ZX-7
Pentax introduces the “SMART” ZX-7 Autofocus SLR
•User-friendly smart picture mode with illumination mode dial: When the smart picture mode is selected, the ZX-7 automatically chooses the most appropriate auto exposure
mode from five different programs based on the photographic situation. The ZX-7 detects the subject’s distance, lens focal length and whether or not the subject is in motion; assuring the best possible results. The illumination mode dial clearly indicates which program is selected by the camera–even
in the dark. The selected mode is also indicated in the viewfinder display.
•Multi-mode exposure system: In addition to the hands-off smart picture mode, the ZX-7 offers six manually selectable picture modes, two conventional auto exposure modes (aperture-priority AE and shutter priority AE), the metered manual and bulb modes.
•Reliable six-segment metering: The ZX-7’s six segment multi-pattern metering system assures optimum results even under difficult lighting conditions. When Pentax M, K, and S series lenses are used, the camera automatically switches to the center-weighted metering system.
•Versatile wide-frame autofocus with focus prediction:
Thanks to the acclaimed high-precision, high-speed phase matching autofocus (SAFOX IV) system, the ZX-7 assures sharp, crisp focus even under poor lighting conditions. The three-point wide focus frame enables pinpoint focus. Under low-lighting conditions, the built-in auto flash assists the AF system to ensure pinpoint focusing by making a brief flash discharge. The predictive autofocus function automatically activates when the camera detects the subject’s motion, and predicts the subject’s position at the moment of shutter release for accurate focusing.
•Multi-function auto pop-up flash: Covering a wide 28mm
angle of view, the built-in auto flash pops up and automatically discharges when the camera detects low-light and/or backlight situations. Its red-eye reduction function effectively reduces this effect which can appear in the subject’s eyes (although it may not eliminate red eyes completely in all
instances). The flash unit also makes a brief discharge in the dark to assist the camera’s AF system.
•Convenient remote control mode: The ZX-7 is the first model in the Pentax ZX series to offer a convenient infrared remote control mode for instant or three-second-delay remote shutter release using the optional remote control unit.
•Large, easy-to-read LCD panel with automatic illuminator:
The ZX-7’s multi-data LCD panel, with large icons and numbers, efficiently compliments the camera’s simple operation system. When the camera is used under low-lighting conditions, a green LCD illuminator brightens the panel to make data confirmation easier.
•Full information display and diopter adjustment mechanism: Thanks to the renowned natural bright matte focusing screen, the ZX-7’s viewfinder offers a sharp, clear view of the subject under all circumstances. Its LCD display provides a full range of information, including the automatically or manually selected picture mode and exposure compensation. It even comes with automatic brightness control for easy data confirmation. The diopter adjustment mechanism built into the viewfinder eyepiece allows adjustment of the viewfinder image to match the user’s eyesight, between -2.0m-1 and +1.0m-1.
•Easy-setting exposure compensation: Using the exposure compensation button, the photographer can set the desired compensation value between +3EV and -3EV in 1/2EV steps.
•Memory lock: With a single push on the memory lock button, the camera memorizes the metered exposure value for approximately 20 seconds, during which the photographer is free to re-frame the image at will.
•Creative multiple exposure: With a simple push on the drive mode button, the user can make two exposures on the single frame to create eye-catching images. When taking three or more exposures on the same frame, the photographer simply presses the multiple exposure button after each exposure.
*Panorama format: The user can select the panorama mode for any frame to capture dramatic landscape images or large group shots. The viewfinder image is automatically adjusted to indicate the panorama format.
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