FRANKE KITCHEN sYsTEMs
POLYEDRO AND PRESTIGE FIRECLAY SHOW TWO EXPRESSIONS OF
FRANKE CREATIVITY MARKING CENTENNIAL CELEBRATION
www.frankeksd.com
HATFIELD, PA. August 31, 2011 - Franke continues to celebrate its first century with a burst of creativity. The launch
of the bold new Polyedro design with its dramatically geometric diamond-cut bowl shows that the world’s largest
manufacturer of sinks is also one of its most venturesome, ready to think, and to design “outside the box.” Polyedro is
crafted in Franke’s signature highest quality, high fashion stainless steel. Pushing the boundaries of another medium,
Franke is simultaneously launching the warmly elegant Prestige Fireclay “D” Bowl; in a new, “Edelweiss” Matte White
finish that stylishly extends the range of kitchen décor option. and gives new life to a classic shape.
Engineering joins creative vision to ensure that Polyedro’s shape
simultaneously ensures its functioning. Able to be mounted in a
24-inch cabinet, the new design is likely to be the designer’s choice
for wet bar installations as well as at the heart of the urban kitchen
where space is at a premium. The Prestige Fireclay D-bowl from
Franke by Villeroy & Boch can be specified in addition to the new
Matte White finish, in White, Biscuit, and Matte Black. All include Franke’s
proprietary integral ledge to maintain its classic look while offering
maximum versatility. It can be installed in a 24-inch cabinet and has
Villeroy & Boch’s exclusive Ceramic Plus finish which guards against
stains and scratches and is impervious to household chemicals.
If sink systems had voices, these two would be saying, “Why not?”
According to Franke Luxury Products Group (FLPG) Marketing
Director Cathy Gutkowski, Polyedro and Prestige Fireclay epitomize
the US company’s wide-ranging response to the 21st Century luxury
consumer’s appetite for designs that integrate exciting forms and bold
new finishes with fully predictable functionality. The new designs are
available through FLPG’s Authorized Resellers and Showrooms as of
August 22nd.
In 2011, Franke, the world’s largest manufacturer of kitchen sinks,
begins its second century as a privately held company that specializes
in the design and engineering of luxury systems for the management
of air, water and waste. With sales of some $2+ billion, the Switzerlandbased Franke Group is also the global market leader in Foodservice
Systems; manufactures Washroom and Beverage systems; and
conducts industrial engineering operations at 66 companies in 40
countries. Franke’s Kitchen System product lines are marketed in North
America by The Luxury Products Group, Franke Kitchen Systems. For
more information visit www.frankeksd.com or call 1-800-626-5771.
Media Contact: Dan Truman, ASC International, Ltd. 212-684-1212, ext 223 or dtruman@ascintpr.com
Polyedro - PDX110
Prestige Fireclay “D” Bowl - PRK11021
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