration GuideMay, 200531
Getting Started
3
Managing Your PayPal Merchant Account
Addresses to help you make informed decisions when shipping goods. To be eligible for
PayPal's Seller Protection Policy, and to help reduce your risk of dealing with fraudulent
buyers, ship to a buyer’s Confirmed Address.
There are three choices for this preference:
z Yes: All payments from U.S. buyers without a Confirmed Address will be blocked. All
U.S. buyers will be required to provide a Confirmed Address in order to pay you.
z No: All payments will be accepted. To maximize your sales, select No.
z Ask Me: You may choose whether to accept or deny payment without a Confirmed
Address on a case-by-case basis. This option allows you the flexibility to decide whether
you want to take on the risk of not having the buyer’s Confirmed Address for each
transaction. If you accept the payment, it becomes a completed transaction. If you deny a
particular payment, the sender of the payment will be notified that the payment has been
denied and will be credited with the payment amount. PayPal does not charge fees for
denied payments.
Blocking Payments in a Currency You Do Not Hold
You can use your PayPal account to accept payments in U.S. Dollars, Canadian Dollars,
Euros, Pounds Sterling, and Yen.
When you receive a payment in a currency you do not hold, PayPal will prompt you to open a
balance for that currency, convert it to your primary balance, or deny the payment. Payments
in currencies for which you hold a balance will automatically be applied to the correct balance,
and you will see a summary of each currency balance in your Account Overview page.
There are three choices for this preference:
z Yes: Accepts the payment regardless of the currency in which the payment is made.
z No, accept them and convert them to U.S. Dollars: Accepts the payment but
automatically converts to U.S. Dollars.
z Ask Me: You may choose to accept or deny a payment that is received in a currency you
do not currently hold on a transaction-by-transaction basis. If you accept the payment, it
becomes a completed transaction. If you deny a particular payment, the sender of the
payment will be notified that the payment has been denied and will be credited with the
payment amount. PayPal does not charge fees for denied payments.
Blocking Payments From Users With Non-U.S. PayPal Accounts
Since many international addresses cannot be confirmed, you may choose to block payments
from users with non-U.S. PayPal accounts in order to qualify for the Seller Protection Policy
(SPP).
Blocking Payments Initiated From the Pay Anyone Subtab
This preference allows you to choose whether or not to receive payments initiated via the Pay
Anyone subtab of the Send Money tab on the PayPal website.
If you choose to block these payments, you will accept only payments initiated via PayPal’s
Buy Now Buttons, Donations, PayPal Shopping Cart, Subscriptions and Recurring Payments,
Winning Buyer Notification, Mass Payments, Money Requests, Post-Sale Manager Invoices,
32May, 2005Merchant User Manual and Integration Guide
Getting Started
Managing Your PayPal Merchant Account
Smart Logos, or eBay Checkout Payments. Selecting this option may help you manage your
account, because all of the PayPal payments you receive will be attached to a specific item or
transaction that you previously defined.
If you choose not to block these payments, you will accept all payments, including those
initiated via the Pay Anyone subtab of the Send Money tab.
Blocking Payments Funded By Credit Cards When Sender Has a Bank Account
This preference allows you to force customers to pay you with a bank account or PayPal funds
if they are able to do so. However, if they cannot pay you using a bank account or PayPal
funds, they will still have the option to pay with a credit card.
This preference can also help to reduce your risk of chargebacks. Verified users are users who
have confirmed their bank accounts with PayPal, or have been otherwise verified by PayPal.
Because most Verified members have the option of paying with their bank accounts (via
eCheck or Instant Transfer), choosing this preference will not prevent any users from being
able to send you money. When they pay you with PayPal’s Instant Transfer, you receive the
payment instantly, just as when they pay with a credit card. Users who have not confirmed
their bank accounts with PayPal can still send you money funded from credit cards.
Blocking Payments Funded By eChecks
3
This preference allows you to block eCheck payments. Because eCheck payments take 3-4
business days to clear, you may not want to accept them for your Instant Purchase and Buy
Now buttons.
If you choose to block these payments, you will not receive eCheck payments through PayPal
Website Payments and Auction Logos. Users who attempt to pay via eCheck will be prompted
to add a credit card to their account before completing the transaction.
If you choose not to block these payments, you will receive eCheck payments through PayPal
Website Payments or Auction Logos. eCheck payments will be listed as ‘Pending’ and will not
be credited to your PayPal Account for 3-4 business days.
Adding the Credit Card Statement Name
This preference allows you to specify the name that will appear on your customers’ credit card
statements. When a buyer pays you by credit card, your Credit Card Statement Name will
appear with the word PAYPAL* next to the charge on the statement (e.g.
PAYPAL*MYCCNAME). The Credit Card Statement Name can be up to 11 English and/or
German characters in length, including spaces, and cannot contain special characters (e.g. &,
#, _, etc). This name will be converted to ALL CAPS, and may be truncated by some credit
card processors.
The Credit Card Statement Name should accurately reflect your business or legal name.
Merchant User Manual and Integration GuideMay, 200533
Getting Started
3
Managing Your PayPal Merchant Account
34May, 2005Merchant User Manual and Integration Guide
4
PayPal Account Optional
With PayPal Account Optional turned on, your customers who are new to PayPal will be able
to make credit card payments without signing up for a PayPal account. This setting is available
from your Profile for Premier and Business accounts.
PayPal Account Optional is turned on by default for all U.S. Premier and Business accounts.
Your customers who already have PayPal accounts will go through the same Website
Payments experience to which they’re accustomed, which is shown in the “How It Works”
section of the Creating Buy Now and Donations Buttons section of this manual.
Your new customers (or existing customers who are new to PayPal) will go through a
checkout that doesn’t require PayPal signup, but they will have that option available after
completing the payment. Whether customers sign up for a PayPal account or not, you can set
your Buy Now, Donations, and Shopping Cart Buttons to return them to your website, and you
will still receive the same notification emails as in the current checkout flow.
Turning PayPal Account Optional On or Off
1. Log in to your PayPal account at https://www.paypal.com.
2. Click the Profile subtab.
3. Click the Website Payment Preferences link in the Selling Preferences column.
4. Scroll down to the “PayPal Account Optional” section of the page. Select On to turn
PayPal Account optional on, or Off to turn it off and continue using the existing Website
Payments flow for all of your customers.
5. Click Save to save your preference.
The setting you choose for PayPal Account Optional affects all of your existing and new Buy
Now, Donations, and Shopping Cart buttons for customers who are new to PayPal. Your
customers who already have PayPal accounts will see no change in their checkout
experience—they will log in as usual at the time of payment and complete the transaction from
within the PayPal account.
Merchant User Manual and Integration GuideMay, 200535
PayPal Account Optional
4
Your Customer’s Experience
Your Customer’s Experience
If you have turned PayPal Account Optional off, the checkout experience for a customer who
doesn’t currently have a PayPal account is the same as in the past: the customer is required to
sign up for a PayPal account to complete the payment and then returned to your website.
If you have PayPal Account Optional turned on, the checkout experience for a customer who
doesn't currently have a PayPal account does not require the PayPal account signup to
complete the transaction, thus shortening the time and effort necessary on the customer’s part.
What Your Customer Sees
Step 1: Bob goes to Alice’s website and clicks Buy Now.
Step 2: Bob is taken to a PayPal Payment Details page which shows the details of the payment
he is about to make. He is prompted to log in to his PayPal account, but he is not already a
PayPal member, so he clicks Continue Checkout.
36May, 2005Merchant User Manual and Integration Guide
PayPal Account Optional
Your Customer’s Experience
Step 3: Bob is prompted to enter the shipping information for his purchase, and to let Alice
know if the shipping address he has entered is the same as the billing address on his credit
card. If it is, he clicks Yes. Bob is then taken to the Billing Information page, as shown in Step 4, where the Billing and Shipping Address information has been prepopulated; however, Bob
will still need to enter his credit card information, email, phone, and security measure code.
NOTE: If your Payment Receiving Preferences are set to only accept payments from customers
with Confirmed addresses, then the buyer will skip over this Shipping Information
screen and go directly to Billing Information in Step 4.
4
Merchant User Manual and Integration GuideMay, 200537
PayPal Account Optional
4
Your Customer’s Experience
Step 4: Bob is then prompted to fill in his billing information for the credit card he wishes to
use for the purchase. The purchase will be shipped to the shipping address he has provided.
38May, 2005Merchant User Manual and Integration Guide
PayPal Account Optional
Your Customer’s Experience
Step 5: Bob is taken to a Review page containing the details of his purchase. Because Alice
has activated Profile-based Shipping for all of her transactions, the Shipping amount for this
purchase ($2.00) is automatically added to Bob’s purchase. He clicks Complete Checkout to
complete his purchase.
NOTE: For more information about setting Shipping preferences, see Chapter 9, “Calculating
Shipping, Handling, and Tax.”
4
Merchant User Manual and Integration GuideMay, 200539
PayPal Account Optional
4
Your Customer’s Experience
Step 6: Bob is taken to a payment completion page where he sees his Receipt ID for this
transaction, and Alice's customer service contact information. He can use both to contact Alice
with any questions about his purchase.
If Bob clicks Save My Info, he will be taken to a page where he can enter the rest of the
information needed to create a PayPal account (see Step 7). The information Bob has already
entered to complete the transaction will automatically carry forward.
If he clicks Continue, he will be redirected to either Alice’s site or to PayPal, depending on
how she has set her return preferences for the button.
40May, 2005Merchant User Manual and Integration Guide
PayPal Account Optional
Your Customer’s Experience
Step 7: If Bob clicked Save My Info, he is taken to a page where he can complete signup for a
PayPal account. Once he has filled in the fields, he clicks Save Information to create the
account.
4
Step 8: Bob sees a page that confirms the creation of his account.
If he clicks Continue, he will be redirected to either Alice’s site or to PayPal, depending on
how she has set her return preferences for the button.
Merchant User Manual and Integration GuideMay, 200541
PayPal Account Optional
4
Your Customer’s Experience
Step 9: Bob receives an email receipt for this transaction, confirming his payment and
including a copy of his Payment details.
42May, 2005Merchant User Manual and Integration Guide
5
Creating Buy Now and Donation
Buttons
PayPal makes it easy to accept payments for single items through your own website. The Buy
Now and Donations Buttons features can be implemented in minutes, giving you easy access
to business and donors from PayPal’s millions of members, and any other buyer on the Web.
Because using Buy Now and Donations Buttons to send and receive payments is secure, both
you and your customers remain protected. PayPal automatically encrypts your confidential
information using the Secure Sockets Layer (SSL) protocol with an encryption key length of
128 bits (the highest level commercially available). Your customers will not need to share
their private financial information (e.g. credit card or bank account numbers) during the
transaction, so they can complete payment while retaining security.
The flexibility of our Buy Now and Donations Buttons feature will keep your website working
for you. You can accept payments from current PayPal members as well as people who have
just signed up for our service, and you won’t lose your customers after they have made a
purchase or donation—the payment process lets you return buyers to your website, not lose
them to ours.
Other benefits of Buy Now and Donations Buttons include:
z Easy to implement—no CGI scripting necessary.
z No up-front costs—you’ll have the same low fee schedule used as when you receive other
PayPal payments.
z Sell with ease—PayPal maintains detailed transaction records on our website.
z Improve buyer experience—with customizable buttons and secure payments, happy
customers become repeat customers.
How Buy Now and Donations Work
Bob, who is new to PayPal, is going to make a purchase or a donation on Alice's Used Books
website. Depending on the PayPal Account Optional setting Alice has chosen in the Website
Payments Preferences of her Profile, Bob's purchasing experience may differ from what is
shown here.
The following example depicts the flow that occurs when PayPal Account Optional is turned
off, and the user must create a PayPal account to complete the transaction. For more
information about the PayPal Account Optional setting, see Chapter 4, “PayPal Account
Optional.”
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How Buy Now and Donations Work
What Your Customer Sees
Step 1: Bob goes to Alice’s website and clicks Buy Now or Donations.
Step 2: Bob is taken to a PayPal Payment Details page which shows the details of the
payment he is about to make.
Step 3: Bob is prompted to log in to his PayPal account; however, he is not already a PayPal
member, so he clicks If you have never paid through PayPal, Click Here, as shown in the
following picture.
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Step 4: To pay for his purchase or donation, Bob is prompted to add a credit card, email
address, and password, which creates his new PayPal account.
5
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How Buy Now and Donations Work
Step 5: Bob is taken to a Payment Details page that contains the details of his purchase or
donation. Bob clicks Pay to complete his purchase or donation, as shown in the following
diagram. For donations, Bob would choose a shipping address before clicking Pay so Alice
can send him a tax receipt.
The Shipping amount for this purchase, $2.00, is automatically added to Bob’s purchase
because Alice has activated Profile-based Shipping for all of her transactions. To learn more
about automatically calculating shipping for all of your transactions, see Chapter 9,
“Calculating Shipping, Handling, and Tax.”
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How Buy Now and Donations Work
Step 6: Bob is taken to a payment completion page where he sees the details of his transaction.
He is also given Alice’s customer service email address. He clicks the Continue link and is
returned to a page on Alice’s website, which she specified when she created her payment or
donation button.
5
With Auto Return for Website Payments, Bob is redirected back to Alice's site immediately
after clicking Pay on the Payment Confirmation page.
The Payment Completion page can be merchant-hosted if the merchant has turned on Auto
Return. To learn more about Auto Return, see Chapter 11, “Auto Return.”
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How Buy Now and Donations Work
Step 7: Bob receives an email receipt for this transaction, confirming his payment and
including a copy of his payment details.
What You See
Step 8: Alice receives an email notification of Bob’s payment.
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Step 9: Alice logs in to her PayPal account to check the payment or donation Bob has sent.
Step 10: The funds from Bob’s payment are now reflected in Alice’s PayPal account balance.
She ships the book to Bob, or sends him a tax receipt for a donation.
NOTE: For more information about PayPal’s fees, please click the Fees link at the bottom of
any PayPal Web page, or visit
https://www.paypal.com/fees.
5
Buy Now and Donations Button Factory
One Buy Now button can be used to sell a single Mozart CD for $15 or, if you choose, it can
allow your customer to purchase multiple copies of the same CD at once. If, however, you
would like to sell a Mozart CD and a Beethoven CD, you will need to create separate Buy
Now Buttons for each item or use PayPal’s Shopping Cart.
Donations buttons can be used to collect a pre-determined amount, (i.e. donations of $50), or
you can allow your donors to choose the amounts of their donations.
Use the following steps to create your Buy Now and Donations buttons. Or, if you are
comfortable using HTML, you can use the variables that are available in Appendix A to code
your own buttons.
Getting Started
1. Log in to your PayPal account at https://www.paypal.com.
2. Click the Merchant Tools tab.
3. Click the Buy Now Buttons or Donations link under the Website Payments heading to
open the Button Factory.
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Buy Now and Donations Button Factory
Creating a Buy Now Button
Step 1: Enter the details for your item (all fields are optional):
– Item Name/Service: Enter the name of the item or service you wish to sell. If you do not
enter anything in this field, your customers will be able to complete it at the time of
purchase. PayPal recommends entering an Item Name to make it easier for you to ship
the order.
– Item ID/Number: If you have an ID or tracking number for your item, enter it here. This
field will not be displayed to your customers at the time of payment, but they will see it
in their transaction details on the PayPal website.
– Item Price: Enter the price of the item you wish to sell. If you do not enter anything in
this field, your customers will complete it. PayPal recommends entering an Item Price to
make it easier for you to collect the correct amount.
– Currency: Choose the currency in which you would like this payment to be
denominated. This field will default to the currency of your primary balance.
Step 2: Choose a payment button to put on your website.
If you are going to be receiving payments from your website, choose the image for the button
you would like your customers to click to make their purchase. To display your own image,
enter the URL of the image’s location in the URL field.
NOTE: PayPal recommends that you enter an image URL only if the image is stored on a
secure (https) server. Otherwise, your customer’s Web browser will display a message
that the payment page contains insecure items.
If you are creating an email link, skip to Step 4.
Step 3: Security Settings
PayPal offers the option to encrypt your button's HTML code. Encryption ensures that an
item's price and other details cannot be altered by a third party, thus increasing the security of
your transactions. Select Yes to encrypt your code, or No to leave it editable.
NOTE: PayPal highly recommends encrypting your button code; however, doing so has three
limitations:
– The HTML code generated for an encrypted button is not editable, so if you are
accustomed to modifying your button code manually, you might want to select No for
this option.
– You will not be able to encrypt your button if it has dynamically-generated code from
the Add More Options page, such as drop-down Options fields (see step 5). If you need
Option fields for your products. then you will want to turn encryption off by selecting
No.
– Also, you will not be able to create an email link if you choose to encrypt your button.
If you do not have additional details to add to your button (such as sales tax, shipping, or your
logo), click Create Button Now and go to Step 11. Otherwise, click Add More Options.
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Step 4: Shipping and Sales Tax
– Shipping Cost Calculation: If you have already specified shipping rates in your Profile,
they will be listed here. To learn more about charging for shipping, see Chapter 9,
“Calculating Shipping, Handling, and Tax.”
– Sales or Value Added Tax Calculation: If you have already specified your tax rate
from your Profile, it will be listed here. For more information about charging for tax, see
Chapter 9, “Calculating Shipping, Handling, and Tax.”
Step 5: Add Option fields to your button
Let your customers specify information about their purchases by creating an option field. You
can use Option fields to specify things like color, size, or gift-wrapping. Options must not
change the price of an item, but let you collect additional information from your customer
without extra email communication. Each Buy Now Button may have up to two option fields,
and may you use a drop-down menu or text box to collect the information.
Unfortunately, Option fields and button encryption cannot currently be used if you are creating
an email hyperlink. If you would still like to send out Buy Now links in emails, you may try
either sending an HTML email, providing a link to the Buy Now Button (with Option fields)
on your website, or asking your user to include the optional information in the Note field.
5
– Option Field Type: Choose the type of option field: drop-down menu or text box. If you
choose drop-down menu, you will enter the different choices. If you choose text box,
your customer will enter his choice.
– Option Name: Enter the name of your option. There is a 60-character limit for the
Option Name field.
– Drop-Down Menu Choices: If you are using a drop-down menu, enter your menu
choices. There is a 30-character limit per choice, with a maximum of 10 choices. Use a
carriage return (press ENTER) to separate each choice.
– Step 6: Customize your payment pages
– Custom Payment Page Style: Give your customers a seamless payment experience by
customizing PayPal's payment pages to match the style of your website. If you have
already added Custom Payment Page Styles in your Profile, they will be listed here.
Choose the page style you would like to appear when your customer clicks your Buy
Now button. To learn more about creating page styles, see Chapter 8, “Custom Payment
Pages.”
Step 7: Customize Your Buyer Experience
– Successful Payment URL: Enter the URL for the page to which you want your
customer redirected after he has completed his payment. Unless you have enabled Auto
Return, once your customer has completed his payment he will see a payment
completion page. From this page, he will click Continue and return to the Successful
Payment URL you have specified. If you do not enter a Successful Payment URL,
customers who click this link will be taken to a PayPal Web page.
– Cancel Payment URL: Enter the URL where you would like to send your customers if
they cancel their payments at any point in the Buy Now payment flow. If you do not enter
a Cancel Payment URL, customers who click this link will be taken to a PayPal Web
page.
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Buy Now and Donations Button Factory
Step 8: Miscellaneous Options
– Quantity: If you would like to let your customers purchase more than one of your item
or service, choose Yes. They will then be prompted to enter the quantity of the item they
want to buy. If you choose No, the quantity will be set to 1 and your customers will only
be able to purchase one item per payment.
– Shipping Address: If you would like your customers to be prompted to provide a
shipping address, choose Yes. If you choose No, for items such as digital goods, your
customers will not be asked to provide a shipping address.
– Step 9: Collect additional information from your customers
– Note: Select Yes if you would like your customers to be able to include a note to you
with their payment. If you select No, your customers will not be given the opportunity to
include a note.
– Note Title: If you are allowing your customers to include a note with their payments,
you may choose a title for the note field. By including a title, you can prompt your buyers
to enter specific information (like a User ID) or special instructions. There is a 40-
character limit on your note field title. If you do not enter a title, your customers will see
Special Instructions (optional) as the note field title.
Step 10: Choose an email address to receive payment
If you have more than one confirmed email address added to your PayPal account, you can
specify the address at which you would like to receive your email payment notifications when
your customers pay you.
Step 11: Copy and paste the HTML code
When you have finished filling out the Buy Now Button Factory form, click Create Button
Now.
If your customers will be making purchases through your website: Copy the code from the
For Web Pages text box by highlighting all of the text and pressing Ctrl+C, or by highlighting
all of the text, right-clicking your mouse, and choosing Copy.
In your website files, open the code for the Web page from which you wish to collect payment.
Paste the code you just copied into your Web page file wherever you would like the image to
appear, typically next to the description of the item or service, by either pressing Ctrl+V or by
right-clicking on your mouse and selecting the Paste option.
NOTE: HTML Tips: Please ensure that the HTML code on your Web page exactly matches
the code you copied from PayPal. Some HTML editors may add, delete, or change
some characters in your code. If this is the case, please change the code on your Web
page to exactly match the code you copied You can copy the code into a new Notepad
document, reselect all of the code, copy, then paste it into your Web editor.
Please be sure that when you paste the HTML code for your button, you are pasting
this information into a field that accepts HTML code. If you paste this code into a
standard text field, the code will be posted to your Web page as standard text.
For more tips on placing your payment on your Web page, please refer to the Help
section of your Web page editor.
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If you will be sending your customers the payment link via email: Copy the code from the
For Emails text box by highlighting all of the text and pressing Ctrl+C, or by highlighting all
of the text, right-clicking on your mouse, and choosing Copy.
Open the email you wish to send.
Paste the code you just copied into your email by either pressing Ctrl+V or by right-clicking
on your mouse and selecting the Paste option.
When your customers receive the email, the code will appear as a link. Clicking the link will
take them to your PayPal payments page.
NOTE: If you enable button encryption, you will not be able to create an email link.
Creating a Donations Button
Step 1: Enter the details for your donations.
NOTE: All fields are optional.
– Donation Name/Service: Enter the reason for payment or the name of your
organization/charity here. If you do not enter anything in this field, your donors may
complete this field.
– Donation ID/Number: You may use this field to differentiate payments (e.g. to enter a
campaign name). This field will not be displayed to your donors at the time of payment,
but they will see it in their transaction details on the PayPal website.
– Donation Amount: If you would like to collect a pre-determined amount, you may enter
it in the Donation Amount field. If you would like your donors to determine their
donation amounts, do not enter a price in this field. Users will be prompted to enter a
donation amount when they make payment.
Creating Buy Now and Donation Buttons
Buy Now and Donations Button Factory
5
NOTE: If you leave the Donations Amount field blank, your donors can choose the
amounts of their donations.
– Currency: Choose the currency in which you would like this payment to be
denominated. This field will default to the currency of your primary balance.
Step 2: Choose a Donations button to put on your website
Choose the image for the button you would like your donors to click to make their purchase.
To display your own image, enter the URL of the image’s location in the URL field.
If you are also creating an email link, continue to Step 8. If you have no further details to add
to your Donations button, click Create Button Now. Otherwise, click Add More Options.
Step 3: Customize Your Payment Pages
– Custom Payment Page Style: Give your donors a seamless payment experience by
customizing PayPal's payment pages to match the style of your website. If you have
already added Custom Payment Page Styles in your Profile, they will be listed here.
Choose the page style you would like to appear when your donor clicks your Donate
button. To learn more about creating page styles, Chapter 8, “Custom Payment Pages.”
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Buy Now and Donations Button Factory
Step 4: Customize Your Donors’ Experience
– Successful Payment URL: Enter the URL where you would like to send your donors
after they have completed payment. Once your donor has completed his payment, he will
see a payment confirmation page. From this page, he will click Click to Continue and
return to the successful payment URL you have specified. If you do not enter a successful
payment URL, donors who click this link will be taken to a PayPal Web page.
– Cancel Payment URL:
cancel a payment at any point in the Donations payment flow. If you do not enter a cancel
payment URL, donors who click this link will be taken to a PayPal Web page.
Step 5: Miscellaneous
– Shipping Address: If you would like your customers to be prompted to provide a
shipping address, choose Yes. If you choose No, your customers will not be asked to
provide a shipping address.
Step 6: Collect additional information from your customers
– Note Title: If you are allowing your donors to include a note with their payment, you
may choose a title for the note field. By including a title, you can prompt your buyers to
enter specific information, such as a User ID, or special instructions. There is a 40-
character limit on your note field title. If you do not enter a title, your customers will see
‘Special Instructions (optional)’ as the note field title.
Enter the URL where you would like to send your donors if they
NOTE: Select Yes if you would like your donors to be able to include a note to you with
their payment. If you select No, your donors will not be given the opportunity to
include a note.
Step 7: Choose an email address to receive payment
If you have more than one confirmed email address attached to your PayPal account, you can
specify the address at which you would like to receive your email payment notifications when
your donors pay you.
Step 8: Copy and Paste the Donations code
When you have finished filling out the Donations Button Factory form, click Create Button Now.
If your donors will be donating through your website:
1. Copy the code from the
Ctrl+C, or by highlighting all of the text, right-clicking your mouse, and clicking Copy.
2. In your website files, open the code for the Web page from which you wish to collect
payment.
3. Paste the code you just copied into your Web page file wherever you would like the image
to appear (typically, next to the description of the donation service) by pressing Ctrl+V, or
right-clicking on your mouse and selecting Paste.
For Web pages text box by highlighting all of the text and pressing
If you will be sending your donors the Donations link via email:
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Buy Now and Donations Button Factory
1. Copy the code from the For Emails text box by highlighting all of the text and pressing
Ctrl+C, or by highlighting all of the text, right-clicking on your mouse, and selecting
Copy.
2. Open the email you wish to send.
3. Paste the code you just copied into your email by either pressing Ctrl+V, or right-clicking
on your mouse and selecting Paste.
When your donors receive the email, the code will appear as a link. Clicking the link will take
them to your PayPal payments page.
NOTE: HTML Tips: Please ensure that the HTML code on your Web page exactly matches
the code you copied from PayPal. Some HTML editors may add, delete, or change
some characters in your code. If this is the case, please change the code on your Web
page to exactly match the code you copied You can copy the code into a new Notepad
document, reselect all of the code, copy, then paste it into your Web editor.
Please be sure that when you paste the HTML code for your button, you are pasting
this information into a field that accepts HTML code. If you paste this code into a
standard text field, the code will be posted to your Web page as standard text.
5
How You Get Your Money
After your customer has made his payment:
1. You will receive an email notification of the payment.
2. Your customer will receive an email receipt for the payment.
3. Your PayPal account will reflect the payment (you can view this information from your
account history or download it as part of your history transaction log).
For more information about payment-related notifications, see “Notifications You Receive”
on page 56 and Chapter 12, “Backend Integration - Payment Notifications.”
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Notifications You Receive
Notifications You Receive
You can be notified of payments in these three ways: email, history transaction log, and
downloadable history transaction log.
You can be notified of payments in these four ways: email, history transaction log,
downloadable history transaction log, and (if you have activated it) Instant Payment
Notification (IPN).
Email
You receive an email notification in the following cases:
z Successful Payment
z Pending Payment
z Cancelled Payment
If you do not want to receive payment notifications via email:
1. Click the Profile subtab of the My Account tab.
2. Click the Notifications link from the left-hand menu.
3. Find the Payment Notifications heading and clear the I receive PayPal Website
Payments and Instant Purchase checkbox.
4. Click Save.
History
Your transaction history log (“History”) contains information about your payments. Each
payment will have one of these options as its status:
z Completed: The transaction was successful and the money was credited to your account.
z Cleared: The eCheck payment has cleared the sender’s account and has been credited to
your account.
z Uncleared: The eCheck payment has not cleared the sender’s account yet.
Downloadable Logs
Log in to your PayPal account, go to the History subtab of the My Account tab and choose
the Download My History link in the Quick Links menu. Click the All Activity radio button
or enter the dates of the entries you want to download, choose the type of file you would like
to download (Comma delimited, Tab delimited, Quicken, or QuickBooks), and click
Download My History. The downloaded file will contain a record of all of your payments.
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Instant Payment Notification (IPN)
If you have Instant Payment Notification activated, you will receive an IPN when a payment is
first sent, which will state the status of the payment (Completed or Pending). If the payment
was Pending, you will receive another IPN when the payment clears, fails, or is denied.
To learn more about IPN, see “Instant Payment Notification (IPN) ” on page 103.
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Creating Shopping Cart Buttons
When you use PayPal’s free Shopping Cart, your customers can purchase multiple items with
a single payment, browse your entire selection, and view a consolidated list of all their items
before purchasing. The PayPal Shopping Cart is a low-cost way for you to accept credit card
and bank account payments, and can be fully integrated with your website in a few easy steps.
Save time and money with PayPal’s hassle-free Shopping Cart:
z Easy to implement — no CGI scripting necessary
z No up-front costs — you’ll have the same low fee schedule as when you receive other
PayPal payments
z Sell with ease — PayPal maintains detailed transaction records on our website
The PayPal Shopping Cart also offers customizable buttons and secure payments to help you
improve your buyer experience, so happy customers become repeat customers.
Get the most out of your website today: start using the PayPal Shopping Cart!
How It Works
Bob, who is new to PayPal, is going to purchase several books from Alice’s website.
The following example depicts the flow that occurs when PayPal Account Optional is turned
off, and the user must create a PayPal account to complete the transaction. For more
information about the PayPal Account Optional setting, see Chapter 11, “Auto Return.”
What Your Customer Sees
Step 1: Bob goes to Alice’s website and clicks Add to Cart. When he has chosen all of the
books he wants, he clicks View Cart.
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How It Works
Step 2: Bob looks at the contents of his cart and clicks Checkout.
Step 3: Bob is taken to a PayPal Payment Details page which shows the items he has added to
his Cart.
Step 4: Bob is prompted to log in to his PayPal account, but he is not already a PayPal
member, so he follows the instructions at the top of the screen.
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How It Works
Step 5: Bob is then prompted to enter his credit card information, email address, and
password, creating his new PayPal account.
NOTE: Existing PayPal users log in to their accounts directly and skip Step 5.
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How It Works
Step 6: Bob is taken to a Confirmation page containing the details of his payment. Because
Alice has activated her Shipping Preferences, the shipping costs are automatically added to
Bob’s order. He clicks Pay to complete the payment.
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How It Works
Step 7: Bob is taken to a Confirmation page where he sees the details of his successful
payment. He is also given Alice’s customer service email.
6
With Auto Return for Website Payments, Bob would be redirected back to your site
immediately after clicking the Pay button on the Payment Confirmation page. To learn more
about Auto Return, see Chapter 11, “Auto Return.”
Step 8: Bob receives an email receipt for this transaction, confirming payment and including a
copy of the Payment details.
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What You See
Step 9: Alice receives an email notification of Bob’s payment.
Step 10: Alice logs into her PayPal account to check the payment Bob has sent.
Step 11: The funds from Bob’s payment are now reflected in Alice’s PayPal account balance.
She ships the books to her satisfied customer.
PayPal Shopping Cart Button Factory
With the PayPal Shopping Cart, your buyers can make a single payment when they purchase
multiple items.
It’s easy to set up and use: just create a separate Add to Cart button for each item you sell,
and place the automatically generated HTML code for that button on your website next to the
item.
Use the following steps to create your Shopping Cart buttons, or if you are comfortable using
HTML, you can use the variables that are available in Appendix A to code your own buttons.
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NOTE: You also have the option of prepopulating your customer’s signup information during
the checkout flow. For more information, and a list of variables, see “Prepopulating
Your Customer’s PayPal Sign-Up ” on page 141.
Getting Started
1. Log in to your PayPal account at https://www.paypal.com.
2. Click the Merchant Tools tab.
3. Select the PayPal Shopping Cart link under the Website Payments heading to get to the
Button Factory.
Creating Your Shopping Cart Button
Step 1: Enter the details for the item you wish to sell.
– Item Name/Service (required): Enter the name of the item or service you wish to sell
– Item ID/Number: If you have an ID or tracking number for your item, enter it here. This
field will be displayed to your customers at the time of payment, and will be shown in
both the buyer’s and seller’s transaction details on the PayPal website
– Item Price (required): Enter the price of the item you wish to sell
– Currency (required): Choose the currency in which you would like this payment to be
denominated. This field will default to the currency of your primary balance
Creating Shopping Cart Buttons
PayPal Shopping Cart Button Factory
6
Step 2: Choose an image for your button.
If you are going to be receiving payments from your website, choose the image for the button
you would like your customers to click to make their purchase. To display your own image,
enter the URL of the image’s location in the URL field.
NOTE: All items added to a PayPal Shopping Cart must be denominated in a single currency,
which is determined by the currency specified for the first item added to the Cart. Once
one item is added to a Cart, buyers will not be allowed to add any items listed in other
currencies to that Cart.
To change the currency, buyers must either Checkout and purchase the items in the
first currency, or remove all existing items from the Cart and add the items of the
second currency. The best option is to list all of your items in the same currency.
If you do not have additional details to add to your button (such as sales tax, shipping, or your
logo), click Create Button Now and go to Step 12. Otherwise, click Add More Options to
see the fields listed in Step 3 -12.
Step 3: Calculate shipping and tax.
If you have already specified shipping rates in your Profile, they will be listed under Shipping Cost Calculation. For more information about calculating shipping, see Chapter 9,
“Calculating Shipping, Handling, and Tax.”
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PayPal Shopping Cart Button Factory
If you have already specified your tax rate from your Profile, it will be listed under Sales Tax
Calculation. For more information about calculating tax, see Chapter 9, “Calculating
Shipping, Handling, and Tax.”
Step 4: Add option fields to your button.
Let your customers specify information about their purchases by creating an option field. You
can use option fields to specify information such as color, size, or gift wrapping. Options must not change the price of an item, but will let you collect additional information from your
customer without extra email communication. Each Shopping Cart Button may have up to two
option fields, and you may use a drop-down menu or a text box to collect the information.
– Option Field Type: Choose the type of option field: drop-down menu or text box. If you
choose drop-down menu, you will enter the different choices. If you choose text box,
your customer will enter his choice.
– Option Name: Enter the name of your option. There is a 60-character limit on option
names.
– Drop-Down Menu Choices: If you are using a drop-down menu, enter your menu
choices. There is a 30-character limit per choice, with a maximum of 10 choices. Use a
carriage return (press Enter) to separate each choice.
Step 5: Select a View Cart button.
Choose the image for the button you would like your customers to click when they check out
and complete their purchases. To display your own image, enter the URL of the image’s
location in the URL field.
Step 6: Customize your payment pages.
– Custom Payment Page Style: Give your customers a seamless payment experience by
customizing PayPal's payment pages to match the style of your website. If you have
already added Custom Payment Page Styles in your Profile, they will be listed here.
Choose the page style you would like to appear when your customer clicks your
Shopping Cart button. For more information about adding, selecting, or changing custom
page styles, see Chapter 8, “Custom Payment Pages.”
Step 7: Customize your buyer’s experience.
– Successful Payment URL: Enter the URL where you would like to send your customers
after they have completed payment. Once your customer has completed his payment, he
will see a payment confirmation page. From this page, he will click Continue and return
to the Successful Payment URL you have specified. If you do not enter a Successful
Payment URL, customers who click this link will be taken to a PayPal Web page.
– Cancel Payment URL: Enter the URL where you would like to send your customers if
they cancel their payment at any point in the PayPal Shopping Cart payment flow. If you
do not enter a Cancel Payment URL, customers who click this link will be taken to a
PayPal Web page.
Step 8: Select other options.
– Shipping Address: If you would like your customers to be prompted to provide a
shipping address, choose Yes. If you choose
provide a shipping address.
No, your customers will not be asked to
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Creating Shopping Cart Buttons
PayPal Shopping Cart Button Factory
Step 9: Collect additional information from your customers.
– Note: Select Yes if you would like your customers to be able to include a note to you
with their payment. If you select No, your customers will not be given the opportunity to
include a note.
– Note Title: If you are allowing your customers to include a note with their payment, you
may choose a title for the note field. By including a title, you can prompt your buyers to
enter specific information (like a User ID) or special instructions. There is a 40-character
limit on your note field title. If you do not enter a title, your customers will see Special
Instructions (optional) as the note field title.
Step 10: Choose the email address at which you want to receive payment.
If you have more than one confirmed email address attached to your PayPal account, you can
specify the address at which you would like to receive your email payment notifications when
your customers pay you.
Step 11: Copy and paste the PayPal Shopping Cart code.
– When you have finished filling out the PayPal Shopping Cart Button Factory form, click
Continue.
– Copy the code from the For Web pages text box by highlighting all of the text and
pressing Ctrl+C, or by highlighting all of the text, right-clicking your mouse, and
choosing Copy.
– Open the Web page file into which you’d like to add your Shopping Cart Button.
– Paste the code you just copied into your Web page file wherever you would like the
button to appear (typically, next to the description of the item or service) by either
pressing Ctrl+V or by right-clicking on your mouse and choosing Paste.
6
NOTE: HTML Tip: Please ensure that the HTML code on your Web page exactly matches
the code you copied from PayPal. Some HTML editors may add, delete, or change
some characters in your code. If this is the case, please change the code on your
Web page to exactly match the code you copied You can copy the code into a new
Notepad document, reselect all of the code, copy, then paste it into your Web editor.
Please be sure that when you paste the HTML code for your button, you are pasting
this information into a field that accepts HTML code. If you paste this code into a
standard text field, the code will be posted to your Web page as text.
Step 12: Create Add to Cart buttons for all of your items.
Click Create Another Button to create more Add to Cart buttons following the previous
Steps 1-5. Once you have created Add to Cart buttons for all of the items you are selling,
proceed to Step 13.
Step 13: Copy the View Cart button HTML code.
Now that you have placed your Add to Cart buttons on your website, you need to include the
“View Cart” buttons so your customers can quickly proceed to checkout when they are ready.
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Creating Shopping Cart Buttons
6
How You Get Your Money
1. Copy the code from the Copy ‘View Cart’ button HTML box by highlighting all of the
text and pressing Ctrl+C, or by highlighting all of the text, right-clicking on your mouse,
and choosing Copy.
2. Open each Web page from which you would like your customers to be able to get to their
PayPal Shopping Carts.
3. Paste the code you just copied into your Web page file where you would like your “View
Cart” button to appear, by either pressing Ctrl+V or by right-clicking on your mouse and
choosing Paste.
NOTE: You also have the option of prepopulating your customer’s information. For more
information, and a list of variables, see “Prepopulating Your Customer’s PayPal Sign-
Up ” on page 141.
How You Get Your Money
After your customer has made his payment:
1. You will receive an email notification of the payment.
2. Your customer will receive an email receipt for the payment.
3. Your PayPal account will reflect the payment. You can view this information from your
Account History or download it as part of your History transaction log.
Notifications You Receive
You can be notified of payments in these three ways: email, history transaction log, and
downloadable history transaction log.
You can be notified of payments in these four ways: email, history transaction log,
downloadable history transaction log, and, if you have activated it, Instant Payment
Notification (IPN).
Email
You receive an email notification in the following cases:
z Successful Payment
z Pending Payment
z Cancelled Payment
If you do not want to receive payment notifications via email:
1. Click the Profile subtab of the My Account tab.
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2. Click the Notifications link from the left-hand menu.
3. Find the Payment Notifications heading and clear the I receive PayPal Website
Payments and Instant Purchase checkbox.
4. Click Save.
History
Your transaction history log (“History”) contains information about your payments. Each
payment has one of the following statuses:
z Completed: The transaction was successful and the money was credited to your account.
z Cleared: The eCheck payment has cleared the sender’s account and has been credited to
your account.
z Uncleared: The eCheck payment has not cleared the sender’s account yet.
Downloadable Logs
Creating Shopping Cart Buttons
Notifications You Receive
6
Log in to your PayPal account, go to the History subtab of the My Account tab and choose
the Download My History link in the “Quick Links” menu. Choose the All Activity radio
button or enter the dates of the entries you want to download, choose the type of file you
would like to download (Comma delimited, Tab delimited, Quicken, or QuickBooks), and
click Download History. The downloaded file will contain a record of all of your payments.
Instant Payment Notification (IPN)
If you have Instant Payment Notification activated, you will receive an IPN when a payment is
first sent, which will state the status of the payment (Completed or Pending). If the payment
was “Pending,” you will receive another IPN when the payment clears, fails, or is denied.
To learn more about IPN, see “Instant Payment Notification (IPN) ” on page 103.
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6
Notifications You Receive
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7
Adding PayPal to Your Thirdparty Shopping Cart
Some Web developers may wish to integrate PayPal payment processing with their own thirdparty shopping cart instead of the standard PayPal Shopping Cart. Please use the following
instructions and variables to allow your buyers to pay with PayPal when they are ready to
check out after adding all of their items to your third-party shopping cart.
There are now two ways to integrate your third-party shopping cart with the PayPal payment
flow. The first is to pass in the aggregate amount of the Cart payment, rather than of the
individual items. The second is to pass details of the items that have been selected to PayPal,
instead of an aggregated amount for the entire Cart.
For a complete list of variables, see “PayPal Shopping Cart HTML and Variables” on
page 137.
NOTE: Posting the necessary variables to PayPal as described in the following instructions
will probably require you to implement some scripting on your website.
Passing the Aggregate Shopping Cart Amount to PayPal
If you wish, you may aggregate your entire shopping cart and pass the total amount into
PayPal’s Buy Now code. In other words, you will need to post a single name for the entire cart
and the total price of the cart’s contents as though it were a purchase of a single item.
One drawback of this method is that your buyers will not be able to see the individual items
appearing in their carts. In addition, you cannot change our variable names, nor can you add
your own variable names.
Passing Individual Items to PayPal
If your third-party shopping cart can be configured to pass individual items to PayPal,
information about the items will be included in the buyer’s and seller’s History logs and
notifications. To include information about the items, you will post HTML form elements to a
new version of PayPal’s Shopping Cart flow. This process is much like the one described in
Passing Aggregate Shopping Cart Amount to PayPal, with the following exceptions:
1. Set the cmd variable to _cart.
2. Replace this required HTML line:
<input type="hidden" name="cmd" value="_xclick">
with
<input type="hidden" name="cmd" value="_cart">
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7
Passing the Aggregate Shopping Cart Amount to PayPal
3. Add a new variable called upload by adding the following line between the <form> and
</form> tags:
<input type="hidden" name="upload" value="1">
4. Define item details.
For each of the following item-specific parameters, define a new set of values that
correspond to each item that was purchased via your third-party cart. Append _
variable name, where
x is the item number, starting with 1 and increasing by one for each
item that is added.
5. Repeat for each item included in cart.
Include a set of required variables and any optional variables from the table above for each
item included in your buyer’s cart. The first item included in the cart should be defined
with parameters ending in _1, such as item_name_1, amount_1, and so on. Similarly, the
second item should be denoted with variables like item_name_2, amount_2, and so on.
IMPORTANT:The _x values must increment by one continuously in order to be recognized.
If you skip from item #1 to item #3 without defining an item #2, the third item
will be ignored.
x to the
To specify currency: All monetary variables (amount_x, shipping_x, shipping2_x,
handling_x, tax_x, and tax_cart) are interpreted in the currency designated by the
currency_code variable posted with the payment. Because currency_code is not itemspecific, there is no need to append _
x to the currency_code variable name. If no
currency_code variable is posted, we will assume that all monetary values are in U.S.
Dollars.
To specify cart-wide tax: Use the tax_cart variable to specify a tax amount that applies to
the entire purchase, rather than to individual items. The tax_cart variable overrides any peritem tax amount specified with tax_
x.
For a complete list of variables, see the Passing Individual Items to PayPal section of
Appendix A in this manual.
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Custom Payment Pages
8
With our Custom Payment Pages feature, you can tailor PayPal's payment pages to the style of
your website for a truly seamless payment experience. Make PayPal's payment flow yours
with custom page colors and your own images. Custom Payment Pages can be used with all
PayPal Website Payment buttons, including Buy Now, Donations, Shopping Cart, and
Subscriptions. It is also compatible with the PayPal Account Optional feature and will apply
your choices to the pages in that payment flow.
Examples of Custom Payment Pages
The pictures in this section demonstrate the types of customization you can add to your PayPal
Website Payment buttons.
Figure 8.1, “Payment Page in Standard PayPal Page Style,” shows a payment page without
any customization.
FIGURE 8.1 Payment Page in Standard PayPal Page Style
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Custom Payment Pages
8
Examples of Custom Payment Pages
Figure 8.2, “Payment Page with Custom Style: Header Image and Header Border,” shows a
custom header image and header border color.
FIGURE 8.2 Payment Page with Custom Style: Header Image and Header Border
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Custom Payment Pages
Getting Started
Figure 8.3, “Payment Page with Custom Style: Header Image, Image Border, and Background
Color,” shows a custom header image, header border color, and page background color.
FIGURE 8.3 Payment Page with Custom Style: Header Image, Image Border, and
Background Color
8
Getting Started
1. Log in to your PayPal account at https://www.paypal.com
2. Click the Profile sub-tab.
3. Click the Custom Payment Pages link under the Selling Preferences heading to get to the
Custom Payment Page Styles page.
4. From this page, you can add, edit, preview, and remove page styles, as well as make any
page style your primary style.
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Custom Payment Pages
8
Adding a Page Style
Adding a Page Style
You can add up to three page styles. To add a page style:
1. Begin at the Custom Payment Page Styles page.
2. Click Add.
3. Enter your page style preferences:.
– Page Style Name (required)
Enter a name up to 30 characters in length. The name can contain letters, numbers, and
the underscore mark - but no other symbols or spaces. The Page Style Name will be used
to refer to the page style within your PayPal account and in the HTML code for your
PayPal Website Payment buttons.
– Header Image URL (optional)
Enter the URL for an image that is a maximum size of 750 pixels wide by 90 pixels high;
larger images will be cut to this size. The image must be in a valid graphics format such
as .gif, .jpg, .png, and .swf. The image will appear at the top left of the payment page.
NOTE: PayPal recommends that you enter an image URL only if the image is stored on a
secure (https) server. Otherwise, your customer's Web browser displays a message
that the payment page contains insecure items.
– Header Background Color (optional)
Enter the background color for the header using HTML hex code. The color code must
be six digits long and should not contain the # symbol. If the Header Image URL is
present, then the header will be a 750 pixel wide by 90 pixel high space at the top of the
payment page. If the Header Image URL is not present, the header height will be reduced
to 45 pixels.
– Header Border Color (optional)
Enter the border color for the header using HTML hex code. The color code must be six
digits long and should not contain the # symbol. The header border is a 2 pixel perimeter
around the header space.
– Background Color (optional)
Enter the background color for the payment page using HTML hex code. The color code
must be six digits long and should not contain the # symbol.
4. Click Preview to preview your page style, or click Save to save it.
The next time you create a button, you have the option to apply a page style to the payment
pages associated with it. To do so, click Add More Options on the button creation page, and
select a page style from the Custom Payment Page Style menu.
NOTE: The settings described here can also be specified with HTML <FORM> input variables
passed through at a transaction level. For more information, see Table A.2, “Shopping
Cart Variables” on page 138.”
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Editing a Page Style
To edit a page style:
FIGURE 8.4 Editing Page Style Settings
Custom Payment Pages
Editing a Page Style
8
1. Begin at the Custom Payment Page Styles page. For more information, see “Getting
Started” on page 75.
2. Click the radio button next to the page style you wish to edit.
3. Click Edit.
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Custom Payment Pages
8
Previewing a Page Style
4. Keep or modify your page style preferences:
– Page Style Name (required)
– Header Image URL (optional)
NOTE: PayPal recommends that you enter an image URL only if the image is stored on a
– Header Background Color (optional)
– Header Border Color (optional)
– Background Color (optional)
Enter a name up to 30 characters in length. The name can contain letters, numbers, and
the underscore mark - but no other symbols or spaces. The Page Style Name will be used
to refer to the page style within your PayPal account and in the HTML code for your
PayPal Website Payment buttons.
Enter the URL for an image that is a maximum size of 750 pixels wide by 90 pixels high;
larger images will be cut to this size. The image must be in a valid graphics format such
as .gif, .jpg, .png, or .swf. The image will appear at the top left of the payment page.
secure (https) server. Otherwise, your customer's Web browser will display a message
that the payment page contains insecure items.
Enter the background color for the header using HTML hex code. The color code must
be six digits long and should not contain the # symbol. If the Header Image URL is
present, then the header will be a 750 pixel wide by 90 pixel high space at the top of the
payment page. If the Header Image URL is not present, the header height will be reduced
to 45 pixels.
Enter the border color for the header using HTML hex code. The color code must be six
digits long and should not contain the # symbol. The header border is a 2 pixel perimeter
around the header space.
Enter the background color for the payment page using HTML hex code. The color code
must be six digits long and should not contain the # symbol.
5. Click Preview to preview your page style, or click Save to save it.
Previewing a Page Style
To preview a page style:
1. Begin at the Custom Payment Page Styles page. For more information, see “Getting
Started” on page 75.
2. Click the radio button next to the page style you wish to preview.
3. Click Preview.
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Making a Page Style Primary
When you make a page style Primary, it is applied to all of your payment pages unless you
specify otherwise. To learn how to apply a page style other than your Primary style, Chapter 8,
“Custom Payment Pages.”
NOTE: If you do not designate page style as Primary, the default PayPal page style is used.
To make a page style Primary:
1. Begin at the Custom Payment Page Styles page.
For more information, see “Getting Started” on page 75.
2. Click the radio button next to the page style you wish to make your Primary style.
3. Click Make Primary.
4. Click Make Primary to confirm your choice.
Custom Payment Pages
Making a Page Style Primary
8
Removing a Page Style
When you remove a page style, the payment pages to which the style applied will no longer be
customized with those specifications. Instead, your Primary page style will be applied to those
pages. If you remove your Primary page style, the PayPal page style will become Primary.
To remove a page style:
1. Begin at the Custom Payment Page Styles page.
For more information, see “Getting Started” on page 75.
2. Click the radio button next to the page style you wish to remove.
3. Click Remove.
4. Click Remove to confirm your choice.
Overriding Page Style Settings
Your Primary page style will automatically be applied to all of your payment pages unless you
specify otherwise.
To apply a page style other than your Primary style, select a different one when creating your
button. Just click Add More Options on the button creation page, and select a page style from
the Custom Payment Page Style menu.
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Custom Payment Pages
8
Overriding Page Style Settings
To change the page style for a button you have already created, you can modify the button's
HTML code, replacing the value of the page_style variable with the Page Style Name of the
style you wish to apply. The next time the button is clicked, its payment pages will appear in
the new style.
When passed through at a transaction-level, Custom Payment Page variables are used to
customize the payment pages and override any page styles set in profile settings or
page_settings. Customization variables are applied in the following order:
TABLE 8.1Order of Customization Variables
Custom OptionDescription
1Custom Payment Pages
Variable at a
Transaction level
2Primary Page Style at a
Transaction level
3Primary Page Style in
Profile
4Default PayPal Page
Style in Profile
See
Table A.2, “Shopping Cart Variables” on page 138.
A valid page style can be passed through at a Transaction level
that overrides any page styles set in profile settings or
page_settings.
You can create and select the primary style in profile settings.
The default page style used when an alternative is not selected
and designated as primary.
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Background Colors and Error Messages
Background Colors and Error Messages
PayPal’s error message system highlights errors in red. PayPal does not allow certain
background colors that make these error messages unreadable.
The background color of the following payment page is not allowed. The color makes the
fields the customer must complete difficult to read.
FIGURE 8.5 Example of Unallowed Background Color
Custom Payment Pages
8
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Custom Payment Pages
8
Background Colors and Error Messages
The background color of the following payment page is allowed. Unlike in the previous
example, the fields displayed in red are easy to read.
FIGURE 8.6 Example of Allowable Background Color
To verify that your background color is allowed, enter its hex code into the Background Color
field on the Custom Payment Pages page under the Profile subtab of the My Account tab
and click Preview. The background color is allowed if you are able to preview the payment
page with your chosen background color. If you receive an error message about the
background color, the color is not allowed and you must choose a different color.
If a conflicting background color is passed through, it will be considered invalid and PayPal
will automatically default your background color to white.
Font Colors
PayPal dynamically changes font colors from black to white, depending on the background
color. To confirm that these font changes comply with your font color selections, you should
test your color settings on PayPal.
Image Storage
PayPal recommends that you store your images on secure (https) servers. If your images are
not stored on secure servers, your customers may be shown a browser warning indicating that
you have insecure items on your page.
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Calculating Shipping, Handling,
9
and Tax
You can set up your PayPal account to automatically calculate and charge shipping and sales
tax (also called “value added tax”).
Getting Started
To view or modify your sales tax and shipping charges:
1. Log in to your PayPal account at
2. Click the Profile subtab of the My Account tab.
3. Click the Sales Tax or the Shipping Calculation link in the Selling Preferences column.
https:www.paypal.com.
Sales or Value Added Tax Collection
You can charge your customers tax by choosing a Country (such as, United Kingdom) or State
(such as, California) from the Country and U.S. State drop-down menus, and entering your
Tax Rate for that state in the Tax Rate field. All your customers who reside in the country or
state you select are automatically charged the tax rate you choose. You can specify a different
tax rate for each U.S. state and any of the listed countries.
There are radio buttons that allow you to apply tax to an item only, or to an item and any
shipping and handling costs, as you desire.
Click Save to save your changes.
NOTE: If you are entering the rate for a U.S. state, ensure that the Country drop-down menu is
set to United States.
Overriding Tax Setting Per Transaction
The tax variable is an optional transaction-based tax override variable with which you can set
a flat tax amount on a single transaction regardless of the buyer’s location.
For more information about this and other variables, see Appendix A, “HTML Samples.”
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Calculating Shipping, Handling, and Tax
9
Shipping Calculation
Shipping Calculation
Determine whether you would like to charge your customers for shipping as a flat amount or a
percentage of the total purchase amount.
Flat Amount
A flat amount is charged based on the subtotal of a purchase. Here’s an example.
EXAMPLE 9.1 Flat Amount Shipping Calculation
Your flat amount settings are:
$0.00 through $49.99 = $3.00
$50.00+ = $6.00
– If your customer’s subtotal is $36.50, your customer is charged $3.00 for shipping,
making the total purchase $39.50.
– If your customer’s subtotal is $66.50, your customer is charged $6.00 for shipping,
making the total purchase $72.50.
Choose the Flat Amount radio button (with the $ beneath it), and enter a flat amount for each
dollar amount increment. Click Save to save your changes.
Percentage
A percentage is charged based on the subtotal of a purchase. Here’s an example.
EXAMPLE 9.2 Percentage Shipping Calculation
Your percentage settings are:
$0.00 through $49.99 = 5%
$50.00+ = 4%
– If your customer’s subtotal is $36.50, your customer is charged 5% x $36.50 = $1.83 for
shipping, making the total purchase $38.33.
– If your customer’s subtotal is $66.50, your customer is charged 4% x $66.50 = $2.66 for
shipping, making the total purchase $69.16.
Choose the Percentage radio button (with the % beneath it), and enter a percentage for each
dollar amount increment. Click Save to save your changes.
Overriding Your Shipping Calculation
In some cases, you might want to set a special shipping rate for an item (for example, if the
item is especially heavy and costs more to ship or if it is a service which does not require
shipping charges). To charge a different shipping amount for an item, include the shipping
cost in the HTML for that Buy Now button using the shipping, shipping2, and
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Calculating Shipping, Handling, and Tax
Shipping Calculation
handling_cart variables. For more information and a complete list of the Buy Now button
variables, see “Sample Buy Now Button HTML” on page 131.
To make sure that the shipping HTML in your Shopping Cart Button overrides your Profile
Shipping Calculation settings:
1. Go to the Shipping Calculations page in your Profile.
2. Click the Click here to allow transaction-based shipping values to override the profile
shipping settings listed above (if profile settings are enabled) checkbox.
3. Click Save.
9
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9
Shipping Calculation
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10
How It Works
Creating Customer Contact
Telephone
The Customer Contact Information Telephone is an option that provides you with a contact
telephone number for your buyer. When you activate this option, your customers are asked to
include a Contact Telephone Number with their payment information. PayPal will share this
number with you.
In accordance with our User Agreement, you may use this Contact Telephone Number only to
communicate with the buyer about the related purchase. You may not use this number for
unsolicited commercial messages.
When you enter your payment preferences on the Website Payment Preferences page, you will
have the opportunity to request a Contact Telephone Number from your buyer.
You can choose to make the Contact Telephone Number optional, required, or turn it off. Off
is the recommended default option because buyers value their privacy and prefer to keep
unsolicited communications to a minimum.
What You See
Step 1:
You can select the option you want to use to activate the Contact Telephone Number feature.
If you do not want to request a contact telephone number from your buyer, you can select the
Off radio button. You will see the following on the Website Payment Preferences page:
Step 2: On the Transaction Details page, you will see the buyer’s contact telephone number:
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10
Creating Customer Contact Telephone
Getting Started
What Your Customer Sees
Step 3: When you require the buyer’s contact telephone number, your buyer will see the
information below:
Getting Started
Use the following instructions to activate the Customer Contact Information Telephone
option:
1. Log in to your PayPal account at
2. Click the My Account tab.
3. Click the Profile link.
4. Click the Website Payment Preferences link.
5. Select the option you prefer: On (Optional Field), On (Required Field), or Off
(Recommended).
6. Complete the rest of the selections on the page.
7. Click Save.
Notifications You Receive
You receive an email notification when a buyer makes a purchase.
https://www.paypal.com.
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Auto Return
11
With Auto Return for Website Payments, merchants can eliminate the “Done” page in the
Website Payments flow and automatically return or redirect buyers to their site upon payment
completion. By decreasing the Website Payments purchasing process by 1/3 and automatically
bringing buyers back to their site, merchants provide their buyers with a quicker, more
seamless, and continuous purchasing experience.
Merchants with premier or business accounts can enable Auto Return by turning it on,
specifying the URL to redirect the buyer upon payment completion, and agreeing to the terms
that require that the merchant provide “payment done” messaging on the page assigned to the
return URL.
Auto Return applies to all PayPal Website Payments, including Buy Now, Donations,
Shopping Cart, and Subscriptions.
How Auto Return Works
This example shows the Auto Return flow with Custom Payment Pages, but without the
PayPal Account Optional feature.
Bob is going to purchase a widget from the Widget Warehouse.
Step 1: Bob goes to the Widget Warehouse website, finds the widget he wants, and clicks Buy
Now.
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11
Auto Return
How Auto Return Works
Step 2: Bob is taken to a PayPal Payment Details page which displays the details of the
payment he is about to make.
Step 3: Bob enters his PayPal account information into the PayPal Login fields. (These pages
are not included in this example.)
NOTE: At this point, buyers that do not already have a PayPal account click the If you have
never paid through PayPal, Click Here button. The Payment Details page then
displays credit card, email, password, and security fields that can be used to create a
new PayPal account. After the new account is created, the the buyer clicks Continue to
proceed to the next step in the payment process.
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Auto Return
How Auto Return Works
Step 4: Bob is then taken to a confirmation page that displays the details of his selection,
information about how his automatic payments will be funded, and his shipping information.
He clicks Pay to complete payment.
11
Step 5: A payment confirmation page appears that informs Bob that his payment has been
completed and that he is being automatically redirected back to the Widget Warehouse site.
The page also displays a success URL that the user can click manually if the redirect fails.
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Auto Return
How Auto Return Works
Step 6: The Widget Warehouse’s “Thank You” page appears, again informing Bob that his
transaction is complete and that a receipt for the purchase has been emailed to him. The page
also displays a link to PayPal that Bob can use to view details of the transaction if necessary,
as well as links that he can use to continue shopping.
Step 7: Bob receives an email receipt for this transaction, confirming his purchase and
including a copy of the payment details, the Widget Warehouse's business information, and his
confirmed shipping address.
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Setting Up Auto Return
To set up Auto Return:
Auto Return
Setting Up Auto Return
11
1. Log in to your PayPal account at
2. Click the Profile subtab.
3. Click the Website Payment Preferences link under the Selling Preferences column on
the right.
4. Under Auto Return for Website Payments, click the On radio button to enable Auto
Return.
https://www.paypal.com.
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11
Auto Return
Subscription Password Management and Auto Return
5. Enter the Return URL to which you want your buyers redirected upon payment completion
in the Return URL field.
You Return URL must meet the following requirements:
– Per the user agreement, you must provide content on the page displayed by the Return
URL that helps the buyer understand that the payment has been made and that the
transaction has been completed.
– You must provide content on the page displayed by the Return URL that explains that
payment transaction details will be emailed to the buyer.
– Your Return URL must be specify a server that is available and be properly formatted.
NOTE: If the Return URL that you supply is not valid, PayPal displays the standard
Payment Done page upon payment completion.
6. Click Save.
Subscription Password Management and Auto Return
If you use or plan to use Subscriptions Password Management, you must make sure that Auto
Return is turned off in order to display the PayPal-generated username and password to the
buyer.
NOTE: You can use Auto Return with Subscriptions, which is a separate feature from
Subscription Password Management. For more information about Subscriptions, see
the Subscriptions and Recurring Payments Manual, which is available on the PayPal
website.
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12
Emails
Backend Integration - Payment
Notifications
PayPal offers two payment notification methods for backend integration: PayPal offers four
payment notification methods for backend integration:
z Emails
z Reports
z Instant Payment Notification (IPN)
z Payment Data Transfer (PDT)
You will receive an email notification in the following cases:
z Successful Payment
z Pending Payment
z Cancelled Payment
If you do not want to receive payment notifications via email:
1. Click the Profile subtab of the My Account tab.
2. Click the Notifications link from the left-hand menu.
3. Find the Payment Notifications heading and clear the I receive PayPal Website
4. Click Save.
Reporting
PayPal’s Reporting Tools provide you with the information you need to effectively measure
and manage your business. With PayPal’s Reporting Tools, you can:
z Analyze your revenue sources to better understand your customers’ buying behavior
z Automate time-consuming bookkeeping tasks
z Accurately settle and reconcile transactions
The available reports are:
z Monthly Account Statements: View a summary of all credits and debits that have
Payments and Instant Purchase checkbox.
affected your account balance each month.
z Merchant Sales Reports: Every week, receive valuable analysis of revenue by sales
channel and currency.
Merchant User Manual and Integration GuideMay, 200595
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Backend Integration - Payment Notifications
Payment Data Transfer
z History Log: View an online record of your received and sent payments.
z Downloadable Logs: Keep track of your transaction history by downloading it into
various file formats (suitable for financial settlements).
For more information about PayPal's reports, see
bin/webscr?cmd=p/xcl/rec/reports-intro-outside.
http://www.paypal.com/cgi-
Instant Payment Notification (IPN) and Payment Data Transfer (PDT)
PDT’s primary function is to display payment transaction details to buyers when they are
automatically redirected back to your site upon payment completion; however, there are cases
where you will not receive notification of all transactions, such as with pending transactions,
refunds, and reversals. For these reasons, or if you are using this data to fulfill orders, PayPal
strongly recommends that you also enable Instant Payment Notification (IPN).
Both IPN and PDT send back the same data; however, there are several important differences.
PDT:
z Requires Auto Return to be enabled.
z Auto Return will include an ID that can be used to query PayPal for the complete
transaction details.
z It is possible to miss a notification if the user closes the browser before the redirection is
complete.
IPN:
z Does not require Auto Return to be enabled.
z At the end of the website payment flow, PayPal POSTs the IPN data asynchronously (i.e.
not as part of the website payment flow).
z IPNs will also POST for eCheck clearings, reversals, and refunds.
SSL Security Not Required for IPN
Because credit card and bank information is not transmitted in Instant Payment Notification
(IPN), PayPal does not require the use of SSL to encrypt IPN transmissions.
Payment Data Transfer
Payment Data Transfer (PDT) provides merchants with the ability to display transaction
details to buyers who are redirected back to their site upon payment completion.
NOTE: You must enable Auto Return for Website Payments to use Payment Data Transfer.
Auto Return brings your buyers back to your website immediately after payment
completion. Auto Return applies to PayPal Website Payments, including Buy Now,
Donations, Subscriptions, and Shopping Cart. For more information on Auto Return,
Chapter 11, “Auto Return.”
96May, 2005Merchant User Manual and Integration Guide
How It Works
Bob is going to purchase a widget from the Widget Warehouse.
Step 1: Bob goes to the Widget Warehouse website, finds the widget he wants, and clicks Buy
Now.
Backend Integration - Payment Notifications
Payment Data Transfer
12
Step 2: Bob is taken to a PayPal Payment Details page which displays the details of the
payment he is about to make.
Step 3: Bob enters his PayPal account information into the PayPal Login fields.
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12
Backend Integration - Payment Notifications
Payment Data Transfer
Step 4: Bob is then taken to a confirmation page that displays the details of his selection,
information about how his automatic payments will be funded, and his shipping information.
He clicks Pay to complete the payment.
Step 5: A payment confirmation page appears that informs Bob that his payment has been
completed and that he is being redirected back to the Widget Warehouse website.
Step 6: A transaction token is passed to the return URL provided by the Widget Warehouse.
The Widget Warehouse fetches the transaction token and retrieves the transaction details from
PayPal via an HTTP POST. Included in the HTTP post is the identity token that was given to
the Widget Warehouse when PDT was enabled.
For more information about the PDT identity token, see “Getting and Using the Identity
Token” on page 100. For more information about the HTTP POST, see “Setting Up Payment
Data Transfer” on page 101.
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Backend Integration - Payment Notifications
Payment Data Transfer
Step 7: The Widget Warehouse's Thank You page appears and displays the transaction
information, again informing Bob that his transaction has been completed and a receipt for the
purchase has been emailed to him. The page also displays payment details, a link to PayPal
that Bob can use to view more transaction details if necessary, as well as links that he can use
to continue shopping.
For example, as shown in the following diagram: Thank you for your payment. Your
transaction has been completed, and a receipt for your purchase has been emailed to you. You
may log into your account at
www.paypal.com to view details of this transaction.
12
Step 8: Bob receives an email receipt for this transaction, confirming his purchase and
including a copy of the payment details, the Widget Warehouse's business information, and his
confirmed shipping address.
Enabling Payment Data Transfer
Turning On PDT
To turn on PDT:
1. Click the My Account tab.
2. Click the Profile subtab.
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12
Backend Integration - Payment Notifications
Payment Data Transfer
3. Click the Website Payment Preferences link, as shown in the following diagram.
The Website Payment Preferences page opens.
4. Click the Payment Data Transfer On radio button, as shown in the following diagram.
NOTE: You must enable Auto Return in order to use Payment Data Transfer. Auto Return can
also be enabled from the Website Payment Preferences page.
5. Click Save.
Getting and Using the Identity Token
When you click Save and save your PDT preferences, a message will appear at the top of the
page indicating that you have successfully saved your preferences. Your identity token will
also appear in the context of this message. You will need to pass this identity token, along with
the transaction token, to PayPal in order to receive information that confirms that the payment
is complete.
For security reasons, the identity token will not be sent to you; however, once you have
enabled PDT, it will permanently appear below the Payment Data Transfer On/Off radio
buttons on the Website Payments Preferences page.
100May, 2005Merchant User Manual and Integration Guide
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