MemberClicks AGC Oregon-Columbia Chapter User Manual
CASE STUDY
AGC Oregon-Columbia Chapter Leans on
MemberClicks to Prove Value to Members
Throughout Pandemic and Beyond
At a glance
Organization name
AGC Oregon-Columbia Chapter
Industry Sta Size Member Count Annual Revenue
Building &
26 806 $5.6M
Construction
Challenge
AGC Oregon-Columbia Chapter was in search of an
Type
Trade Association
Solution
By using the Atlas AMS and MC | LMS by MemberClicks,
Solution(s) used
Atlas AMS, MC | LMS
association management system that was easier to use
and wouldn’t cost them more money every time they
needed help or a fix.
AGC Oregon-Columbia Chapter found integrated, intuitive
solutions that allowed robust management of dues,
event registration, and event execution, resulting in
the enhancement of membership value and protection
through the hardest moments of the pandemic.
Case Study: AGC Oregon-Columbia Chapter 1
When the pandemic hit earlier this year, we were all caught o guard. Many
institutions didn’t know what to do or how to react. Many associations,
on the other hand, leaned into the crisis, spending hundreds of hours
assessing critical member needs and answering the call to protect the
interest of their industries. The Associated General Contractors (AGC)
Oregon-Columbia Chapter was one of those organizations.
“At the beginning of the pandemic, people were beating our door down,
particularly in terms of safety and legislative stu,” said Member Engagement
Manager Ali Gadbaugh. “We were really busy because people were coming to us
for questions and training asking, ‘How do we navigate this?’”
Strengthening Value At All Times
As the Oregon chapter representing the entire commercial construction
industry, AGC had always presented a strong value proposition. Its 806 member
companies agree, as their member number has held strong for a long time.
In addition to copious educational opportunities, events and networking
functions, AGC oers various insurance programs, the most popular of which is
their workers comp program.
“We have a partnership with a local workers comp carrier called SAIF — State
Accident Insurance Fund — Corporation,” said Gadbaugh. “And participants of
that group are oered upfront discounts on their workers comp premium along
with annual returns based on how the entire group performs. And usually the
return on that is about four to one. So that usually covers people’s dues plus
some based on the savings that they get.”
“
We have had the
opportunity to utilize
registration with Atlas
for online events, and
our members have
noticed the ease in
which they can register
for an event.
Case Study: AGC Oregon-Columbia Chapter 2
Traditionally, AGC Oregon-Columbia Chapter also hosts a handful of events
throughout the year, including an annual business meeting in January, a 3-day
summer convention, three golf tournaments and a shooting competition.
Needless to say, the 26-person sta at AGC Oregon stays very busy catering to
the maintenance and quality of member benefits.
Of course, as an organization with so many moving parts and high member
satisfaction expectations, having the technology to enhance their eorts was
key. Unfortunately, the tool they were working with wasn’t cutting it.
Making Changes
According to Executive Assistant Kari Schoonover, a 30-year employee of AGC
Oregon-Columbia Chapter, their previous system, ACGI, was clunky and diicult
to use, especially for communications and events. And any time they needed
assistance, there was a cost associated with the fix. They’d had enough. It was
time to start the search for a new association management soware — the sta
and board were aligned on that one.
Through the eorts of a consultant mixed with existing relationships and
awareness, AGC Oregon-Columbia Chapter started looking into GrowthZone
and MemberClicks, ultimately choosing the Atlas AMS by MemberClicks.
“One of the reasons that we really went with MemberClicks — I mean, I think
there’s several, but one of them, for me, at least — was that there were other
AGC associate chapters that are with MemberClicks,” recalls Schoonover. ”So I
felt like that spoke volumes of the product, what the company can do, and the
solutions that MemberClicks builds for associations.”
“
One of the reasons that
we really went with
MemberClicks was that
there were other AGC
associate chapters that
are with MemberClicks.
I felt like that spoke
volumes of the product.
Case Study: AGC Oregon-Columbia Chapter 3
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