As a continuing policy of product development at LG Electronics, the design and specifications are subject to change. They may vary from model to model. Colour/shades may vary due to printing restrictions. E&OE.
2017_Commercial TV Catalog.indd 1-108/03/17 11:20 AM
Pro:Centric
SMART
Pro:Centric VPro:Centric
Direct
Commercial
Lite
SuperSign
TV
The ideal partner,
offering unrivaled technology
for the hospitality industry
LG’s commercial TVs featuring innovative technology, such as OLED and IPS,
deliver a new level of experience in hospitality. Our innovation continues
to bring luxury to spaces thanks to ultra-slim designs, while adding value
through revolutionary screen quality. As the ideal partner for the hospitality
industry and constantly seeking to upscale its quality of service, LG
commercial TV is the solution for hoteliers and their customers.
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Contents
1. LG Commercial TV Highlights 06
2. LG Commercial TV Category 09
3. LG Commercial TV Introductions 10
- Pro:Centric Smart 16
- Pro:Centric V 20
- Pro:Centric Direct 24
- Commercial Lite 26
- SuperSign TV 28
4. Specifications 30
I 05
04
2017_Commercial TV Catalog.indd 4-508/03/17 11:20 AM
LG COMMERCIAL TV HIGHLIGHTS
2017 LG COMMERCIAL TV
*Features may vary by each models and inches.*Features may vary by each models and inches.
OLED TECHNOLOGY FOR COMMERCIAL TVs
OLED featured on LG commercial TV is a new display technology that overcomes the limits of current displays in both
picture quality and design. Since OLED pixels emit their own light, there's no longer any need for a backlight panel,
allowing for an ultra-slim display. It also shows more luxurious, vivid images with enhanced colors. LG OLED TV is a
perfect match for a wide range of spaces and delivers the best image quality.
OLED
Panel
Back
Cover
OLEDLED/LCD
No
Backlight
Unit
LED/ LCD
Panel
Color
Filter
Backlight
Unit
ADVANCED SOFTWARE SOLUTION
Pro:Centric Direct
Hospitality-Dedicated Content Management IP Solution
Pro:Centric® Direct is a hotel content management system that supports simple editing tools and provides various
solutions, such as 1-click service and IP-network-based remote management.
IP
SI
with Pro:Centric Direct
ServerEditing Content
PREMIUM DESIGN AND PICTURE QUALITY
The ultra-slim design of LG commercial TVs provides a sophisticated and luxurious presentation of guest accommodation,
enhancing overall atmosphere as well as advertising the hotel's quality of service. LG's innovative IPS panel also delivers
consistent picture quality and color from any viewing angle, making it ideal for hotel rooms and larger spaces where a
superior visual experience is required.
Fully Customizable Content
Fully customize and tailor content to suit
guests’ needs. Pro:Centric® Direct offers a
user-friendly environment for editing your
own templates, with features such as blank
design templates, drag & drop editing and
animation effects.
Grouping for Customized
service
With the group management function, the
hotelier is able to provide different channels to
a group or room according to each guest’s room
rate and the purpose of their visit. Through the
provision of proper and timely service, guest
satisfaction during their stay will be increased.
Interactive service
Customers no longer need to locate a contact
number, call the concierge and nd the person
in charge : room service, room cleaning and
laundry services can be requested through
the TV, 1-Click Service, with requests being
monitored by managers from the control
center where they can respond as required.
Editing Support Tools
Pro:Centric® Direct supports intuitive and
stylish templates (e.g. Cinematic, Bar, Grid),
polished background images and selected
music. In utilizing these support tools, you can
save the time and costs spent on creating and
editing content.
Remote management via IP
network
Firmware updates, splash screen setting
and TV conguration for TVs in all rooms are
available through the IP network. It’s also
possible to monitor a TV’s basic information
(serial number, IP address, room number
etc.) at a central location with no need to
visit each display individually
Advertisement tools
Pro:Centric® Direct supports banner ads,
tickers and notices, allowing hotel
managers to deliver advertisements and
messages at specic times and locations to
optimize their effect.
I07
06
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LG COMMERCIAL TV HIGHLIGHTS
2017 LG COMMERCIAL TV
*Features may vary by each models and inches.*Features may vary by each models and inches.
LG COMMERCIAL TV CATEGORY
ENHANCED GUEST IN-ROOM ENTERTAINMENT
Enhanced OTT (Over The Top)
The LG commercial SMART TV raises the bar for in-room entertainment with OTT (Over The Top) content. It contains
well-known, customer-preferred apps and delivers a more enjoyable customer experience. Apps can be preloaded and
managed online by the recently upgraded Partner Portal*.
Download Smart Apps with LG Smart Hospitality Lounge
LG Commercial TVs are mainly classified into Pro:Centric® Smart, Pro:Centric® V, Commercial Lite and SuperSign TV.
Pro:Centric SMART
webRTC
Remote
Diagnostics
(IP)
Smart
Share
softAP
Screen
Share
Pre-loaded
App
DIAL
WOL
Web
browser
Bluetooth
Sound Sync.
Pro:Centric V
One
Channel
Map
TV Link
Interactive
Instant OnEz Manager
MHL*
External
Power
Out
External
Clock
What’s
special?
Various Applications
12
(Movie, Broadcast,
Game, etc)
Download various Smart TV Applications
dedicated to commercial
such as hotels, airports.
environments
Manage all applications of entire TVs with easy.
You do not need to visit all rooms, what only you
should do is to register your TVs on the site and
download applications at once. You can manage
Easy and Handy
Management
applications by country and models.
Steps
to Use
Lounge
Step 1
Access to Partner
Portal & Login
Step 2
Register Country
and Smart TVs
Step 3
Download
Apps
Step 4
Install Apps
Convenient Accessories
Even the TV's accessories make for a more comfortable hotel stay for guests. Not only can they enjoy vivid,
high-resolution images, but also the convenience of the Commercial Magic Remote and swivel stand, for higher
customer satisfaction and superior service quality.
20°20°
USB Auto
Playback+
Simple
Connectivity
*Pro:Centric V Only
USB
Cloning
Time
Scheduler
Commercial Lite
Welcome
Screen/
Video
RS-232CIR OUT
Time
Scheduler
(First use)
Remote
Diagnostics
(USB)
External
Speaker
Out
RTCSNMP
Hotel
Mode
Multi IR
NTP Sync.
Timer
SuperSign TV
Commercial Magic Remote
2017_Commercial TV Catalog.indd 8-908/03/17 11:20 AM
Swivel Commercial Stand
08
I 09
2017 LG COMMERCIAL TV
Pro:Centric SMART
A Premium Smart Solution via IP&RF network
Pro:Centric® SMART is optimized for customizing hospitality services for hotel brands and guests through
an IP & RF infrastructure. With its high picture quality, sophisticated design and advanced connectivity functions,
it upscales in-room entertainment and increases convenience through implementation of high-end technology.
Pro:Centric Smart Application Platform (IP)
LG Pro:Centric SMART offers extended customizable tools; HTML5, GEM and Flash. With these, the partners can
optimize Commercial TVs to edit and develop their own enhanced service design. Also, it gives visual impact on and
delivers messages to customers as users intend.
SI Application
HCAP API
Pro:Centric
(Middleware Platform)
OS / Device Driver
Pro:Centric Smart TVSI Server
Pro:Centric Direct Support (IP)
DTV SW
Customized UI & Service
Pro:Centric Server Application (RF)
Simply create your own templates and remotely manage
TVs on the IP network with Pro:Centric Direct, LG’s content
management software. Pro:Centric Direct offers a free design
template, along with customizable widgets and three types
of theme templates (Cinematic-type, Grid-type, Bar-type) in
order to promote branding and meet guests’ tastes and needs.
Its interactive solution, including 1-click service, and intuitive
UI impress guests while elevating their hotel experience. Plus,
for hoteliers, not only does it offer efcient content production
and management, but it also maximizes advertisement
effectiveness, which contributes to improving the hotel brand.
Cinematic Type
Grid TypeBar Type
You can now differentiate your hotel with our customizable
templates and pages which can be specialized for your
property. Pro:Centric® provides you a solution that is easily
customizable for your business.
Welcome PageLanguage selection
Wake-up SettingWeather Information
Various Features
PCA serves the convenience of
the guest through a Wake-up
setting, Weather Information,
Map Service, and much more
functions that you can choose.
Customizable Template
& Page
Choose an alternative look &
feel template based on your
reference, and edit multiple
sections with 40 pages of
billboards by yourself with the
web based tool.
I11
10
2017_Commercial TV Catalog.indd 10-1108/03/17 11:20 AM
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