Introducing the DTR550™ and DTR650™
Digital On-Site Two-Way Radios for Small
Business—Unique Combinations of Digital
Performance and Motorola Value
What would two-way radios have to
provide to be perfect for any customer’s
on-site operation? Perhaps the ability to
call specific groups of radios—or even
a single unit. Or coverage extended by
20%.* Or up to 45% longer operation
on a single charge.* Remarkably, you’ll
have all that productivity-enhancing
capability—and more—in the DTR550
and DTR650.
Your customers get many other benefits, too, including digital
audio quality—which stays loud and clear everywhere you
have coverage. And best of all, this pacesetting performance
is available without monthly fees or annual contracts, and at a
very affordable price.
The digital performance of the DTR550 and DTR650 enables
users to build bridges that expand the capabilities of individuals
and teams, enabling them to get the job done right, fast, and
safely. That’s powerful productivity!
* Coverage will vary based on terrain and conditions. All comparison claims made against Motorola
CP100/XU2600 analog radio models. High capacity battery used.
Making the Most of the Guide
DTR550 DTR650
We created this brochure to help you learn
about Motorola digital on-site two-way
radios: the DTR550™ and DTR650.™ The
brochure has all the product information
you need, as well as suggestions on how
to market the radios to specific target
customers. We recommend you become
familiar with the key product points—and
the important features and capabilities of
these revolutionary products.
KE Y POI NTS
The DTR550 and DTR650 Digital On-Site Two-Way Radios:
• Use digital technology to provide benefits never before available
in on-site two-way radios. Most important is the ability to call
individual radios (digital one-to-one calling) and defined groups
of radios as well as all DTR SeriesTM radios within range
(digital one-to-many calling).
• Provide greater coverage than comparable analog radios.
• Provide greater operating time per charge than comparable
analog radios.
• Enable Short Message Service (SMS) text messaging.
• Are easily programmed—and support configuration cloning
via an optional cloning cable.
• Meet U.S. Military 810 C,D,E and F specifications and
Motorola standards for durability and reliability.
• Are affordably priced and offer exceptional value.
• Are backed by a limited one-year warranty.
• Are supported by a comprehensive assortment of marketing
materials to help you promote and present these radios to
your customers.
Contents
Markets, Decision Makers and Users Page 4–5
The Digital Difference Page 6–7
DTR550 and DTR650 Features Page 8–9
DTR550 and DTR650 Accessories Page 10–11
Marketing Support Page 12–13
DTR550 and DTR650 Specifications Page 14
3 Motorola, Inc.3
Markets, Decision Makers
and Users
The digital performance of the DTR550™ and DTR650™ enables you to build bridges
that expand the capabilities of individuals and teams, enabling them to get the job
done right, fast, and safely. That means powerful productivity that’s perfect for:
ED UCATIO N
Maintaining order and enhancing student safety are priorities for any
school. DTR Series™ radios keep everyone in touch—from teachers
and administrators to crossing guards and maintenance personnel.
That enables a quick response to any situation, preventing small
problems from escalating into bigger ones.
MA NUFAC TUR ING
Success in industry depends on two things...efficiency and
responsiveness. Clear communication, often in noisy environments,
is essential to avoid downtime—and to enable the fastest response
to production problems or injuries. The DTR Series delivers. Its
rugged construction stands up to industrial environments and the
demands of overtime and multi-shift operations.
RE TAIL
Responsive service is essential to sales and customer satisfaction.
DTR Series radios make responsiveness easier to provide, whether
it’s an answer to a customer’s question, a price check, a clean-up
or an emergency. With clear, constant communication ensured, all
employees can make the most of their time.
PR OPE RTY M ANA GEM E NT
With DTR Series radios, building managers, maintenance
technicians, groundskeepers and security personnel can respond
fast to tenant needs or emergencies, minimizing costs and
enhancing tenant satisfaction.
HO SPI TALI TY
Excellent service and customer satisfaction are the keys to loyalty
and repeat business. DTR Series radios keep your staff connected,
from the front desk and concierge to event planners and maintenance personnel. That means a more productive staff and fast
response to guest needs, special events, spills and emergencies.
CO NST RUC TION
To keep any construction project on track, you need timely
coordination from management to foremen, subcontractors, and
individual tradespeople. DTR Series radios make it easy, helping
keep projects on schedule, avoid errors, meet deadlines and keep
costs on budget.
4
DTR Series™ Decision Makers
Target Market and Influencers Users
ED UCATIO N Principal, Assistant Principals, Teachers,
Directors, Supervisors, State Educational
Officials, Superintendents, Administrators
MA NUFAC TUR ING Plant Manager, Plant Director, Managers,
Supervisors, Superintendents, Foremen,
Operations Managers, Production Managers
HO SPI TALI TY Owners, Managers, Operations, Purchasing,
Security Managers, Telecom Managers,
Food and Beverage Management,
Maintenance/Housekeeping Operations
RE TAIL Owners, President, General Manager,
District Manager, Store Managers,
Assistant Store Manager
Administrators, Principals, Teachers, Nurses,
Secretaries, Custodians, Maintenance Staff,
Security Staff, Crossing Guards, Coaching Staff,
Special Events Staff, Playground Supervisors,
Cafeteria and Hall Monitors
Foremen, Engineers, Supervisors, Secretaries,
Managers, Crew, Mechanics, Laborers,
Technicians, Shipping and Receiving, Assemblers,
Stockmen, Maintenance and Janitorial Crews
General Managers, Front Desk Clerks, Cashier,
Receptionist, Concierge, Bartenders, Bellhops,
Valets, Busboys, Housekeeping Staff, Custodians,
Night Supervisors, Security Personnel,
Groundskeepers, Pool Attendants, Restaurant Staff
Owners, Managers, Buyers, Supervisors,
Cashiers, Attendants, Salespeople, Floor
Clerks, Stock Clerks, Loaders, Security,
Customer Service
PR OPE RTY M ANA GEM E NT Owners, Managers, Operations, Purchasing
Managers, Security Managers, Telecom
Managers, Maintenance/Housekeeping
Operations
CO NST RUC TION Commercial Building Contractors, Special
Trade Contractors, Project Managers, General
Contractors, Electricians, HVAC, Engineering,
Foremen, Site Managers
5 Motorola, Inc.5
Owners, Developers, Building and Property
Managers, Building Supervisors, Consultants,
Engineers, Security Guards, Supervisors,
Monitoring Personnel, Night Patrolmen, Physical
Access Guards, Maintenance Personnel,
Groundskeepers, Appraisers, Guest Services
Foremen, Supervisors, Managers, Electricians,
Installers, Surveyors, Architects, Plumbers,
Flaggers, Engineers, Laborers, Loaders, Roofers,
Painters, HVAC Installers, Security Installers,
Landscapers